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Aston Anthony

@aston.ishing

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LA
film + digital + me
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AI is everywhere! It’s a great tool. But when it comes to building an authentic brand in totality, it’s a terrible replacement. Believe it or not, your audience can tell the difference between thoughtfully crafted content and creative assets and something AI pumped out in seconds. Because great branding isn’t just about what looks good. It’s about strategy, creativity, connection, and knowing what makes your audience tick. It takes months to develop strategy for a brand shoot. It takes a dozen team members to make a shoot happen. It takes contracted talent to lead production and beautification and make things perfect. It takes samples arriving in time or pivoting with intention when they don’t. It takes an analyst to evaluate heat maps, competitor data and insights and it takes a smart marketing team to execute accross all channels successfully. Great agencies know how to leverage AI as a resource, not a replacement. The real magic happens when you combine the right tools with experienced marketing strategists who leverage resources at appropriate times. So, is AI coming for my job as an effective brand builder anytime soon? Hell no. I’d like to see it try. #MarketingStrategy #AIMarketing #MarketingReels #HotTake #BrandShoot
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: internal review is completed. Congratulations and good luck to all the applicants. @bafcsm @csm_news @ualshortcourses
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: MEET FFCSM 2025-26 @aston.ishing @diegoyoonis @t.nicholasclements @bafcsm @gdfcsm @ualshortcourses @csm_news
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Happy Hump Day🙌
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An adventure met us at the start of this year. Now we follow it forward. GO. 🐎
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What a year!🥂Read my recap blog and let me know if you think it’s a story of thriving or surviving.😂 👉🏼jamisoncommunications.com/jam-session/founders-2025-recap I was honored to be a part of incredible client projects this year. Traveling across the US and beyond to support clients, implement new strategy, lead brand campaign and commercial shoots, and more! This year, JamCom became an official shareholder at @bikeathletic🥂 Enjoy the BTS reel from all things JamCom in 2025. Cheers to a great 2026, how will it beat 2025?! #marketingstrategy #marketingagency #marketers
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3 days down, 2 more to go! Nobody does a week before Christmas brand photoshoot better than this crew! Hardworking, positive attitudes and setting 2026 up for success. Love you guys, thank you so much! Proud of our little @emmagracebarter on her modeling debut! Photog: @jamie_mann Models: @alex_bordy @10mgmt @andrewjamesstrilesky @emmagracebarter Hair & makeup: @mischammakeup Product development: @jamibriggs_stylist Video and PA: @aston.ishing Marketing and campaign strategy: @jamisoncommunications #Papa… #itsasellout #mensfashion
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B R O C K i N B i K E 💋📸 BRAND @bikeathletic PHOTOGRAPHY @jamie_mann MODEL @otterly_nonsense SHOOT PRODUCERS @jamibriggs_stylist @aston.ishing DIRECTOR @jamisoncommunications ASSISTANT @nicmarp #photoshoot #menscampaign #mensunderwear #bikeathletic #jockstrap #underwear #mercedesbenz #malemodels #meshtop #palmsprings #California #hotboysummer #lovewhatyoudo
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B i K E A T H L E T i C 🏁 BRAND @bikeathletic PHOTOGRAPHY @jamie_mann MODEL @otterly_nonsense @dfeeds SHOOT PRODUCERS @jamibriggs_stylist @aston.ishing DIRECTOR @jamisoncommunications ASSISTANT @nicmarp #photoshoot #menscampaign #mensunderwear #bikeathletic #jockstrap #underwear #mercedesbenz #malemodels #meshtop #palmsprings #California #hotboysummer #lovewhatyoudo
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B i K E A T H L E T i C 🏁 BRAND @bikeathletic PHOTOGRAPHY @jamie_mann MODEL @otterly_nonsense @dfeeds SHOOT PRODUCERS @jamibriggs_stylist @aston.ishing DIRECTOR @jamisoncommunications ASSISTANT @nicmarp #photoshoot #menscampaign #mensunderwear #bikeathletic #jockstrap #underwear #mercedesbenz #malemodels #meshtop #palmsprings #California #hotboysummer #lovewhatyoudo
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From the ugly, been to beautiful places. 📸: @aston.ishing
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: RESEARCH! @bafcsm @ualshortcourses
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