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Becky Thrower

@bexthrower

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✨ Founder @thebsocialco
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We can’t believe this but… WE JUST HOSTED OUR 9TH EVENT!!!! Question is.. will you be at our 10th? 👀 Stop putting yourself in rooms that weren’t designed for you!!! If you’re looking for networking that’s filled with genuine connections, actual referrals and support in growing your business… then look no further💗 Drop us a message for info on our next events, and we’ll see you sooooon 💗🤞🏼🪩
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Eventually, your track record becomes louder than other people’s opinions🤷🏼‍♀️👀
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EPISODE 4 of How to Find Your Next Husband… CLIENT is all about nurture. 👀 They’ve liked three posts and you’re already down on one knee with your £2,000 package 😂💍 Babe. You’re still in the talking stage. They’re watching your stories, getting to know you and quietly deciding whether you’re their kind of person. This is where your content strategy needs to give them something to stick around for. Because building a personal brand and attracting clients through social media takes more than posting your services and hoping someone buys. So what should you actually post to nurture those potential clients? 👇 💬 Answer a question clients ask you on sales calls. Chances are, someone watching has the same question but hasn’t asked yet. 🎥 Show behind the scenes. Help them picture the experience of working with you, especially if they’re nervous about taking that first step. 🧠 Share your perspective. What do you wish people understood about what you do? Give them something beyond advice they could get from anyone. 🤝 Share a client story. What were they struggling with before, what did you do together, and what changed? Give the result some context. 🪩 Let your personality come through. Your humour, opinions and the way you explain things all help people work out whether you’re a good fit. A little content planning tip: look at your last five posts. Have you given someone a reason to trust you, understood a problem they’re facing, or helped them get to know you better? Or have you asked them to buy five times? 👀😂 And stop assuming that because they haven’t enquired yet, your content isn’t working. I’ve had people watching for MONTHS before they’re ready to make a move. They might not need your service today. But when they do, you want them to think: “Fck yes. I know exactly who I need.” That’s the relationship you’re building with your content. Save this for your next “what the hell do I post?” moment🩷💚 Next up: Conversion, aka “What are we?” 😂 Because someone’s got to make a move eventually…
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This shoot was basically what happens when you give a bunch of neurodivergent people a prop box, a camera and absolutely no adult supervision 😂 As you can see… as always… it was (very very intentional) chaos😭😭😂 We had courtrooms. Doctors. Game shows. Crime scenes. Cooking shows. And somehow… amongst the absolute chaos, we filmed a LOT of really important conversations around neurodiversity, workplace support, executive function, and what good training should actually look like. Which, if we’re being honest, feels very on brand for NeuroSparks. Educational? Yes. Professional? Technically. Calm and controlled? Absolutely not. And I wouldn’t have had it any other way 😂💜 Safe to say, you’re going to want to keep an eye on what’s coming next😂😂😂
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EPISODE 3: RESEARCH (AKA SOCIAL STALKING) 🔎💍 We’ve got their attention. There’s chemistry. Now comes the inevitable Instagram stalking😂 And guess what? Your future clients are doing EXACTLY the same thing. Whether they’ve met you at a networking event, been recommended by a friend or stumbled across one of your Reels, chances are they’re heading straight to your socials to do a little investigating👀 And THIS is where your content needs to do the selling for you. Because imagine being absolutely bloody brilliant in person, only for your Instagram to have the personality of a wet paper towel. A sea of generic Canva templates, copy-and-paste AI content and absolutely no evidence of what makes YOU different. WHAT ARE WE DOING?! Your social media should be your greatest wingman. Showcase your personality. Share your expertise. Let people see your work, hear from your clients and get a proper feel for what it’s actually like to work with you. That’s the beauty of personality-led content and personal branding. You’re building trust and nurturing future clients before you’ve even had a sales conversation. And when they finally slide into your DMs, they should already feel like they know you. So here’s your homework... Go and stalk your own business. Pretend you’ve never met yourself. Would you trust you? Would you remember you? Would you want a second date? 😂 Because getting someone’s attention is one thing. Giving them enough reasons to CHOOSE YOU is another. Next week, we’re officially entering the talking stage💋
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I’ve been trying to work out how to write this without sounding like an absolute tw*t… But fck it 😂 Although, when I said live and breathe your brand, I fear I may have taken it too literally…👀 I was thinking, if you’d shown me my life a few years ago, would I have believed you? Probably 😂 Because I am TOTALLY FCKING DELUSIONAL about what’s possible in life. So yeah… I bought a bright green Porsche. Because it was the only one in the country in my brand colour, I’m a car girlie at heart and apparently being “on brand” now extends to major financial decisions✌🏼(I don’t make the rules) The funniest part is I saved a photo of this EXACT car to put on my vision board… AND I DIDN’T EVEN GET CHANCE TO PRINT THE FCKING THING OFF. Manifestation said babe, save your ink xo And now it’s sat on my drive.. What the actual fck 🥹 And listen, I know some people will look at this and think: - It’s just a car - She’s showing off - What dckhead buys a bright green Porsche? It’s me. Hi. I’m the problem, it’s me 👋🏼💚 But to me, it represents a mad two years. Taking risks. Backing myself. Plenty of WTF am I doing moments. Incredible highs. A LOT of hard work. And somewhere amongst all of it, I built a business and a life that I’m really fcking proud of. Not because I got lucky. Because I believed I could, and then worked my fcking arse off to make it happen. So when I tell my clients I want them to be OBSESSED with their brand… this is apparently what I mean. Although maybe don’t go as far as colour-matching your Porsche. Your accountant might come for me 😂 Anyway, feeling VERY grateful. For everything. For having faith in myself. For working far too much😂 For the people who’ve supported me and every single client who’s trusted me and my crazy ideas along the way. (Slightly concerned about where the branding obsession goes from here) Taking a minute to have a little holy shit, I did that moment. And if you see me driving around… (let’s be honest, you can’t fcking miss me) Give us a wave 👋🏼💚 & thank you so much to @porschecentrebolton for this absolute beast of a car. Guess I’m a lecky girly now xo
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I FCKING LOVE MY JOB (and my incredible incredible clients🩷💚 A peak behind the scenes of another amazing content shoot for @pegasushealth where we shot… 3 WHOLE MONTHS of content in just 1 day!!! - all pre-planned, (DIY props included😜), intentional and strategic videos based on: - what message she’s trying to push - who she’s trying to attract - her personality (we all need more Vicky in our lives) Along with many other things that are taken into consideration to make social media work for Vicky & her business - and not only that, but make it FUN too!! Because if you don’t enjoy yourself doing it, social media becomes just another chore on the never-ending to-do list you already have as a business owner. Social media should be used to help build a relationship with your future clients. It should help you become THE OBVIOUS CHOICE when they are deciding on the services or products you offer. So stop doing yourself a disservice.. go have some fun 😉 and if you’re done playing alone… drop me a message 😜👀🪩
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EPISODE 2: CHEMISTRY 💘 So you’ve attracted them… Now we need to see if there’s actually any chemistry. 👀 Because getting someone’s attention on social media is one thing. Getting them to connect with you is another. And this is where so many businesses go wrong. They get the match and immediately start screaming: BUY THIS. BOOK THIS. HERE’S MY SERVICE. Bit intense for a first date, no? 😂 Your future clients need time to get to know you. Your personality. Your opinions. Your expertise. Your stories. What you believe in. What it’s actually like to work with you. Because they’re not just deciding whether they need your service. They’re deciding whether they want it from YOU. That’s why personality-led content and personal branding matter so much. Attention gets you noticed. Connection creates the chemistry that makes them want to stick around💘 Next week… we’re doing a little stalking🔎👀
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EPISODE 1: ATTRACTION 💋 Here’s the problem with trying to attract more clients through social media… Thousands of people probably offer the exact same service you do. Similar packages. Similar qualifications. Similar promises. Similar bloody Canva posts. So why should someone stop scrolling for YOU? This is where your personality becomes your competitive advantage. Your opinions. Your stories. Your humour. Your experiences. The way you explain things. The things you believe that somebody else in your industry might completely disagree with. THAT is the stuff I want to see more of. And it’s exactly why the video content I create for my clients is so heavily personality-led. I don’t want to make you look like every other business in your industry. I want your future client to watch your content and think: “Yep. I want to work with THEM.” Because you’ve built a relationship, you’ve built trust, and they actually like you. And this is also where we need to talk about AI 👀 I LOVE AI as a tool. Use it to brainstorm. Use it to develop ideas. Use it to help organise the 473 thoughts floating around your head. But please don’t outsource your entire personality to it. Because if everyone is asking the same AI to create their content, we end up with an internet full of businesses saying slightly different versions of exactly the same thing. Your content should sound like YOU. Look like YOU. Feel like YOU. Because attracting your future clients isn’t about getting the most attention. It’s about getting the right people to pay attention to the right things. So before you chase views, followers or your next viral Reel… Give people a reason to remember who you are. Next week: Episode 2, CONNECTION. Friday bishhh💘 We’ve got the match. Now let’s see if there’s actually any chemistry… 👀
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HOW TO FIND YOUR NEXT HUSBAND... I MEAN CLIENT😂💍 Because finding your future clients and dating have a suspicious amount in common. And before anyone questions my qualifications, one of my clients DID become my future husband, so I feel like I’ve got the credentials x (as well as a lovely background in sales but yano) But jokes aside, this series is really about sales psychology and how we use social media content to build relationships with the people we eventually want to buy from us. Because your future client probably isn’t going to see one Reel and immediately throw their credit card at you. First they notice you. Then they stalk you. 👀 They get to know you. They start trusting you. They decide whether they actually LIKE you. And eventually, when they’re ready to buy, you want to be the person that already feels like the obvious choice. Over the next few weeks, I’m breaking down every stage of that relationship and exactly what your content strategy, personal brand and social media marketing should be doing at each one. From the first swipe right to putting a ring on it 💍 Episode 1: ATTRACTION drops TOMORROW. Follow along if your business is currently single and ready to mingle xoxo 😂🪩
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This shoot felt like a proper full-circle moment 🎬 When I first started my business, I had the pleasure of working with @scopeoutagency on a couple of projects Fast forward a few years, and over the summer they reached out because they wanted to create a signature video that showed who they are, what they do, and the story behind the agency. And someone asked me, “Why would you work with someone people might see as your competitor?” Honestly? 1. Collaboration over competition. Always. And 2.. Sometimes you need another pair of eyes on your own business to help pull out the story, the message and the magic that you’re too close to see yourself. Which is exactly what we both do for our own clients. So getting to work with Scope Out again felt really lovely. A proper little “look how far we’ve all come” moment. Plus, when do I ever do a shoot without a confetti cannon?! 👀😂😂🎉 Their signature video may or may not be popping up tomorrow… so keep your eyes peeled 👀
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1 day = 3 months’ worth of content🪩✨ Behind the scenes of the latest @ladiesinbusinessuk content day and honestly… don’t ask too many questions 😂 Was it slightly unhinged? Yes. Did it make sense in the strategy? Also yes. That’s the whole point. Ladies in Business isn’t stiff networking, awkward handshakes and trying to sound impressive over a lukewarm coffee. It’s connection. It’s confidence. It’s support. It’s women laughing together, building together, backing each other and creating something that feels completely different. And if that sometimes involves inflatable costumes and absolute chaos behind the scenes… even better. I cannot wait for you to see what we’ve created👀✨
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