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Transforming music licensing for brands, catalogs, platforms, and creators.
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Our Summer highlight reel is here, featuring our latest work for Samsung, the FIBA Basketball World Cup, Heineken, the Premier League, BetterMe, and the film The Strange Case of the Claustrophobic Ghost.

Head to the link in our bio to watch and read more about each project. by @songtradr
152
3 years ago
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Our latest #TikTok Music Trend Report is here to help #socialmediamanagers know what's taking off on the viral video platform.

Headlined by #barbie and Taylor (who is always in demand on TikTok), a trend using a soundbite created by gamer and streamer Nick Eh 30 also made this month's list.

Plus, we review TikTok's first-ever 'Songs of the Summer' list and highlight some of our favorites.

View the latest report at the link in our bio by @songtradr
8
3 years ago
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Are you responsible for your brand's social content?

In a new blog article, we delve into the world of music copyright on social media and explain how to safeguard your brand from potential legal trouble.

We explore how platforms detect copyrighted music and their responses, then dive into the rules governing music usage on YouTube, Instagram, and TikTok.

Learn more at the link in our bio by @songtradr
7
3 years ago
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At Songtradr, we employ Emotional Brand Preference to forecast behavioral reactions effectively, enabling confident, defensible, and swift decisions, elevating brands above rivals.

On @thedrummag, Songtradr's EVP of Marketing, Joe Sauer, explains how this integrated approach can empower brands to confidently shape consumer behavior and secure a competitive edge.

Visit the link in our bio to learn more about this integrated approach. by @songtradr
5
3 years ago
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Our July TikTok Music Trend Report is here! Join us as we dive into the TikTok hacks, trends, and music brands should know about right now, and look at what music is driving success for brands and artists on TikTok.

Head to the link in our bio to read the full report by @songtradr
4
3 years ago
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Songtradr's Head of Partnerships, Georgia Roberts, shares four critical music strategies to make your brand show up on TikTok.

Visit the link in our bio for more. by @songtradr
6
3 years ago
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System of a Down. The Smashing Pumpkins. Incubus. To millennials, these bands are household names. But for a new generation of music fans, TV has led to their discovery, propelling them back into the Billboard charts.

Beef, whose nostalgic soundtrack contains over 20 catalog tracks from the 90s and early 2000s, made an immediate impact. Following its release in May, music from the show dominated the Billboard Top TV Songs chart, powered by @tunefind_official, with three out of the top-four entries and six out of the top-ten placements.

Digital Music News examined the show's impact and the phenomenon of sync reigniting interest in older music. 

Read the full story at the link in our bio by @songtradr
3
3 years ago
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With Q2 wrapped, we’ve put together a highlight package showcasing the latest music and audio projects from across the Songtradr Group.

Head to the link in our bio to see more highlighted work from clients, including Dove, Hershey’s Chocolate World, Pepsi, Magnum, Ukrainian Witness, Knorr, The Dutch Ministry of Foreign Affairs and Publicis Groupe Benelux. by @songtradr
6
3 years ago
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Meet @tiktok's new global sonic identity, ideated and crafted in collaboration with yours truly, with community at its core 🎶

Following its launch in late 2022, TikTok’s new sonic logo is already performing far beyond industry benchmarks, with 73% of respondents associating the sound with positive emotions 📈

Time is ticking… Don’t miss out and listen to the brand new sound of TikTok via the link in bio 🔗 by @songtradr
12
3 years ago
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Our colleagues at @massivemusic are back at it, hosting their iconic "invite-only" party at the 2023 Cannes Lions Festival of Creativity together with our friends at @mediamonks. Read all about it at the link in our bio by @songtradr
2
3 years ago
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In the Beauty industry, it's all about looks. But looks alone aren't enough to stand out – brands must also use the right music.

Using our gold-standard MusicIQ methodology to measure the effectiveness of music in advertising and marketing content, we can now tell you which of the world's leading beauty brands uses music best and how much room there is for improvement across the beauty industry.

Find the results in our Music of Beauty report, available for free download at the link in our bio by @songtradr
1
3 years ago
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Want to create better marketing videos for your business? In our simple five-step guide, we explain how to use visuals – and music – to effectively communicate your message, engage your audience, and drive conversions.

Head to the link in our bio to learn more. by @songtradr
0
3 years ago
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