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✨Some creations are more than just an outfit — they become a moment to remember.

✨Designed for the extraordinary. Worn by the phenomenal  Queen @shreyaghoshal ❤️

➡️It all began when Meera @styled_by_meera and her team reached out to us with the idea of creating an Ajrakh lehenga for the phenomenal Shreya Ghoshal. We were beyond excited and truly honoured to be a part of something so special!

✨The journey began with discussions around creating an Indo-Western look for her — something distinctive, contemporary, and yet deeply rooted in our Indian heritage. After several discussions, we finally arrived at a vision we were excited to bring to life.

And then began the real journey.Swipe through to see the journey 😍

An absolute honour to be a part of this moment.Thanks to the team once again❤️

Styled by - @styled_by_meera 

Styling team
@shrads.styling 
@sam.at.workk 
@curatedbysrushtee 
@simrankhera5 

#shreyaghoshal #celebrity #indianwear #designer ajrakh 

Beauty @shreyaghoshal in elegance❤️Made in premium modal silk with natural dyes and handblock prints.

#handblock #ajrakh #lehenga #beautiful 

Carrying it with grace, the handworks were done in a way that it stood out while she danced and twirled around❤️

Intricately handworked with cutdana, sequins and mirrors❤️

The first step was getting the Ajrakh fabric ready. Ajrakh is not just a print; it is a painstaking traditional craft that demands immense patience, precision, and time. From preparing the fabric to the intricate stages of printing, dyeing, and developing the final colours and patterns, every step requires care and expertise. We handed over our design to our vendor, and it took almost two whole weeks for the fabric to be ready!

#ajrakh #modalsilk #trending 

A final look once the handblock printing and the dyeing was done❤️ 
But the biggest challenge was yet to come😊

48 hours of embroidery.

Once the fabric arrived, we moved straight into the embroidery stage. This was one of the most intense parts of the entire process. Every detail had to be carefully planned and placed to complement the Ajrakh patterns without overpowering them. The embroidery had to bring the entire look together, adding
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