Instagram story viewer> @sugar23> Posts

Sugar23

@sugar23

7.8K

followers

182

following

We make cool shit. And we help to make your cool shit cooler.

POSTS STORIES REELS TAGGED

We're proud to partner with Bose on the launch of Bose Studios—a new venture dedicated to developing bold, culture-shaping stories. Excited to kick things off with the first project alongside Steven Soderbergh. More to come!! 🎧 by @sugar23

254

10

4 months ago

The Ad Council has been shaping culture for 80 years. Now, we’re shaping stories together — and we couldn’t be more excited for what’s coming!!! by @sugar23

97

7

a year ago

Congratulations to our 2025 Emmy nominees!! by @sugar23

81

3

a year ago

Welcome to the fam @jamespcrane !!!

“The addition of James Crane reemphasizes Sugar23’s mission to foster deep relationships with brands and support their goals of creating meaningful, original content for broad audience consumption” by @sugar23

159

8

2 years ago

Thrilled to announce the launch of a new TV and Film studio with FIFTH SEASON, dedicated to co-financing premium entertainment with brands—starting with an initial $100M commitment. This is about creating shows people choose to watch and building connections that last. The future of entertainment starts now 🎬 by @sugar23

535

36

2 years ago

Congratulations to our Emmy Awards nominees and our clients’ shows for their category nominations! by @sugar23

101

3

2 years ago

Sugar23 is partnering with Starbucks Studios to create original entertainment. This collaboration takes our mission of putting brands at the forefront of storytelling to the next level. Stay tuned for more updates on this amazing journey! by @sugar23

338

24

2 years ago

“The aim is to create a new paradigm allowing for easier connections between talent and advertisers.”

Dade Hayes nails the disruptive spirit of the Sugar23 ‘Way Upfronts’ in his latest article for Deadline. The Way Upfronts is closing the gap between brands and creatives, offering a unique opportunity to influence and invest in top-tier entertainment from the ground up. Full article linked in bio. by @sugar23

225

14

2 years ago

Sugar23 presents: THE WAY UPFRONTS 🌟 A first-of-its-kind event redefining the collaboration between brands and Hollywood’s best premium entertainment producers. With exclusive access to early-stage TV and film projects, brands have a unique opportunity to influence and invest in the future of entertainment. Explore the new frontier of storytelling and collaboration detailed in AdAge. Link in bio. by @sugar23

286

11

3 years ago

Watch tonight, “XCLD: The Story of Cancel Culture,” the latest installment in our documentary series “The Turning Point” with Trevor Noah, on @msnbc !! by @sugar23

36

1

3 years ago

KNOX GOES AWAY is now in theaters!!

Michael Keaton, Al Pacino, James Marsden, Marcia Gay Harden, and more star in this #sugar23 produced film, written by client Gregory Poirier and directed by Keaton. by @sugar23

53

1

3 years ago

Congratulations to our 2024 Oscar® nominees! by @sugar23

149

4

3 years ago