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Zwei richtig spannende Tage rund um Künstliche Intelligenz, Politik und Kommunikation in Wien💡

Gestern durfte ich u. a. Inputs von Bettina Wittmann und Sanja Cancar mitnehmen – von KI im Marketing über Chancen und Risiken für die Politik bis hin zur Gender-Lücke in der KI. Viele Perspektiven, die zum Nachdenken anregen 🤔

Heute ging es weiter mit Themen wie digitaler Kommunikation und Social Media in der Politik (danke an Maria Steiner-Selenić!) sowie Einblicken in den aktuellen KI-Einsatz in Unternehmen von Martin-Hannes Giesswein 🚀

Leider musste ich heute Mittag schon los und habe den Nachmittag verpasst – besonders schade bei spannenden Programmpunkten zu Digitalisierung im Politikfeld und Medienkompetenz 😕

Trotzdem nehme ich viele neue Gedanken, Impulse und Gespräche mit 🙌

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Some universities hire lecturers - We recruit marketing weapons. 🎓

That’s why @bettina_wittmann teaches in our Online MBA.

✔ 19 years building and scaling marketing systems across industries and countries
✔ 800+ students taught
✔ Innovative Teaching Award 2024
✔ National jury member for marketing & consulting excellence
✔ Nominated as an AI Impact Maker by Women in AI Netherlands in 2023

In our Online MBA she teaches:

📱 Digital & Social Media Marketing
📊 Data & AI-Driven Marketing Analytics

No “growth hacks.”
No LinkedIn guru tricks.

Just real marketing systems connected to strategy, economics, and measurable business results.

Because an MBA should teach how business actually works.

🎬 Video production by #theedtechlab

#LauderBusinessSchool #OnlineMBA #DigitalMarketing #AIinMarketing

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Österreich ist für seine Trinkkultur bekannt, sagen die einen. Österreich hat ein Alkoholproblem, die anderen. Indes konsumieren junge Menschen aber immer weniger Alkohol. Im aktuellen „Familienrat” fragt Julia Langeneder zwei Expert:innen, warum das so ist – und wie Eltern ein Vorbild sein können.

Während Unternehmerin Bettina Wittman auf den Balanceakt zwischen Genuss und Sucht hinweist, zeigt Soziologe Julian Strizek die strukturellen Gründe für den neuen Umgang mit Alkohol auf. ��

Das ganze Gespräch findet ihr in der aktuellen Ausgabe und jetzt auch auf unserer Website.

Foto: The Sober Hedonist

#weltderfrauen #alkohol #sucht #soberfeiern #soberdrinking #thesoberhedonist

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Excited to Be Back as Guest Lecturer on AI in Video Creation 🎬🤖

This year, I was once again invited to the University of Economics as a guest lecturer on AI in Video Creation. Thank you, @bettina_wittmann , for your trust and the opportunity to contribute to your class!

Yesterday's session reminded me just how passionate I am about this topic. The rapid advancements in AI video tools are simply breathtaking. With the recent launch of OpenAI’s Sora, alongside players like Kling AI and Runway, we’re witnessing a true transformation of the video production landscape.

This evolution fills me with both excitement and a decent amount of unease. Why?
Because we’re heading toward a future where productions that used to require 15-person crews might soon be managed by just 2–3 people. The core roles will shift—directors and producers will need to master prompt engineering, and the entire creative process will become leaner and more tech-driven.

On one hand that means more affordable productions, faster workflows, and broader access. On the other: fewer traditional jobs, and open questions about what “real” content means in an age of AI generation.

Will we eventually crave more authentic, human-made content again?
Will trust and originality become the new currency of creativity?

One thing is clear: this evolution is unstoppable, and it will reshape not only industries but our entire understanding of work, creativity, and value.

Curious about how AI can streamline your content creation process? 🚀
Drop a comment below if you’d be interested in a free workshop where I share some of the insights from my lecture.

Greetings from the heart,
Sandra

#AIVideo #ContentCreation #GenerativeAI #FutureOfWork #AICreativity #DigitalInnovation #EdTech #MediaProduction

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Trying to be an entrepreneur…with the help of @bettina_wittmann and @sandra.noll 🦉🕺🥰

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“Home to Heart” 2.0 is live now🤩✨

Are you very busy? Mind chatter all over the place? You don't take enough time for yourself? Do you want to strenghten your inner foundation and heart connection?

Imagine this: You get up. Meet great people in a circle. You have a tea. Yoga. Then, you enjoy a healthy brunch and deep connection with likeminded people. You practice mindfulness and meditation. You feel more calm and chill, minute by minute. But not only calm. Also much clearer. After another yoga session you find yourself in the circle again. Strong, balanced body. Relaxed mind. The strangers from the morning feel like friends. You leave, with a sense of ease and peace.

This is what happens at "Home to Heart". And we go into the 2.0 round. On 2. December. Join us.

Me and Chris are so looking forward to this day with you. ❤️
Registration under the link in bio, and if you have any questions at all contact us 🤗✨

#hometoheart #mindfulness #meditation #yogaisforeverybody #yogaonandoffthemat #theslowdownclub #dgoldenhourclub

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„Home to Heart“ 1.0 is a wrap ✨💫

Yesterday we hosted the first edition of the „Home to Heart“ half-day retreat in the heart of Vienna 💚

We are so grateful for the opportunity to get such an awesome group of humans together, to connect with each other, to practice yoga, meditation, really taste our vegan and organic breakfast, and simply be with each other.

A holiday, as our dear participants put it, in the very heart of Vienna at the beautiful @mandalahof ❤️

„I didn’t imagine it was possible to become that relaxed in only 6 hours“ - Daria

Big thank you to @caucawa.kakao @hakuma.drinks @adamah_biohof and @this.is.peli for supporting us.

The next edition of „Home to Heart“ is in the making - stay tuned 💚

#hometoheart #hometoheart❤ #mandalahof #vienna #viennanow #wienmalanders #wien_love #wienliebe #wienstagram #stephansdomwien #yogaretreat #yogaeverywhere #yogaisforeverybody #dgoldenhour #slowdownclub

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#nightboating🚣 #hittingamsterdamcanals#summervibes☀️

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When the sun is out, boat is out! 🌞 ⛵
#boatinglife #summervibes☀️ #amsterdamcanals🚤 #pizzaonboat#livingontheedge #lowbridge

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#boatdaysarethebestdays☀️🚤 #whenMartaDrives#FindingNemo

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Finally, Sun! 🌞⛵
It is time to hit those Canals

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#boatinglife #summervibes #amsterdamcanals🚤 #pizzaonboat #learninghowtoboat when hitting the boat is part of the learning curve!🤦‍♂️

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