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Create Agency

@createmih

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We're a creative production agency dedicated to illustration, photography, CG, Ai and animation.

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Directing motion while creating the still imagery at the same time is always a challenge I enjoy.

For this VMC Drinks campaign featuring Canelo Álvarez, I led both the video direction and the photography, building a visual language that felt powerful, authentic, and true to his presence. Creating a cohesive look across motion and stills is what makes projects like this especially rewarding.

Photographer and Director: @mauriciocandela
DP: @valduezaj
1st Assistant: @gasparo_daniel
Production company: @bikini_films
Executive Producer: @dchipon
Celebrity: @canelo

#SportsPhotography #CommercialPhotography #LifestylePhotography #VideoDirection #CreativeDirection CampaignPhotography CaneloAlvarez VMCDrinks AdvertisingPhotography

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Throwing it back to this campaign for KOAJ. One of those productions in Miami that reminds me why I love shooting lifestyle campaigns. Great people, great energy, and the opportunity to create authentic moments that still hold up years later.

Always grateful for the brands that trust the creative process.

#TBT #KOAJ #LifestylePhotography #CommercialPhotography #FashionPhotography MiamiPhotographer CampaignPhotography LifestyleCampaign

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#rolleiflex28f #kodakgold200 #bledlake🇸🇰slovenia

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#Mamiya645af #kodakportra160nc beautiful lake Bled.

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A little #TBT to the Brightline Miami–Orlando launch campaign.

There’s something rewarding about photographing a project that represents movement—not just in the frame, but in the way people connect, travel, and experience a place. We focused on authentic moments, natural energy, and letting the story unfold as people moved through the journey.

Proud to have been part of this launch.

#Brightline #LifestylePhotography #CommercialPhotography #TravelPhotography Transportation VisualStorytelling CampaignPhotography MiamiPhotographer

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#Analog #film project, Florence was awesome!! #35mmfilm

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Next stop!! Firenze, Ljubliana & Zagreb #analog #film project

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4 Print. 4 Outdoor.

8 Cannes Lions 2026 Shortlists.

Fingers crossed for the next stage. 🦁

#CannesLions #Shortlist #IKEA #affordablemasterpieces

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#kodakultramax400 I really like the colors this film stock produces. What do you think?

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