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Synaptic

@synapticapproach

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A marketing and PR firm that helps brands promote and protect their reputation. Creator of PR Shield 🛡️

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Our story didn’t start where most people expect.

It started with creativity, intention, and a belief that how you show up matters—long before we ever called it strategy. That foundation still shapes how we help business owners promote and protect what they’ve built today.

Watch to see where it all began—and why it still matters. by @synapticapproach

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9 months ago

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a year ago

As we say hello to the holiday season and Q4, what's something you want to focus on?

We'll go first: this quarter, we want to focus on celebrating everything, including the small wins! This is exactly why we are starting it off by treating ourselves to some pumpkin spice goodies. 🎃 by @synapticapproach

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5 hours ago

Our team loves fall activities 🍁

Whether we are hanging out at MSU tailgates, exploring Northern Michigan, or cozying up with a warm latte, you know it will be well documented!

What are you most excited to do this fall? by @synapticapproach

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6 days ago

At Synaptic, we believe in supporting our community, which means celebrating each other's successes.

What's something you've accomplished so far this month? Let us know in the comments below 👇 by @synapticapproach

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9 days ago

October is National Women’s Small Business Month!

At Synaptic, this month holds special meaning. Over the last eight years, we’ve grown, collaborated, and built an agency that we are proud of, and we couldn’t have done it without our clients, partners, and supporters who have been part of our journey.

We plan to spend this month celebrating and learning from the women entrepreneurs and leaders who continue to inspire us!

Know a strong female entrepreneur or woman-owned business? Tag them below! ✨ by @synapticapproach

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13 days ago

Reach gets attention. Credibility earns trust.

Cyndee Harrison, Co-Founder and CEO of Synaptic, shares why partnering with subject-matter experts is one of the smartest ways for brands to protect their reputation in The Influencer Marketing Factory's latest feature.

Read the article (linked in our bio) and let us know your take!

@influencermarketingfactory by @synapticapproach

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13 days ago

Social media is one piece of the puzzle. Strong marketing happens when every channel works together.

Follow along for more marketing tips! by @synapticapproach

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15 days ago

What does a day look like for a global marketing and PR teams a lot of strategy, creativity, coffee, and collaboration. All from different corners of the world 🌎

Here’s a peek at a DITL for a few members of Synaptic! by @synapticapproach

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21 days ago

We may not be saving lives... but we are saving businesses from last-minute marketing panic 😅

Our team brings decades of combined experience to every client we work with, and we're here to share what we've learned along the way!

Follow along for practical marketing advice, PR tips, and behind-the-scenes moments from life at Synaptic 🧡 by @synapticapproach

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20 days ago

It's easy to jump on the latest trend, and some people gain enough traction on TikTok to be considered influencers.

So why do some creators stand out while others fade into the next trend?

The answer is simple: they don't just chase trends; they build trust with their audience.

Whether you're an influencer or a business partnering with one, understanding the difference matters. Trends may capture attention, but trust is what creates lasting influence. by @synapticapproach

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23 days ago

Our ideal fall weekend plans... 🍂

From football games and fishing trips to slow mornings and pastry runs, our team has plenty to look forward to this season.

Whether your weekends are packed with plans or spent enjoying a cozy blanket by the fireplace, we'd love to hear!

What's your ideal fall weekend game plan? 👇 by @synapticapproach

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a month ago