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Stop trying to market to everyone. The most effective marketing speaks directly to a specific audience with a specific problem.

When your message is clear, your customers know exactly why they should choose you.

“Great marketing isn’t about being everywhere. It’s about being memorable to the right people.” - Sylvia Martini,  CGBP, SBDC Business Advisor

🚀Ready to take your marketing to the next level? Contact us today ☎️ (661) 362-5900

#SBDCNOLA #SBDCBusinessAdvisorTips #MarketingStrategy #EntrepreneurTips #MarketingMatters taken in College of the Canyons by @smartinisworld
2
5 months ago
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Yes, we eat dinner too… 🍽️

Executive Director, Catherine Grooms, MBA and Business Advisor, Sylvia Martini, Certified Global Business Professional (CGBP) taking business beyond the office enjoying great food and even better conversation during a meeting at a local Ventura restaurant.

At the SBDC, meaningful connections don’t just happen in workshops they happen around tables, in communities and through real conversations that move businesses forward.

Because sometimes the best ideas are served over dinner. ✨

#SBDCNOLA #BusinessSupport #EntrepreneurLife #Networking #VenturaBusiness taken in Ventura, California by @smartinisworld
8
6 months ago
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Successful marketing is a lot like a romantic relationship 💡

It’s not about quick wins or one-time interactions it’s about building a deep, lasting connection with your customers. When you take the time to understand their needs, communicate authentically, and consistently show up with value, trust grows. And trust is what turns customers into loyal advocates for your business.

Strong relationships build strong brands. ❤️

✨Meet Sylvia Martini, CGBP
SBDC Business Advisor. 

Business expertise: International Trade, Marketing

Sylvia assists clients in international trade, marketing, sales and web communications. Her people skills and open-minded nature inspire business partners and creates long-term relationships. She loves staying in motion, having a great conversation and discovering the world🌎

Ready to create a marketing plan and build your brand? Schedule a consultation with an #SBDCBusinessAdvisor today.

#SBDCNOLA #SmallBusinessTips #MarketingStrategy #CustomerRelationships taken in College of the Canyons by @smartinisworld
3
7 months ago
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 by @smartinisworld
0
8 months ago
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 by @smartinisworld
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8 months ago
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Geiranger Fjord, Norway 🇳🇴 by @smartinisworld
7
a year ago
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 by @smartinisworld
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a year ago
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Japanese Cherry Blossom 🌸 in Ojai by @smartinisworld
2
2 years ago
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#SBDCBusinessAdvisor Sylvia Martini, CGBP believes “Successful marketing requires building a deep, lasting connection with your customers, much like a romantic relationship. You need to understand their needs and wants and consistently provide them with value to encourage loyalty and keep them coming back and recommending you."

An SBDC Business Advisor since 2011, Sylvia Martini assists clients with global trade, marketing & sales, public relations & web communications to achieve their goals and help them to grow healthy. Sylvia has 20+ years of experience in international marketing and sales in several industries such are automotive, food, interior design, media, lifestyle, sport and leisure. Her responsibilities included assisting international customers, developing media and public relations plans, conducting competitive analyses, planned and organized client events and trade shows, and substantially increased each company’s sales.Sylvia has a degree in industrial engineering from the University of Media in Stuttgart, Germany, an International Business Certificate from the Santa Barbara City College, and is a Certified Global Business Professional earned from NASBITE International, Cleveland, OH.A native of Germany, Sylvia is bilingual in German and English.

#SBDCNOLA #WomenInBusiness #WomensHistoryMonth #Marketing #InternationalMarketing #SmallBusiness taken in College of the Canyons by @smartinisworld
1
2 years ago
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Tropical Barbados 🇧🇧 by @smartinisworld
1
2 years ago
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COC SBDC BUSINESS ADVISORS Paul Mazbanian, Sylvia Martini and Darren Elliott were on hand today in Pasadena at Representative Judy Chu's small business fire recovery event. They provided small businesses affected or destroyed by the Eaton Fire with information on available disaster assistance as well as personalized one-on-one consultations. 

Still in need of assistance but unable to attend, contact our office 661/362-5900

#SBDCNOLA #sbdcbusinessadvisor #SmallBusinessAdvice #SmallBusinessAssistance #BusinessSupport #EatonFireSupport taken in First AME Pasadena by @smartinisworld
2
2 years ago
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 by @smartinisworld
1
2 years ago
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