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Cloud & Horse

@cloudandhorse

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Set Build, Technical Design & Creative Construction
Prop Makers | Scenic Painting #cloudandhorse
Project enquiries email [email protected]

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BEEFEATER GIN 0.0 × JAMIROQUAI | Celebrating 30 years of Virtual Insanity

We grew up watching Virtual Insanity. Thirty years later, we got to rebuild it and expand the world around it.

Nine bespoke sets spanning 40 metres, centred around a 10-metre moving floor.

Technical design, fabrication and set build by our team at @cloudandhorse.

More from this build to come.

Client: Beefeater 0.0 @beefeatergin
Creative Agency: Lucky Generals @luckygeneralsny
Directors: Julien & Quentin @julienetquentin
Production Company: @magna.studios
Production Designer: Luke Moran Morris @lukemoranmorris
Technical Design, Set Build & Fabrication: @cloudandhorse
Construction Manager: @seanwild
DoP: Antoine Cormier
Editors: Ellie Johnson & Becca Campbell (Ten Three)
Post-production: @selectedworks.tv
Sound: Jack Hallett (Sine Audio)

#SetBuild #Fabrication #TechnicalDesign #ProductionDesign #Commercial Beefeater00 VirtualInsanity Jamiroquai CloudAndHorse

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We’re delighted to share our new room shots of the Bedroom Suite we created with @misia_paris for WOW!House 2026, featuring our star pooch Dolly!

WOW!House has given us the opportunity to experiment, take risks and explore ideas in ways that aren’t always possible within the constraints of a typical project. Bringing the room to life alongside both new collaborators and long-standing partners has made the experience all the more rewarding.

It has been a privilege to be part of this year’s WOW!House @designcentrech , and we look forward to the conversations, ideas and connections that will come from welcoming visitors into the space.

A heartfelt thank you to all of our suppliers and collaborators who helped make the room possible:

Fabrics and wall covering:
@misia_paris
Architectural detailing and finishes:
@mbmcstudios @artistianharper @cloudandhorse @ebanisteriamarelli @mckinnonandharris @violetandgeorge @samuelandsons
Furniture, Objects and Lighting:
@portaromanauk @joss_stoddart_design @vincenzocaffarella @bellafiguralighting @doriancaffotdefawes @jadamsandco @vispringbeds @ecart.paris @nick_jones_antiques @victoriastone_fireplaces
Artwork: @ssitor
Hardware:
@henry_blake_hardware
Flooring:
@timpagecarpets
Air conditioning:
@calibreclimate

Photographer: @theinteriorseditor

#WOWHouse #InteriorDesign #Misia #HFL

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Congratulations to @younghuh on her WOW!house debut!! The Benjamin Moore Minhwa Salon is a complete immersion into the beautiful world of Korean folk art.

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Every design project begins long before the first piece is placed. It starts with a story — an idea taking shape, a spark of inspiration, a meaningful encounter.

For WOW!House 2026, designer Henri Fitzwilliam-Lay imagined the MISIA Bedroom Suite as a layered narrative, where textures, eras and influences converse in harmony. Rich fabrics, collected objects and timeless details come together to create a space that feels both deeply personal and beautifully escapist.

Today, we are delighted to share the story behind its creation — a journey of craftsmanship, creativity and thoughtful curation, woven into one singular vision.

A special thank you to our suppliers and partners for bringing this extraordinary project to life: @ebanisteriamarelli @joss_stoddart_design timpagecarpets @mckinneyandco @vispringbeds @ecart.paris @portaromanauk @andobjects @samuelandsons @jadamsandco @bellafiguralighting @katypaty_design @violetandgeorge @mbmcstudios @cloudandhorse @artistianharper @victoriastone_fireplaces @renaissance_london @henry_blake_hardware

Join us at @designcentrech this June and discover the MISIA Bedroom Suite. We look forward to welcoming you.

Many thanks to @studio____soeur for creating this video.

#WOWHouse2026 #interiordesign #behindthescene #craftsmanship #bedroomsuite

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We are so thrilled to present the Benjamin Moore Minwha Salon at WOW!house 2026. Conceived as a conversation between Korean Minwha and modernism, we retell Korean folk stories through bold colors, collectible design, and modern hand craft. We are incredibly grateful to our brilliant and supportive partners. Their talents and dedication are evident in these images. Thank you for believing in the spirit of this room and for helping us tell the stories of the days when tigers used to smoke.

Rather than “once upon a time,” “when tigers used to smoke” is how Korean fairy tales begin. Our tale involves flying cranes, heavenly peaches, humorous animals, and bookcases loaded with symbolism. Our salon’s story is told with joy in the center of London and is built by and with English based vendors, gallerists and craftsmen. We are thrilled to have this global conversation of design and decoration with you. Thank you.
📷 @milobrown_photography
📷 @james_mcdonald_photography

@benjaminmooreuk
@benjaminmoore
@designcentrech
#wowhouse2026
@fromentaldesign
@vaughandesigns
@robertlangfordlondon
@charlesburnand
@cloudandhorse
@interiorsacademy
@clairgerman01
@calibreclimate
@cowtanandtout
@colefaxandfowler
@manuelcanovasparis
@corstonarchitecturaldetail
@hancollection.london

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A few moments from the installation of the @benjaminmooreuk Minhwa Salon at WOW!house 2026.
Watching months of design, craftsmanship and collaboration come together in a matter of days is always one of the most rewarding parts of the process.
Thank you my incredible colleagues and the remarkable team of artisans, makers and partners whose work brought our #wowhouse2026 room to life.
@designcentrech @fromentaldesign @vaughandesigns @robertlangfordlondon @charlesburnand @cloudandhorse @interiorsacademy @clairgerman01 @calibreclimate @cowtanandtout @colefaxandfowler @manuelcanovasparis @corstonarchitecturaldetail @hancollection.london

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For the Benjamin Moore Minhwa Salon at WOW!house 2026, we celebrate Korean Minhwa painting through the lens of modernism. What better partner to create a colorful room than @benjaminmooreuk. The artworks are all colorful scenes from my Soru collection with @fromental.
The room involved months of development, from hand painted floor tiles and bespoke lacquer work to custom furnishings, textiles, trims and decorative elements created specifically for the project.
These images capture some of the process behind the room and the remarkable work of the artisans, makers and collaborators who helped realise it.
Thank you to @benjaminmooreuk and to our collaborators on #wowhouse2026:
@fromentaldesign
@vaughandesigns
@robertlangfordlondon
@charlesburnand
@cloudandhorse
@interiorsacademy
@clairgerman01
@calibreclimate
@cowtanandtout
@colefaxandfowler
@manuelcanovasparis
@corstonarchitecturaldetail
@hancollection.london
@designcentrech

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With WOW!House right around the corner, we are delighted to provide a small preview of our collaboration with @misia_paris at Casamance group.

We are very excited by the freedom and escapism that the room captures, featuring beautiful Misia fabrics alongside objects and products from our amazing suppliers. All the intricate work that has gone in to bringing this project to life is truly remarkable.

Thank you so much to @studio____soeur for capturing our vision so perfectly. Look out for our room ’Bedroom Suite’ when you visit the design centre this June @designcentrech.

#interiordesign #exhibition #WOW!House #HFL

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Honor and a pleasure to have done some set design/visuals for Nike earlier this year. From Air Forces to Air Jordans I’ve always been rocking nikes, so this one was personally significant on top of being an amazing project to be a part of!

We built a really fun clinic/research facility in pursuit of “cold-bloodedness” of course I gave them a few pointers on their research...

Production Designer Luke Moran-Morris and Director Leonn Ward brought some great 80s references into play, while Sean, Beth & Co at Cloud and Horse nailed the build, and Asylum delivered a beautiful action prop.

Shout out to the rest of the wonderful Art Department I had the absolute pleasure of working alongside:
Mimi Winsor – Prop Buyer
Nick Cosens – Prop Master
David Dickinson – Prop Person
Jonas Morgan – Prop Person
Emma Brassington – Prop Assistant
Ritchie Beacham-Paterson / Makers Asylum – Prop Makers
Joe Youens – Art Dept Assistant
Ella Georgiou – Work Experience
Zac Martin – Transport
Sean Wild & Beth Harris - Cloud & Horse

Big thanks to Prod co.

Thanks guys ❤️

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Set designs for Nike training s2026
photo Harley Weir
styling Danielle Emerson
hair Cyndia Harvey
Hair Shiori Takahashi
make up Thomas De Kluyver
groomer Nicola Svensen
manicurist Lauren Michelle Pires
ad Dan Precious
Dop Sam Hooper
set design Phoebe shakespeare
talent Central Cee iris Law
production Shoot Europe
producers Jessica Bradbury, Chris Penk and Beth Rubery

Thank you set decor team Raf Willows, Luke Merchant and Emily Avery set build team Beth Harris and Cloud and Horse xx

@niketraining

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🎧🤍🎧

Mary Middlefield ‘Wake Up’ produced by Studio CK, directed by Imogen Harrison, and production designed by Anna Riot at Undercranked Represents.

🤍🎧🤍

CREDITS
Production Company: Studio CK
Producer: Claudia Kaye
Director: Imogen Harrison
1st AD: Isobel Humphries
Director of Photography: Ailsa Aokia
Gaffer: Al Rice
1st AC: Matt Farrant
2nd AC: James Tilyard
Sparks: Declan Duffy, Joel Blake
Production Designer: Anna Riot @anna.riot.designer at @undercrankedrepresents
Art Dept Assistant: Nana Sachie
Movement Director: Theia Maldoom
HUA: Phoebe Llewellyn
Editor: Jessica Loizou
Colourist: Caroline Morin
Runner: Joe Walsham
Studio: Sugar Studios

🎧🤍🎧

#annariot #productiondesign annariotdesigner #undercranked #undercrankedtalents undercrankedagents undercrankedrepresents studiock marymiddlefield

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