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Mais que MANAS? MODA! Mais que moda… FASHION!!
@lisboafashionweek @zootmagazine #modalisboa 

👗 @manel.baer | styling: @desousa.png 
💄 @iamfredyboy @xsofiaraujo @_dianasilvaa_ @antoniarosamakeupartist @josepedromota_ 
📷 @campus_j 

@clima__lab
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FMOTY’26 In the making
@edu_gomesofficial 
@facemodelsagency 
@pedromiguelfalves 
@antoniarosamakeupartist 
@_dianasilvaa_ 
@griffehairstyle
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BTS of WHO ARE YOU, POLLY MAGOO?

Photos @lo_wenberg

Inspired by William Klein’s surreal 1966 satire Who Are You, Polly Magoo?, Julia Sarturi and Karol Moreira explore what it means to create for the silhouette rather than simply dress the body. Aluminium foil, graphic patterns, unusual accessories and exaggerated shapes turn unconventional materials into clothing, pushing fashion somewhere between construction, the absurd and the avant-garde.

Danna Löwenberg takes us behind the scenes of constructing the looks.

Thank you all team for the amazing work!
⚡️♥️⚡️🧡⚡️🩵⚡️🩷⚡️🤍⚡️🖤⚡️


◾️
Creative Direction & Styling @karolmrrr
Photography & Art Direction  @juliasarturi

Styling Assistance @@natcastanola
Lighting Assistance @carolinamayaa 
Set Design @natcastanola
Hair @jordan.alves63
Makeup @antoniarosamakeupartist
Makeup Assistance @dianasilvaa
Nails @sandraluz.pt from @dezstudio__
Model @amanda__debom @papaya.mgmt
Special thanks to @am.studio.lisbon

◾️
Words @callmecillaa
ZOOT Editorial Design @lo_wenberg

See the full editorial at zootmagazine.com

#WhoAreYouPollyMagoo #ZOOTMagazine #zootmagazineofficial
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WHO ARE YOU, POLLY MAGOO?

What happens when fashion stops behaving?
Inspired by William Klein’s surreal 1966 satire Who Are You, Polly Magoo?, Julia Sarturi and Karol Moreira explore what it means to create for the silhouette rather than simply dress the body. Aluminium foil, graphic patterns, unusual accessories and exaggerated shapes turn unconventional materials into clothing, pushing fashion somewhere between construction, the absurd and the avant-garde.
Clothes become objects. Materials become garments. Silhouettes become sculptural — and function takes a back seat.
A little absurd. A little futuristic. A Surrealist fashion fantasy.

“Fashion is construction, something that reveals and conceals at the same time, often existing more as an idea than as a function.”
— Karol Moreira & Julia Sarturi

◾️
Creative Direction & Styling @karolmrrr

Photography & Art Direction @juliasarturi
Styling Assistance @natcastanola 
Lighting Assistance @carolinamayaa 
Set Design @natcastanola
Hair @jordan.alves63
Makeup @antoniarosamakeupartist
Makeup Assistance @dianasilvaa
Nails @sandraluz.pt from @dezstudio__
Model @amanda__debom @papaya.mgmt
Special thanks to @am.studio.lisbon

◾️
Words @callmecillaa
ZOOT Editorial Design @lo_wenberg

Images cropped for Instagram. Full story & credits at zootmagazine.com
#WhoAreYouPollyMagoo #ZOOTMagazine #zootmagazineofficial
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For The Self & The Avatar, Antónia Rosa invited former model and fashion creative Maria João Baginha to lead the art direction and casting. Drawing on decades of experience, Baginha selected the models whose individuality would define the story, while Diana Silva, a student from Antónia Rosa’s makeup course, created the monochromatic beauty looks.
„I entered the world of fashion purely by chance,“ Maria João tells ZOOT.

What began as an unexpected opportunity evolved into a career shaped by Portugal’s emerging fashion scene of the early 1990s. Working alongside designers and photographers transformed her understanding of fashion into a creative language.
„My world broadened, and I expanded my creativity by merging it with the works of artists.“
Today, Baginha channels that experience into mentoring the next generation.

„I don’t create clones or extensions of myself. On the contrary, I provide all the necessary tools so that the model can sculpt their own image.“
For The Self & The Avatar, she cast the models for their individuality, expressive ability and diversity—creating what she calls „a polychromatic ode to beauty through diversity.“
„As part of the training process, I teach the language of fashion—how to communicate with your body. Before working on the model’s expression, I correct their posture to foster a new awareness of their physical body. It’s an ongoing process.“ — Maria João Baginha

Creative direction @antoniarosamakeupartist
Art direction & casting @mariajoaobaginha
Photography @barbara.martons
Styling @dky.bymr & @jaypfort
Makeup @_dianasilvaa_
Hair @jordan.alves63 
Models @karacteragency —
@eliza.kuzmenko_ 
@lera_ish_ 
@_angelinaterentyeva_

Words @callmecillaa
ZOOT digital editorial design @lo_wenberg

#zootmagazineofficial #antoniarosamakeupcourse #mariajoaobaginha #karactermodels
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