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Kaitlynn | Brand & Web Design Studio(@studio.ktc)'s profile avatar HD Profile

Kaitlynn | Brand & Web Design Studio

@studio.ktc

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Brand + Website Design that does the talking.
Strategy-first design for beauty, wellness, lifestyle + beyond
↓ Ready to stop blending in?
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Hi, I’m Kaitlynn, the founder of @Studio.ktc. Design has always been more than aesthetics to me. It’s about clarity, identity, and helping people show up as the version of themselves they’ve been working toward, visually, strategically, and unapologetically. I didn’t follow a linear path to get here. Like many founders, I figured things out as I went by taking what I knew and learning along the way. I built a career that reflects how I move through the world, creatively, with curiosity, and with purpose. Studio.KTC exists because I believe strong brands begin with a strong sense of self. When your visuals align with your vision, everything becomes more seamless, including client attraction, brand growth, and confidence in your message. This space is where I share that process, both in my own work and in the transformations I help create for my clients. If you are building something with meaning, you will feel right at home here. → Follow along for a closer look behind the studio. 🔗 studioktc.com | @Studio.ktc by @studio.ktc
4
a year ago
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Your brand is your first impression, your pitch, and your competitive edge, all at once. Good design doesn’t just look the part. It positions you, builds trust, and converts before you ever say a word. Every offer at Studio.KTC is built around one goal: a brand and web presence that works as hard as you do, at every stage of growth. Whether you’re refining, rebranding, or starting from scratch, there’s a clear path forward. Swipe to find yours, we’re ready when you are. Start with a Free Brand or Web Audit, or book the MVP Brand Refresh from $300, 🔗 in bio #branddesign #webdesign #designagency #waystoworkwithme by @studio.ktc
1
7 months ago
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Studio.KTC was built on the belief that good design is a form of communication. We help businesses articulate who they are, what they do, and why it matters, then shape that into a brand identity that communicates their value with clarity and distinction. Curious what your brand or website could be communicating better? Start with a free brand + website audit for a strategic look at how you’re showing up, where there’s room to elevate, and what to prioritize next. Head to the link in bio to claim yours. #designagency #webdesign #branddesign #packagedesign #creativedirection by @studio.ktc
3
a month ago
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A peek into the media I’ve been consuming lately ✨ → ‘You Said Somerhing’, PJ Harvey’s nod to romance. You can feel the night air on your skin. → Madi Webb’s YouTube: mindset, makeup, glow ups, and vibes. → Widow Basquiat, Jennifer Clement’s BTS look into the life of one of my favorite artists, Basquiat, through the lens of his longtime lover, muse, and better half, Suzanne Mallouk. → Romance, Fontaines D.C.’s latest album has been on steady rotation ahead of their next release. → Party Girl, my entry point into Parker Posey’s earlier work. 90s nostalgia, New York, and the messiness of figuring things out in your twenties. → MobLand, a little English grit, crime, and suspense thrown into the mix for balance. As a designer, I’m an art lover at heart. I like to keep the media I consume all over the map. It keeps things interesting and gives me different reference points to pull from when building worlds for the brands I work with. What’s on your rotation lately?

#CreativeInspo #ArtAndDesign #DesignStudio #BehindTheDesign #MediaIConsumedThisWeek by @studio.ktc
0
8 days ago
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A little recap from The Beauty Boost Entrepreneur Experience ♡
 Last weekend, I had the opportunity to join an incredible group of women for a conversation around entrepreneurship, branding, community, collaboration, and what it actually takes to build a business people want to be a part of.
 I also led a workshop on something I think about constantly in my work with Studio.KTC: the connection between brand clarity and content.
 Your brand is the foundation your content is built from. When you’re clear on what your business stands for, who you’re speaking to, and what you want people to understand about you and your work, creating content becomes much easier.
 One of my favorite parts of the day was hearing what other founders are building, what they’ve learned, and the experiences that have shaped the way they lead.
 Thank you to The Beauty Boost for inviting me to share my perspective. I loved getting to talk business, exchange ideas, and connect with so many founders in the room.
 So glad I got to share the panel with @astral.alignment, @intothewell_collective, + @honoryogaplano, panel led by @amandasindallas, hosted by @thebeautyboost_dallas ♡ xo Kaitlynn
@studio.ktc #WomenInBusiness #Entrepreneurship #BrandStrategy #ContentStrategy #DallasEntrepreneurs taken in Into the Well Collective by @studio.ktc
5
21 days ago
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A brand built around the table.
 @nola.mahjong.collective (NMC) was created around a simple belief: learning mahjong should feel as elevated as the game itself.
 Rooted in New Orleans Southern hospitality, NMC brings together elevated instruction, curated gatherings, and authentic community, transforming lessons into occasions and creating a lifestyle around the game.
 Brand strategy and messaging were developed by Brandi Jenniskens (@bjennsu), with Studio.KTC leading visual identity and design. A particularly special project to build together for NMC founder Michele Miller.
 For the visual identity, I translated that positioning into a brand designed to feel elevated, rooted, and convivial, spanning the logo suite, typography, color, iconography, creative direction, and collateral. Born in New Orleans. Gathering wherever the table is set.
 Swipe through the brief, inspiration, identity, and application.
 Ready to build what’s next? 
→ Head to the link in bio to work with Studio.KTC. #branddesign #brandstrategy #brandidentity #mahjong #designstudio taken in New Orleans, Louisiana by @studio.ktc
5
a month ago
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A few brands living rent free in my head lately + why.
 Different industries, different aesthetics, different audiences, but the thing I keep coming back to is how clearly each one knows what they are.
 The best brands build worlds. Design, product, personality, storytelling and experience all establish a point of view, while buying into the brand becomes an invitation for you to be a part of it.

Fishwife made tinned fish sexy. Coconut Cult built a cult around gut health. Levi’s has spent 150+ years proving that knowing what not to change can be just as powerful as reinvention.
 Consider this part inspiration folder, part love letter, part designer brain dump.
 What brands have been living in your head lately? #BrandDesign #CreativeDirection #BrandWorld #VisualIdentity #DesignStudio by @studio.ktc
1
25 days ago
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Typography does a lot of the talking in a brand. The right typeface can make or break its personality. I love saving fonts and figuring out what they could become. Here are four type combos I’d reach for to build very distinct brands, from a playful matcha shop to an elevated restaurant, and an apothecary to a refined clothing line. These are just a few of the concepts I’d love to build. Which one would you want to explore?
 
#StealMyCoolGirlFonts #BrandStrategy #CreativeDirection #DesignStudio #SmallBusinessBranding by @studio.ktc
6
a month ago
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Your business deserves more than another night of surface-level networking! Come with questions, leave with ideas, and meet women who can genuinely help you take your next step! Expect 👇🏽 ✨honest conversations ✨practical takeaways ✨new perspectives And plenty of opportunities to connect with women who are building something of their own! Whether you’re in your starting, growing, pivoting, or scaling era, this night is for you. Come ready to learn something, meet someone, and maybe even find your next collaboration. 💕 Comment BIZ for the 🔗 by @studio.ktc
20
2 months ago
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Strategy and brand, built together. When they’re aligned, your message is clear and your growth has direction. When they’re not, that’s where momentum stalls. If you’re making $10k a month or more and ready to up level your business and brand, the Brand Evolution Workshop is your next step. Free. Live. July 27th at 6:30pm. Comment ‘Alignment’ for the link. by @studio.ktc
3
3 months ago
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Recent work for @joandjeanetc ✨ I led web design, development, and creative direction for the launch of their debut clothing line. This was a collaborative, thoughtful build centered on clarity, flexibility, and longevity. We refined the visual system, then translated it into a site designed to support new collections, evolving content, and growth without the need for constant rework. Custom-coded elements throughout support that foundation, from an animated newsletter popup to flexible navigation, footer structure, and product highlights built to evolve with the brand. Websites aren’t just marketing assets, they’re operational tools. This is what happens when strategy leads and aesthetics follow. If you’re building something with momentum but your site isn’t showcasing your genius, comment ‘BOOKED’ and let’s connect ⚡️ #designstrategy #customwebdesign #ecommercedesign #womenownedbusiness #womeninbusiness by @studio.ktc
7
10 months ago
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This is your reminder that you’re not meant to figure out everything in isolation 💐 The energy during this coworking sesh was EVERYTHING!!! Ideas got bigger. Doubts got smaller. & suddenly the things that felt confusing felt *crystal* clear. THAT is the energy you need in order to grow, especially in entrepreneurship when things can feel so lonely. Shoutout to @dallasgirlgang and the Momentum Network for bringing us together 🩷 taken in Dallas, Texas by @studio.ktc
9
7 months ago
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