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cake.members

@cake.members

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a private shopping community with black card-level perks
log in or apply to join ↓

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So, let me tell you about @cake.members because I saved $300+ this weekend @splits59 & @soldout.nyc and you should probably get in on this if you love to shop & save (or comment SHOP & I’ll send you a link to see for yourself) ➡️

#shopping #nycfashion #fallfashion

The members-only shopping club for the coolest women you know ✨ Nearly $30,000 in saving from your fave fashion & beauty brands, community events, perks from local vendors. The best kind of girl math, & it’s only $100 for the year.

Comment SHOP & I’ll send you a link to join 🔗

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Had a great time sharing the @larroude journey with a room full of talented women in finance. Thank you, Estelle and the @cake.members team, for bringing us together. So much to talk about—and yes, I encouraged everyone to wear a little more color, despite wearing black myself that day.
📸 @carlygabriel

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The #RETAIL2026 lineup is here ✨

Join us Saturday, October 17 in Boston for the 21st Annual Retail and Luxury Goods Conference at @harvardhbs.

Hear from Ashley Kechter, President of Vuori, and Mariela Rovito, CEO and Founder of Eberjey, as well as panelists including founders, CEOs and investors from Ceremonia, SOSHE Beauty, QUAY, Catbird, U Beauty, Live The Process, Ciao Lucia, Bella Venice, Filterbaby and more.

Every attendee also walks away with our signature gift bag, valued at $450+!

🔗 Tickets are live — check out the link in bio for more details!

#RLGC #HarvardBusinessSchool #Retail #Boston

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If This Canvas Got Dressed ~ with @cake.members 🍰

Follow & Comment CAKE and I’ll send you a 🔗 to invite you to join CAKE, a private shopping app that unlocks perks, access, and $1,000+ to spent at over 100 brands and retailers. Literally every single thing on every single page of this post can be bought at a discount. 🤯

the girl math is mathinggggg
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#ifthiscanvasgotdressed #ibroughtmyneedlepointjustincase
#imnicerwhenimneedlepointing
#thendlpthat #thendlptbag

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If only you knew the day that was had behind the smile. And how the prompt rings true. Fitness has been one of the best treatments for my for my mental health. Instead of going home tonight to sleep off a rough day, I waited for the @cake.members @dancebody workout! You always feel better after a workout. #nycfit #nycfitness

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I don’t gatekeep… especially when it comes to saving money on brands we already love 🤭

I’ve mentioned CAKE approximately 400 times, so I finally wrote out exactly what it is, how I use it, and why it’s worth the $100/year to me 🛒

My CAKE wallet shows $875+ saved this year (and counting)… and that Cara Cara set I got for under $300 instead of ~$1,000? Still thinking about it. 🤏🏼

I paid for my own membership long before becoming a founding ambassador, so this has been Avery Approved for a while 🤍

The full breakdown is up on Avery Approved (my Substack), including my favorite perks, HOTCAKES sales, and a few invites to skip the waitlist (& start saving)💰

Comment and I’ll send you the link to my new Substack article! 🎂

#cake #cakemembership #substackwriter #substackwriters #moneysavinghacks

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Came back from dead and some CRAY virus just in time to scream from the roof that wearing no make up is so chic, but when life throws you lemons, pick up Laura merciers caviar collection. This reel is filter and makeup free for proof that just a little can go a long way.

also pretty sure you can get 30% off being a @cake.members so seems like a no brainer to me. xoxo

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Baby’s first bfa #nyfw #fashionweek

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fashion week recap #nyfw #nyc #nyclife

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life imitates art // @patbo & @theory__ today with @cake.members

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Had the absolute honor of bringing together & planning an event for an inspiring community of mamas & experts in the parenting space — to kick off the school year strong & take a moment to nourish themselves — with @hiyahealth & empowering words from @drbeckyatgoodinside, @mia_rigden & @hannahbronfman.

Each woman received a custom charm bracelet from @littlewordsproject, personalized with a word just for her. @wthn provided ear seeding & mini acupuncture, and the @oasesnyc founder led a sound bath meditation & breathing exercise.

One of my favorite moments at any event is introducing someone to a person I KNOW they'll love — and yesterday I got to do that tenfold, watching new networks form that will support other women for years to come. It makes it all worth it 🤍

oh, and @drbeckyatgoodinside is everything and MORE.

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Some days I’m ‘mom.’ Some days I’m ‘the one running the event.’ Today I was both before 9am, and somehow neither one got shortchanged. Proud of that 🤍 moms are amazing.

#workingmom #foundermom #eventplanner #momlife

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