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SW19

@sw19_official

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๐€๐ญ ๐Œ๐ข๐๐ง๐ข๐ ๐ก๐ญ
๋‘ ์„ธ๊ณ„์˜ ๋ฐค์ด ๊นŠ์–ด์ง€๋Š” ์ˆœ๊ฐ„
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The scent of midnight, wrapped in soft moonlight. White musk, as clear as the night air after rain, slowly unfolds into soft, warm sandalwood. Never overpowering, yet lingering long after, an effortless companion to the end of any day. Midnight, the hour to stay. ์€์€ํ•œ ๋‹ฌ๋น›์ด ๊ฐ์‹ธ๋Š” ๊นŠ์€ ๋ฐค 12์‹œ์˜ ํ–ฅ. ๊ฐ“ ๊ฐ  ๋ฐค๊ณต๊ธฐ์ฒ˜๋Ÿผ ๋ง‘์€ ํ™”์ดํŠธ ๋จธ์Šคํฌ๊ฐ€ ์‹œ๊ฐ„์ด ์ง€๋‚ ์ˆ˜๋ก ๋ถ€๋“œ๋Ÿฝ๊ณ  ๋”ฐ๋œปํ•œ ์ƒŒ๋‹ฌ์šฐ๋“œ๋กœ ์ด์–ด์ง‘ ๋‹ˆ๋‹ค. ๊ฐ•ํ•˜์ง€ ์•Š๊ฒŒ, ๊ทธ๋Ÿฌ๋‚˜ ์˜ค๋ž˜ ๋จธ๋ฌด๋Š” ์ž”ํ–ฅ์ด๋ผ ํ•˜๋ฃจ์˜ ๋ ์–ธ์ œ๋“  ๋ถ€๋‹ด ์—†์ด ์–ด์šธ๋ฆฝ๋‹ˆ๋‹ค. Midnight, ๋จธ๋ฌผ๊ธฐ๋กœ ํ•œ ์‹œ๊ฐ„. ๐“๐ก๐ž ๐ก๐จ๐ฎ๐ซ๐ฌ ๐จ๐Ÿ ๐Œ๐ข๐๐ง๐ข๐ ๐ก๐ญ ๐ฐ๐ข๐ญ๐ก ๐‰๐„๐Ž๐๐†๐‡๐€๐ @jeonghaniyoo_n #SW19 #SW19MIDNIGHT #ATMIDNIGHT #MIDN by @sw19_official
๐Œ๐ข๐๐ง๐ข๐ ๐ก๐ญ ๐‘๐ข๐ญ๐ฎ๐š๐ฅ A scent for the hours that belong to you The night you linger in someone new. The night your heart leans closer. The hour you let your hidden self slip out. The hour thatโ€™s yours alone, unwatched. ์ฒ˜์Œ ๋งˆ์ฃผํ•œ ์‚ฌ๋žŒ์˜ ๊ธฐ์–ต์— ๋‚จ๋Š” ๋ฐค ์กฐ๊ธˆ ๋” ๊ฐ€๊นŒ์›Œ์ง€๊ณ  ์‹ถ์€ ์‚ฌ๋žŒ์ด ์žˆ๋Š” ๋ฐค ์•„์ง ๋ณด์—ฌ์ฃผ์ง€ ์•Š์€ ๋‚˜๋ฅผ ๊บผ๋‚ด๋Š” ์‹œ๊ฐ„ ๋ˆ„๊ตฌ์˜ ์‹œ์„ ๋„ ์—†์ด ๋‚˜์—๊ฒŒ๋งŒ ๋จธ๋ฌด๋Š” ์‹œ๊ฐ„ ๐“๐ก๐ž ๐ก๐จ๐ฎ๐ซ๐ฌ ๐จ๐Ÿ ๐Œ๐ข๐๐ง๐ข๐ ๐ก๐ญ ๐ฐ๐ข๐ญ๐ก ๐‰๐„๐Ž๐๐†๐‡๐€๐ @jeonghaniyoo_n #SW19 #SW19MIDNIGHT #ATMIDNIGHT #MIDNIGHTJEONGHAN #JEONGHAN by @sw19_official
SW19 INSPIRE POP-UP 2026๋…„ 10์›” 29์ผ๋ถ€ํ„ฐ 11์›” 2์ผ๊นŒ์ง€, ๋‹จ 5์ผ๊ฐ„ ์ธ์ฒœ ์˜์ข…๋„ ์ธ์ŠคํŒŒ์ด์–ด ๋ฆฌ์กฐํŠธ 1์ธต์—์„œ SW19๋ฅผ ๋งŒ๋‚ฉ๋‹ˆ๋‹ค. ์ž์ •์˜ ๊ณต๊ธฐ๋ฅผ ๋‹ด์€ ๋ฏธ๋“œ๋‚˜์ž‡ ์˜ค๋“œ ํผํ“ธ, ํ•˜๋ฃจ์˜ ๋์„ ๊ฐ์‹ธ๋Š” ํ•ธ๋“œํฌ๋ฆผ๊ณผ ํ—ค์–ดํผํ“ธ, ๊ทธ๋ฆฌ๊ณ  SW19๊ฐ€ ์ด์–ด์˜จ ์‹œ๊ทธ๋‹ˆ์ฒ˜ ํ–ฅ๋“ค. ๋ฐ”๋‹ค์™€ ํ•˜๋Š˜๊ธธ์ด ๋งž๋‹ฟ์€ ์„ฌ, ์–ด๋”˜๊ฐ€๋กœ ๋– ๋‚˜๊ฑฐ๋‚˜ ๋ง‰ ๋Œ์•„์˜จ ์‚ฌ๋žŒ๋“ค์ด ์˜ค๊ฐ€๋Š” ์ž๋ฆฌ์— ์ž ์‹œ ํ–ฅ์ด ๋จธ๋ฌด๋Š” ๊ณต๊ฐ„์„ ๋งˆ๋ จํ–ˆ์Šต๋‹ˆ๋‹ค. ์•„์นจ์˜ ๊ณต๊ธฐ๋ถ€ํ„ฐ ์ž์ •์— ๊ฐ€๊นŒ์šด ๋ฐค๊นŒ์ง€, ๊ทธ ์‚ฌ์ด ์–ด๋”˜๊ฐ€์—์„œ ๋‹น์‹ ์˜ ํ–ฅ์„ ๋งŒ๋‚˜๋ณด์„ธ์š”. ์˜ค๋Š˜ ๋‹น์‹ ์ด ๋จธ๋ฌผ๊ณ  ์‹ถ์€ ์ˆœ๊ฐ„์€ ์–ด๋–ค ํ–ฅ์ธ๊ฐ€์š”? ๐Ÿ“ ์ธ์ŠคํŒŒ์ด์–ด๋ชฐ 1F ์˜ฌ๋ฆฌ๋ธŒ์˜ ์•ž (์ธ์ฒœ ์˜์ข…๊ตฌ ๊ณตํ•ญ๋ฌธํ™”๋กœ 127) ๐Ÿ—“ 2026.10.29 โ€“ 11.2 / 10:00 โ€“ 22:00 POP-UP EXCLUSIVE ยท ํ–ฅ์ˆ˜ ์ „ ์ œํ’ˆ(EDPยทEXTRAIT) 10% ํ• ์ธ ยท 15๋งŒ ์› ์ด์ƒ ๊ตฌ๋งค ์‹œ ํ•ธ๋“œํฌ๋ฆผ 50ml ๋ณธํ’ˆ ์ฆ์ • * Midnight Special Edition์€ ํ• ์ธ ๋Œ€์ƒ์—์„œ ์ œ์™ธ๋ฉ๋‹ˆ๋‹ค. For just five days, from October 29 to November 2, SW19 opens a pop-up on the first floor of INSPIRE Resort, Yeongjong Island, Incheon. Midnight Eau de Parfum carrying the air of the late hour, hand cream and hair perfume that close out the day, and the signature scents SW19 has built over time. On an island where the sea meets the flight path, among people just leaving or just returning, weโ€™ve made a small space for scent to stay a while. From morning air to the edge of midnight, find your scent somewhere in between. Which scent holds the moment you want to stay in today? ๐Ÿ“ INSPIRE Mall 1F, in front of OLIVE YOUNG (127 Gonghangmunhwa-ro, Yeongjong-gu, Incheon) ๐Ÿ—“ Oct 29 โ€“ Nov 2, 2026 / 10AM โ€“ 10PM POP-UP EXCLUSIVE ยท 10% off all perfumes (EDP ยท EXTRAIT) ยท Free full-size 50ml hand cream with purchases of KRW 150,000+ * Midnight Special Edition is excluded from the discount. by @sw19_official
In the deep night, bathed in soft moonlight, feel sensual Midnight, enchanted by the gentle touch of a lover and the scent of white musk and sandalwood. ์€์€ํ•œ ๋‹ฌ๋น›์ด ๊ฐ์‹ธ๋Š” ๋ฐค. ํ™”์ดํŠธ ๋จธ์Šคํฌ์™€ ์ƒŒ๋‹ฌ์šฐ๋“œ ํ–ฅ์ด ์–ด์šฐ๋Ÿฌ์ง„ ์—ฐ์ธ์˜ ์‚ด๊ฒฐ๊ณผ ํ–ฅ๊ธฐ์— ์ทจํ•œ ์„ผ์Šˆ์–ผํ•œ ๋ฐค 12์‹œ๋ฅผ ๋Š๊ปด๋ณด์„ธ์š”. Topโ€จLily of the Valley | White Lotus ์€๋ฐฉ์šธ๊ฝƒ, ํ™”์ดํŠธ ๋กœํ„ฐ์Šค Heart White Musk | Powdery Notes ํ™”์ดํŠธ ๋จธ์Šคํฌ, ํŒŒ์šฐ๋”๋ฆฌ ๋…ธํŠธ Base Sensual Musk | Sandalwood | Benzoin ์„ผ์Šˆ์–ผ ๋จธ์Šคํฌ, ์ƒŒ๋‹ฌ์šฐ๋“œ, ๋ฒค์กฐ์ธ #SW19 #SW19MIDNIGHT #ATMIDNIGHT by @sw19_official
JEONGHANโ€™s Midnight Moments. The city, touched by midnight. As night falls, Seoul turns into Midnight. ๋„์‹œ๋ฅผ ๋ฌผ๋“ค์ธ ์ •ํ•œ์˜ ๋ฏธ๋“œ๋‚˜์ž‡. ๋ฐค์ด ๋‚ด๋ ค์•‰์€ ์„œ์šธ, ๊ทธ ์œ„๋กœ ๋ฒˆ์ง€๋Š” ๋ฏธ๋“œ๋‚˜์ž‡์˜ ์ˆœ๊ฐ„. Now showing in ยท Gangnam ยท Seongsu ยท Myeongdong ยท Hongdae by @sw19_official
๐Œ๐ข๐๐ง๐ข๐ ๐ก๐ญ ๐‰๐จ๐ฎ๐ซ๐ง๐š๐ฅ Midnight, where one day comes to a close and another begins. A collection of quiet moments and memories, captured in the stillness of the night. Midnight Journal, a night to hold onto. ํ•˜๋ฃจ๊ฐ€ ๋จธ๋ฌผ๊ณ  ์ƒˆ๋กœ์šด ์‹œ๊ฐ„์ด ์‹œ์ž‘๋˜๋Š” ์ž์ •.โ€จ๋ฐค์˜ ๊ณ ์š”ํ•œ ์ˆœ๊ฐ„๊ณผ ๊ทธ ์•ˆ์— ์Šค๋ฉฐ๋“  ๊ธฐ์–ต์„ ํ•œ ๊ถŒ์— ๋‹ด์•˜์Šต๋‹ˆ๋‹ค. Midnight Journal, ์˜ค๋ž˜ ๊ฐ„์งํ•˜๊ณ  ์‹ถ์€ ๋ฐค์˜ ๊ธฐ๋ก. #SW19 #SW19MIDNIGHT #ATMIDNIGHT #MIDNIGHTSPECIALEDITION #MIDNIGHTJOURNAL by @sw19_official
SW19 MIDNIGHT EAU DE PARFUM with Perfumer Marianne Nawrocki Sabatier With a deep understanding of perfumery and a refined sensibility, master perfumer Marianne Nawrocki Sabatier brings Midnight to life. Her creation captures the quiet depth of the night in a scent that leaves a lasting impression. ํ–ฅ๋ฃŒ์— ๋Œ€ํ•œ ๊นŠ์ด ์žˆ๋Š” ์ดํ•ด์™€ ์„ฌ์„ธํ•œ ๊ฐ๊ฐ์„ ์ง€๋‹Œ ๋งˆ์Šคํ„ฐ ํผํ“จ๋จธ, ๋งˆ๋ฆฌ์•ˆ ๋‚˜๋ธŒ๋กœํ‚ค ์‚ฌ๋ฐ”ํ‹ฐ์—. ๊ทธ๋…€์˜ ์กฐํ–ฅ์„ ํ†ตํ•ด ํƒ„์ƒํ•œ ๋ฏธ๋“œ๋‚˜์ž‡์€ ๋ฐค์ด ์ง€๋‹Œ ๊ณ ์š”ํ•จ๊ณผ ๊นŠ์ด๋ฅผ ํ•˜๋‚˜์˜ ํ–ฅ์œผ๋กœ ํ’€์–ด๋‚ด๋ฉฐ, ์˜ค๋ž˜๋„๋ก ๊ธฐ์–ต๋  ์ˆœ๊ฐ„์„ ์™„์„ฑํ•ฉ๋‹ˆ๋‹ค. #SW19 #SW19MIDNIGHT #ATMIDNIGHT by @sw19_official
A soft warmth spreads across the skin. ์‚ด๊ฒฐ ์œ„๋กœ ๋ฒˆ์ง€๋Š” ์˜จ๊ธฐ. ๐€๐ญ ๐Œ๐ข๐๐ง๐ข๐ ๐ก๐ญ, ๐ฐ๐ข๐ญ๐ก ๐‰๐„๐Ž๐๐†๐‡๐€๐ย @jeonghaniyoo_n #SW19 #SW19MIDNIGHT #ATMIDNIGHT #MIDNIGHTJEONGHAN #JEONGHAN by @sw19_official
The night makes it hard to leave ๋Œ์•„๊ฐ€๋ ค๋˜ ์ˆœ๊ฐ„, ์•Œ ์ˆ˜ ์—†๋Š” ์ด๋Œ๋ฆผ์ด ๋‹ค์‹œ ๋ฐœ๊ฑธ์Œ์„ ๋ถ™์žก๋Š”๋‹ค. ๐€๐ญ ๐Œ๐ข๐๐ง๐ข๐ ๐ก๐ญ, ๐ฐ๐ข๐ญ๐ก ๐‰๐„๐Ž๐๐†๐‡๐€๐ย @jeonghaniyoo_n #SW19 #SW19MIDNIGHT #ATMIDNIGHT #MIDNIGHTJEONGHAN #JEONGHAN by @sw19_official
A Moment with Midnight. ๋ฏธ๋“œ๋‚˜์ž‡์ด ๋จธ๋ฌด๋Š” ์ˆœ๊ฐ„ ๐€๐ญ ๐Œ๐ข๐๐ง๐ข๐ ๐ก๐ญ, ๐ฐ๐ข๐ญ๐ก ๐‰๐„๐Ž๐๐†๐‡๐€๐ย @jeonghaniyoo_n #SW19 #SW19MIDNIGHT #ATMIDNIGHT #MIDNIGHTJEONGHAN #JEONGHAN by @sw19_official
A night that stays with you. ์˜ค๋ž˜ ๋จธ๋ฌผ๊ณ  ์‹ถ์€ ๋ฐค. ๐€๐ญ ๐Œ๐ข๐๐ง๐ข๐ ๐ก๐ญ, ๐ฐ๐ข๐ญ๐ก ๐‰๐„๐Ž๐๐†๐‡๐€๐ย @jeonghaniyoo_n #SW19 #SW19MIDNIGHT #ATMIDNIGHT #MIDNIGHTJEONGHAN #JEONGHAN by @sw19_official
A moment that holds your gaze. ์‹œ์„ ์ด ๋จธ๋ฌด๋Š” ์ˆœ๊ฐ„. ๐€๐ญ ๐Œ๐ข๐๐ง๐ข๐ ๐ก๐ญ, ๐ฐ๐ข๐ญ๐ก ๐‰๐„๐Ž๐๐†๐‡๐€๐ย @jeonghaniyoo_n #SW19 #SW19MIDNIGHT #ATMIDNIGHT #MIDNIGHTJEONGHAN #JEONGHAN by @sw19_official

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