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![ENCAIXE DE CAMARIÑAS X PULL & BEAR - POP UP
[01] VISION Creative & Art Direction, [02] SPACE Scenography & Spatial design, [06] TASTE Culinary Creative direction & Food styling, [07] CRAFT Technical development & Production, [08] PLACE Location Scouting & Site Management for the Encaixe de Camariñas X Pull & Bear Pop up in Galeria Belmonte.
A video piece by Julieta Lasarte weaves a narrative that invites pop-up visitors to step into the imagery and world of Camariñas. The audiovisual work uses Camariñas bobbin lace, a tradition passed down through generations, to explore Pull&Bear’s creative process. Shot on 16mm analog film, La Herencia Invisible connects heritage, memory, and design by contrasting this slow, precise craft with modern creation. Accompanied by a soundtrack that echoes the rhythmic sound of the bobbins, it highlights the tension between traditional craftsmanship and contemporary transformation.](https://s11.imginn.com/809201487_18131966260735065_174664860235812405_n.jpg?t51.82787-15/809201487_18131966260735065_174664860235812405_n.jpg?stp=dst-jpg_e35_p828x828_sh2.08_tt6&_nc_cat=109&ig_cache_key=Mzk5MTE0MTkyNDI0OTM2OTMwOQ%3D%3D.3-ccb7-5&ccb=7-5&_nc_sid=58cdad&efg=eyJ2ZW5jb2RlX3RhZyI6IkNBUk9VU0VMX0lURU0ueHBpZHMuMTA4MC5zZHIudmlkZW9fZGVmYXVsdF9jb3Zlcl9mcmFtZS5DMyJ9&_nc_ohc=ny9OojdwEQgQ7kNvwE_spqd&_nc_oc=AdpQJ094mdai7TNrUGWw0grd91xqAErFOIVkb7ZZmR8Q8hNvQBXYR-oKDvmuGTqPGJkEsAnlUgPKJPn6nszeWlgA&_nc_ad=z-m&_nc_cid=0&_nc_zt=23&_nc_ht=scontent-dfw6-2.cdninstagram.com&_nc_gid=y2eMSNz-vkB_2Vj5R2pHsQ&_nc_ss=7a20f&oh=00_AQMLHJHKS4HFbvuTpCOYcJXn1RCe-uX060aVOwa7iNslbw&oe=6AE58526)
![ENCAIXE DE CAMARIÑAS X PULL & BEAR - POP UP
[01] VISION Creative & Art Direction, [02] SPACE Scenography & Spatial design, [06] TASTE Culinary Creative direction & Food styling, [07] CRAFT Technical development & Production, [08] PLACE Location Scouting & Site Management for the Encaixe de Camariñas X Pull & Bear Pop up in Galeria Belmonte.
Pop-up to present the collection designed by Pull&Bear, born from the very soul of Camariñas lace. A tribute to the beauty of craftsmanship, thanks to the tradition of the palilleiras (lace makers) who, with their hands, pass down history, patience, and emotion in every stitch.
Both in the collection and in the artwork and video pieces created for the pop-up, the union between past and present beats strongly bridging the heritage of a town with a fresh gaze toward the future.
The exhibition was born with the intention of giving lace the recognition it truly deserves; within it, the garments dialogue with the works of Inés Llasera, Esther Merinero, and a video piece by Julieta Lasarte, weaving a narrative that invites visitors to step into the imagery and world of Camariñas.](https://s11.imginn.com/802777540_18130826728735065_5971502814133882649_n.jpg?t51.82787-15/802777540_18130826728735065_5971502814133882649_n.jpg?stp=dst-jpg_e35_p1290x1290_tt6&_nc_cat=104&ig_cache_key=Mzk4MzAyNzE2NzA1NDgzOTI1MA%3D%3D.3-ccb7-5&ccb=7-5&_nc_sid=58cdad&efg=eyJ2ZW5jb2RlX3RhZyI6IkNBUk9VU0VMX0lURU0ueHBpZHMuMzI3Ny5zZHIucmVndWxhcl9waG90by5DMyJ9&_nc_ohc=EVxNSxkoWL8Q7kNvwH0uved&_nc_oc=AdoMlZgBWzevT0ZX760yMgWbSJG4KuD4IPV2nJL_1QK6UquBGAWmF0BHr09e-rsl0PGOxzPiZj-sko8Zh3LDd0GQ&_nc_ad=z-m&_nc_cid=0&_nc_zt=23&_nc_ht=scontent-dfw5-2.cdninstagram.com&_nc_gid=y2eMSNz-vkB_2Vj5R2pHsQ&_nc_ss=7a20f&oh=00_AQOwx2VIKq_uJbN2yWpGmvgC50QsyyrOCbkHpb7BokT8Bw&oe=6AE59016)
