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By @tc_gambino & @skmrecordsllc
The Official “2 Headed Dragon” Frames 🕶️
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🚨 PART 1: Stop treating Meta like just an ad platform. Use it like your marketing partner. This is one of the best times for independent artists to use Meta Ads because Meta’s AI can help you find more of the people who are actually likely to connect with your music. You give Meta the signals: your content, your audience, the people already watching, clicking, engaging and following. Then Meta can use those signals to help find more people with similar interests and behaviors. Meta also offers Custom and Lookalike Audiences specifically to help advertisers reach people similar to audiences they already have. That’s why I tell artists: stop thinking about ads as just “paying for views.” Think about them as buying opportunities to discover real fans. If all you can afford is $5 or $10 a day, start there. That doesn’t guarantee you a new true fan every day—but every dollar gives you more opportunities to put your music in front of the right people. And if you have a bigger budget, you can create more of those opportunities faster. The goal isn’t just streams. The goal isn’t just views. The goal is to build your 1,000 true fans—people you can build a relationship with, market to, and eventually monetize. Meta can help with the discovery. Your music, your brand, your content and your relationship with those people are what turn them into true fans. This is Part 1. Turn your notifications on because I’m breaking down exactly how artists should be using Meta Ads to build a real fan base. 📲 Join our FREE artist channel for more strategies like this. 📘 Download our FREE ebook: How To Make $100K Off 1,000 True Fans. Links in bio. #MetaAds #MusicMarketing #IndependentArtist #BuildYourFanbase #ArtistDevelopment
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🤘🏾🔥 DID I REPRESENT TEXAS RIGHT OR WHAT? Y’ALL RATE MY FIT! 👀👇🏾 Last night I pulled up to 21 Savage’s annual birthday party in Atlanta! This year’s theme was 90s Apollo, so you KNOW I had to bring that REAL 1995 TEXAS STYLE! 💯 Styrofoam double cup, old-school Texas swag, and that Southern hip-hop culture we grew up on! 🥤🔥 Before the world caught on, we were already setting trends down in Texas! From the Black & Milds to the double cups, the music, the fashion, and the whole culture! I had to make sure Texas was represented in the ATL! 🤘🏾 BE REAL! DID I NAIL THE 1995 TEXAS LOOK OR NAH? 😂🔥 And who remembers how we used to dress back in the 90s? Glasses by @2hdframes #21Savage #TexasHipHop #90sFashion #AtlantaNightlife #WillHustleTV
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You’re investing in the wrong things… that’s why you’re not winning. A lot of artists want the Rolls Royce, the Ferrari, the jewelry, the image, and the lifestyle before they’ve built the foundation that actually creates success. You’re spending money trying to look like you made it instead of investing in the things that help you actually get there. Build the fan base. Go into the markets where your fans are. Touch the people. Create real relationships. Make content that connects. Build momentum and let it grow organically. If you keep skipping steps, you’re going to keep spinning your wheels. Stop investing in the image before you invest in the foundation. 📲 Join our FREE artist channel for more marketing, branding, and artist-development strategies. 📘 Grab our FREE ebook: How To Make $100K Off 1,000 True Fans. Links in bio. Glasses by: @2hdframes #MusicMarketing #IndependentArtist #ArtistDevelopment #BuildYourFanbase #MusicBusiness
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🚨 ATLANTA! NOW BOOKING WILL HUSTLE TV INTERVIEWS! 🎥🔥 WHO NEEDS AN INTERVIEW? 👀 WHO DO THE FANS WANT TO SEE NEXT? Will Hustle TV & DJ H have officially linked up in Atlanta, Georgia, and we’re giving artists, entrepreneurs, creators, and entertainers the opportunity to GET THEIR STORY HEARD! We’ve interviewed some of the biggest names in hip-hop and entertainment, including Pimp C, T.I., Method Man, Migos, Kevin Gates, Lil Flip, Bun B, Slim Thug, Paul Wall, Z-Ro, Trae Tha Truth, Michael Watts, Evander Holyfield, Roy Jones Jr. and many more! 🔥 NOW IT’S YOUR TURN! Get your interview featured on the same platform as these legendary artists and entertainers! 🎥 Professional interviews & production 📺 YouTube exposure — 10K+ subscribers 📱 Instagram exposure — 22K+ followers 🎬 Full interview footage to create your own content 📍 Conveniently located in Atlanta, Georgia! 🚀 ALSO AVAILABLE: MARKETING & LABEL SERVICES! Need help growing your brand, promoting your music, getting press, building your audience, or taking your career to the next level? We can help! YOUR STORY DESERVES TO BE HEARD. YOUR BRAND DESERVES TO BE SEEN. 📩 DM “INTERVIEW” to book your interview! 📩 DM “MARKETING” for promotional services! Tag an artist, entrepreneur, or creator who needs to be on Will Hustle TV! 👇🔥 Hat by @gysrf Glasses by @2hdframes Hoodie by @makebelieve1120 #WillHustleTV #AtlantaArtists #HipHopMedia #IndependentArtists #MusicPromotion
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Before Trae was Trae tha Truth, he was just Trae. Me and Trae started doing our own shows together—door split. I was the promoter, he was the rapper, and we put on some legendary shows. But this particular night was different. Zro was locked up, so we put together a Free Zro show to keep his name in the streets. And DJ LL deserves an award for this one because DJs are supposed to know how to read the room. 😂 The fire marshal was getting ready to shut the show down because the crowd was packed and getting too rowdy. Right before they told him to cut the music, DJ LL dropped Zro’s “Mo City Don.” And this was a LONG song. The DJ stopped it… but the crowd didn’t. Thousands of people finished that song acapella. 🔥 Meanwhile, me and Trae were in the office counting the money from the show. Then the cops came in and hit us with a $1,500 noise ordinance fine because the crowd was too loud. I didn’t want to pay that shit. 😂 I told Trae, “Fuck that!” Trae looked at me like, “Nope. We’re gonna pay it.” We had made so much money that night, he wasn’t worried about the $1,500. And that’s the story of how Zro’s “Mo City Don” cost me and Trae $1,500. True story. 😂🔥 #WillHustleTV #TraeThaTruth #Zro #MoCityDon #HoustonHipHop
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I heard them playing the “Back Back” instrumental on 107.9 and called up to the radio station because they weren’t playing Lil O’s record. I had no idea that phone call would lead to me meeting T.I., developing a relationship with Grand Hustle, and being around the King of the South before I’m Serious even came out. 👀🔥 I ended up getting Lil O’s song played on the radio, and because I called up and pushed the record, it eventually got put into rotation. I was breaking records before I even knew what breaking records was. You can’t make this shit up. Full interview coming soon. 🎥 Click the link in bio and watch Will Hustle TV. Hat by @gysrf Shirt by @intrakitmode Glasses by @2hdframes #WillHustleTV #TI #LilO #PimpC #HipHopHistory
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HOW I MADE KEVIN GATES $20,000 BEFORE HE BLEW UP | WILL HUSTLE TV Before Kevin Gates became a superstar, I had already seen the potential. I met Kevin Gates through his manager, Fee, who would later become NBA YoungBoy’s manager. When Kevin came through Austin, we linked up and I started doing what I’ve been doing in the music business for years — connecting the right artist with the right people and turning those connections into money. I reached out to my network, including my brothers JP the Pyrexican 🕊️, rest in peace, and Lil Nut. Almost everybody I contacted had their money ready and was willing to pay for a Kevin Gates feature. Those connections helped generate around $20,000 for Kevin Gates before he really blew up. That’s the part of the music business people don’t always see. I’ve spent years being a plug in the industry — knowing who’s hot, who’s next, who has the money, who needs an artist, and how to put the pieces together. I learned how to monetize those relationships and make a living from the commissions. And Kevin Gates is just ONE story. We’ve been watching artists before they became household names — T.I., Lil Flip, Migos, Kevin Gates, and many more. When Kevin came through Austin, he definitely tapped in with us. We saw the potential early. That’s what Will Hustle TV has always been about: Staying tapped into the streets. Finding who’s hot. Finding who’s next. And documenting the stories BEFORE everybody else knows their names. This is another story from the Will Hustle TV archives. 🔥 WHO ELSE DO YOU REMEMBER BEFORE THEY BLEW UP? #KevinGates #WillHustleTV #HipHopHistory #MusicIndustry #HipHopHistory
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Most artists are sleeping on merchandise. 👀 You don’t need million fans. Start with 10 true fans. Then 50. Then 100. Build that loyal audience and give them something they actually want to buy. Hoodies in the winter. Tank tops in the summer. New drops. Limited releases. Pop-ups. Vendor booths. A dope website. Direct-to-fan sales. That revenue can help you pay bills, save money, and reinvest into your music career. Because it takes money to build a music career — and your fans can become one of your biggest sources of revenue. Look at what Curren$y has built with Jet Life. The music helped build the audience, but the brand became a business of its own. 🔥 We’re teaching artists how to build toward $100,000 from 1,000 TRUE FANS. 📕 Grab the $100K Blueprint e-book and learn the strategy. 📲 JOIN THE CHANNEL — LINK IN BIO. Stop waiting to blow up. Build your true fans. Build your brand. Build your business. Will Belefonte Hat @gysrf Glasses @2hdframes T Shirt @intrakitmode #CurrenSy #JetLife #MusicMarketing #ArtistMarketing #MusicBusiness
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Your fan list is your money list. The more emails and phone numbers you collect from real fans, the more people you have to reach when it’s time to sell something. New merch drop? Text them. New hoodie? Email them. Limited edition release? Give your list first access. Instead of hoping Instagram, TikTok, or another platform shows your post to your followers, you can communicate directly with the people who already support you. And think about the math. 10 true fans becomes 50. 50 becomes 100. 100 becomes 1,000. The bigger your list of real supporters becomes, the bigger your potential customer base becomes. That’s how artists start turning fans into customers and customers into a business. Look at artists who have built brands beyond the music — JAY-Z, Griselda, and Curren$y all understand the value of turning an audience into a brand. Curren$y is a perfect example. He built Jet Life into something people can actually buy into, from online merchandise to his own brick-and-mortar store in New Orleans on historic Canal Street. That’s the goal: don’t just collect followers. Build an audience you can communicate with and monetize. 📕 Get the $100K Blueprint e-book — we’re teaching artists how to build toward $100,000 with 1,000 TRUE FANS. 📲 JOIN THE CHANNEL — LINK IN BIO. Build your list. Build your fans. Build your brand. #CurrenSy #JetLife #MusicMarketing #ArtistMarketing #MusicBusiness
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Will Belafonte of Will Hustle TV sat down with Studio 66 Podcast to talk Texas Hip-Hop history — and one group that deserves their flowers is the Botany Boyz. 🌹 Will Hustle explained how the Botany Boyz were among the first artists connected to the Screwed Up Click to have CDs distributed in stores and make serious noise on the Southwest Wholesale charts — reaching #1 and #2 while Cash Money was still operating independently. Back when being an independent artist really meant building your own infrastructure, selling your own music, and creating your own movement. The independent pioneers of that era included Botany Boyz, Bigtyme Records, South Park Coalition (SPC), and Rap-A-Lot Records. Long before the current independent-artist movement, these artists and labels were laying the blueprint. Will Hustle TV gives the Botany Boyz their flowers. 🌹 Texas Hip-Hop history matters. Will Belafonte Shirt By @intrakitmode Hat by @gysrf Glasses @2hdframes
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Once you get the fame and start building an audience, turn that attention into merchandise sales. You get paid for exposure. You open up for a big concert, put on a great show, and people discover you. Now give those new fans something they can take home. If people consistently follow you, watch your videos, and support your drops, every new release should create an opportunity to increase your merch sales. Start simple. Build a website. Use dropshipping to keep your upfront costs low. Start doing pop-ups. Get a booth at events where your target demographic is. Keep building your customer base and reinvesting the money. Eventually, you can have your own brick-and-mortar store, just like Curren$y. Look at successful artists and brands that have turned their success into merchandise businesses — JAY-Z, Griselda, and Curren$y are great examples of artists who understand the power of turning an audience into customers. Curren$y is a perfect example. He sells Jet Life merchandise online, but he also has a brick-and-mortar Jet Life store in his hometown of New Orleans, right on world-famous, historic Canal Street. That’s what it looks like when you turn your music audience into a real brand. That’s how you turn attention into income. 📕 Get the $100K Blueprint e-book — we’re teaching artists how to build toward $100,000 with 1,000 TRUE FANS. 📲 JOIN THE CHANNEL — LINK IN BIO. Stop just chasing exposure. Learn how to monetize the attention you’re getting. #CurrenSy #JetLife #MusicMarketing #ArtistMarketing #MusicBusiness
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@trinidadjamesgg 🔥🔥🔥@2hdframes 🐉🐉
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