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@anujmurarka

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the lore so far
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Season 30 🤝
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We’re proud to share that our work has been featured in @cosmopolitanuk Magazine in their Feb/March 2026 edition. This milestone marks an important moment for us as a brand, reflecting the journey of turning creative ideas into pieces that resonate on an international platform. What started as a vision rooted in detail, experimentation, and a strong design identity has now found space in one of the world’s most recognised fashion and lifestyle publications. Being featured in Cosmopolitan UK is not just an achievement, but a reminder that consistent craft, originality, and a clear aesthetic direction always find their audience. We’re deeply grateful for the support and belief in our work, and this feature only pushes us further to evolve, create more boldly, and continue building a brand that speaks its own language in the global fashion space .🙏🏻 Model : @sagarkadam__ Photographer: @moonlightkid.jpg . . . . . #cosmopolitanmagazine #cosmomagazine #cosmopolitanuk #cosmopolitanindia #fashionmagazine
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Nobody at this rave knows this was handmade by a grandfather in Rajasthan. 🌞 This Leather Harness has TWO lives. Which one is yours? 🥷🏻 #rave #mumbainightlife #leatherharness #subcultureindia #mensfashion
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THE OVERDRIVE SET by @label_iam 🌟 📸 : by @_ish_clicks at @neonmarketindia ps: when someone ask you what brand you wear, Hit em with a - “I AM” the brand ;)
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OOTD | Outfit of the Day. 😎
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Baut zor se Sara Lina aa raha tha so we ‘Keine’ported ourselves to Mumbai ! ✨🤍💁🏻‍♀️ Throwback to a really fun night where we ‘Move’d and ‘jootey do paise lo’ our night away ! #throwback #keinemusik #keinemumbai #saralina #concert [concert , ootd , grwm , techno , housemusic]
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The best Sundays are with the people from where it all started. How much can a single location really offer? A quiet little cave perfect for meditation, natural pools that feel no less than an infinity pool, staggering waterfalls… and so much more. A spot just 10 minutes from the road! The perfect start to a day… and Guwahatians can’t get any luckier. ✨ #guwahati #GuwahatiHikes #assam
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can’t stop, won’t stop. Mad night featuring my fav ppl ☺️♥️🥰💃🕺🏻 🪩
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Nepal Dump ✨ // With my Homies 💛
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dumb and dumber
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Too many good photos, too many memories, zero chance of fitting this trip into one post. Boys being boys in a crazy beautiful place, doing goofy things and having way too much fun. This trip deserves its own series #traveldiarie #NepalMemories #goodtimes #LifeOutsideTheGym #corememories
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