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Benon

@benonhome

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@benonhome is here and live! Can’t wait for you guys to explore it, it’s truly something special. I’m happy and proud to be a small part of this journey <3 Benon is a textile and interior house rooted in traditional craftsmanship and thoughtful design.
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Touching base in Stockholm 🇸🇪 Crisp air, long summer light, and the chance to experience this city for the first time in its summer mood. A place that already feels full of friends, familiar faces, and special people building very interesting things. Happy I made the time to slow down, reconnect, wander a little, and take it all in. 💛💙 @swedishfashioncouncil @jennie_rosen_ @ebbaasplind @alexandrachaan 🤍
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Project: @benonhome [Brand Identity & Ilustration] We created the visual identity for Benon, a Stockholm home textile house built on a forty-year family tailoring atelier. It is a brand that approaches the home the way a tailor approaches a garment, with patience, precision, and an intimacy that treats every piece as something made to be kept. Drawing on the brand’s story and the legacy of a family atelier, we designed a wordmark that reflects its quiet confidence, together with a symbol inspired by the ornamental embroidery found in early 20th-century textiles. At the heart of the identity is the Nonna, an abstract figure embodying care, devotion and enduring craftsmanship. Influenced by geometric and Cubist sculpture, and inspired by the elongated forms of Modigliani, the illustration becomes the emotional centre of the brand, giving visual form to the values behind every object. The result is a visual identity shaped by memory, heritage and the enduring beauty of objects made to last. - #lareugonzalez
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