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life can be so fragile, and the older i get - the more i cherish these times with you🫂💌can’t really explain how much it meant to have so many people i love + so many new faces come together for 2 years of @callyourfam .. this brand was born after we lost Alex, Joe, and Nick - with the dream of reminding the world to check on the people you love.

2 years of pop-ups in LA & NYC, stories you’d never believe, conversations with so many amazing strangers that ended in hugs, a lot of tears + a lot of laughs,  insane memories with my best friends, 200+ videos trying to spread our mission, hundreds of product ideas, a lot of failure, and life-changing moments that make it all worth it 10x over.

this journey has fkn tested me, and building a brand from scratch will humble you every single day. but these have been the most fulfilling years of my life, and i wouldn’t trade these times with you for anything. the vulnerable conversations, the messages from people who open up about their mental health journey, the stories about how people have spread so much love with CYF - i’d do it all over again right now if it meant we could save one person’s life.

i love you. i’m proud of you. i believe in you. editing this collage put the biggest fkn smile on my face seeing everyone so happy.

thank you for being you. thank you for all the love thank you for supporting @callyourfam ❤️ CYF is nothing without you.

text someone you love right now. no matter what happens, it’s never too late.

all my love,

J💌

photos shot by the legend @max____mcguire
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i hope you know that you are loved.

i hope you know that the best days are yet to come.

i hope you know that when it feels like everything is crashing down, you have what it takes to make it through.

i hope you know it’s never too late to ask for help.

i hope you know how many people love you.

i hope you remember how far you’ve come.

i’m so grateful to see CYF hats all over the place, but this is so much more than just a brand.

every piece serves as a reminder to check on the people you love + take care of yourself.

if you’re reading this, take a deep breath + text or call someone just to say ‘i love you’. do something that makes you happy this week.

thank you for being you. this is just the beginning of CYF❤️❤️❤️‍🩹

i love you

J (founder + friend)
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Wow! I could not be any more grateful for the friends & family that I am blessed with. Thank you  to everyone who stood by me through the roller coaster of year 21. It has been an amazing year with so many moments I'll remember for a lifetime . I can only hope that 22 brings half as much happiness! Thank you to those who made today so special & surrounded me with nothing but love, laughter, & memories!
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