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SuperCluster Studio

@superclusterstudio

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A group of multidisciplinary creatives, dedicated to add *SUPER* to your product. Drop us a line: [email protected]
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Your work is better than your website. Everyone can tell. Not consciously. Nobody lands on a homepage and thinks "the typography is undermining my confidence here." They just leave with a slightly smaller number in their head than the one you wanted. That's the whole cost of the gap. It's not lost enquiries you can count. It's the ceiling on every enquiry you do get. Free 30-minute brand audit. Four projects a month, so the 30 minutes is real. ๐Ÿ‘‰ get.supercluster-usa.com/website-audit by @superclusterstudio
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17 days ago
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Ask who's actually doing the work. Get a name. If the answer is "our senior team" without a name attached, that's the answer. Somebody junior is doing it and the senior person is reviewing it on a Friday. It's us. It's always us. That's the whole business model. Free 30-minute brand audit ๐Ÿ‘‰ get.supercluster-usa.com/website-audit by @superclusterstudio
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18 days ago
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"Great value for money" is a strange thing to hear about a design project. Usually it's either cheap or it's good. Paola got the version where you don't have to pick, which mostly comes down to not paying for five layers of account management between you and the person doing the work. Free 30-minute brand audit ๐Ÿ‘‰ get.supercluster-usa.com/website-audit by @superclusterstudio
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19 days ago
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Same products. Same prices. 15% more returning customers. Nothing about Wellness Hut's actual business changed. What changed was how it presented itself, and people who bought once started coming back. That's the part that's hard to believe until it happens to you โ€” brand perception isn't decoration, it shows up in the numbers. Free 30-minute brand audit ๐Ÿ‘‰ get.supercluster-usa.com/website-audit by @superclusterstudio
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20 days ago
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Low expectations are the default in this industry and honestly that's fair. Most people booking a website rebuild have been burned once already โ€” the freelancer who vanished, the agency that sent back a template. So they come in braced for it. "My expectations were massively exceeded. Great value for money." Free 30-minute brand audit ๐Ÿ‘‰ get.supercluster-usa.com/website-audit by @superclusterstudio
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23 days ago
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Designers are the worst clients to have. We took one anyway. You can't get away with anything. Every spacing decision gets noticed, every typeface gets an opinion. Paola said we met all of her changes and requests to a high standard, which from someone who does this for a living is the review we'd pick if we could only have one. Free 30-minute brand audit ๐Ÿ‘‰ get.supercluster-usa.com/website-audit by @superclusterstudio
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24 days ago
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There's a gap between how good you are and how good you look online, and you already know it. It shows up in small ways. You send the link instead of sharing it. You add context in the email that the site should be doing on its own. Somebody great goes quiet after you send it and you tell yourself they went with someone cheaper. Usually they didn't. They just couldn't tell from your site that you were the expensive option for a reason. Free 30-minute brand audit and we'll tell you exactly where yours is leaking. ๐Ÿ‘‰ get.supercluster-usa.com/website-audit by @superclusterstudio
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25 days ago
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Six years in and we still haven't hired a junior designer. Not out of principle. It's just that the moment you do, the maths changes โ€” you need more projects to cover the salary, so you take more projects, so the founders stop being on all of them. That's the whole slide, and it happens to everyone. We'd rather stay small and stay on the work. Free 30-minute brand audit ๐Ÿ‘‰ get.supercluster-usa.com/website-audit by @superclusterstudio
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a month ago
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You've been meaning to redo your site for about two years. Every time a client deadline turns up, yours moves. Which makes sense โ€” theirs has money attached and yours doesn't, until you count the money it's quietly costing you. Six to eight weeks, two founders, you barely have to think about it. Free 30-minute brand audit ๐Ÿ‘‰ get.supercluster-usa.com/website-audit by @superclusterstudio
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a month ago
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Premium isn't a look. It's the reason someone doesn't ask for a discount. You can spot it in about a second and you can't quite say why. The spacing is right, nothing's fighting for attention, every detail looks like somebody decided it rather than accepted it. That's what people are reading when they decide what tier you're in. Most sites in the $200 to $2,000 range get close and miss by an inch, which is somehow worse than missing by a mile. Free 30-minute brand audit ๐Ÿ‘‰ get.supercluster-usa.com/website-audit by @superclusterstudio
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a month ago
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Ask who's actually doing the work. Get a name. If the answer is "our senior team" without a name attached, that's the answer. Somebody junior is doing it and the senior person is reviewing it on a Friday. It's us. It's always us. That's the whole business model. Free 30-minute brand audit ๐Ÿ‘‰ get.supercluster-usa.com/website-audit by @superclusterstudio
1
a month ago
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Nobody's going to tell you your website is the problem. Clients won't. Referrals won't. Your friends definitely won't, because they're being nice and they saw it three years ago when it was fine. So you find out slowly, through enquiries that don't convert and projects that come in smaller than they should. Free 30-minute brand audit ๐Ÿ‘‰ get.supercluster-usa.com/website-audit by @superclusterstudio
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a month ago
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