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Dan Beckett

@dan.beckett

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Connecting hearts and brains to brands via eyeballs.
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So pleased to share the new British Gas Pre Launch Campaign ‘The new home of Team GB and Paralympics GB created by the talented team @theandpartnership and shot by the fabulous @tomvanschelven @makingpicturessoho This was a fast turn around production but thanks to the super team for making it such a collaborative process ❤️
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More from the global reveal new Toyota C-HR. Shot by the brilliant @studiomarcushansen Photographer @studiomarcushansen Client @toyota.europe Agency @theandpartnership Head Of Art @dan.beckett Art Directior @phillfields Creative Director Phil Beaumont #toyotachr #chr #toyota #hybrid #phev #carsofinstagram #theandpartnership #artdirection
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Global reveal new Toyota C-HR. The introduction of a new visual direction for Toyota. Photographer @studiomarcushansen Client @toyota.europe Agency @theandpartnership Head Of Art @dan.beckett Art Directior @phillfields Creative Director Phil Beaumont Stylist @cristinamalcorra #toyotachr #chr #toyota #hybrid #phev #carsofinstagram #theandpartnership #artdirection
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Global tease of the all-new 2023 Toyota C-HR Photography & Director @studiomarcushansen DOP @matiaspenachino Client @toyota.europe Agency @theandpartnership Art Directior @phillfields Head Of Art @dan.beckett Creative Director Phil Beaumont #toyotachr #chr #toyota #hybrid #phev #carsofinstagram #theandpartnership #artdirection #artdirector
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Work is underway getting the Birmingham office ready to launch The&Academy. How great does the illustration by @bewildertv look on the walls?! Always a pleasure working with the team at @bareps and seeing the work come to life. #The&Academy #The&Partnership
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Last Summer
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Very pleased to have worked on this project for the launch of The&Academy; A new apprenticeship programme that will shape the next generation of digital and creative specialists. Collaborating with the lovely team @bewildertv to create this versatile illustration that can be used in different ways throughout the brand. A big thank you to @bareps for helping us turn this around so quickly. For more information on The&Academy head to @theandpartnership and click on the link in their bio! #the&academy #apprenticeships #illustration
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This behind the scenes film shot by @phildcdunn and his amazing team @authentive during the recording of 'Sing Sing Sing' for @toyota in Studio 2 @abbeyroadstudios, really captures what we love most….making real records. #RealRecordsforMedia
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New commercial work for @lexusuk via @theandpartnershipuk. So many people involved in making this, so a big thanks to everyone involved! Full credits on my website.
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The NX
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on the run
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Abbey Road, Studio 2, is hallowed ground. It's where the Beatles and many other mega stars recorded countless hits. The studio captures live recording in a stunningly, unique way. In 2019 we recorded an 18 piece Big Band playing Benny Goodman’s iconic “Sing Sing Sing”, for an epic romp film through automotive history for Toyota Corolla's 'Move Ahead' campaign co-directed by Mark Jenkinson and Sam Brown @carnage, featuring a voiceover by the actor Daniel Kaluuya. Creative Partner, Andy Carroll, spoke with @lbbonline about how it was crucial to focus on the attention to detail to pay homage to the original recording but still bring the modern twist needed to give the energy and drive for the experience to be felt..... "The key was to hold on to the original dynamism off the brass, clarinet, and swinging drums and bass feel of the original 1937 version, but to create the sonics around the film to give it the energy and drive it needed for the experience to be felt, which informed how we recorded the musicians. We isolated the rhythm section; guitar, upright bass, bass guitar, in separate booths and a grand piano behind a sound screen in the main studio. We close mic’d the brass section and arranged a selection of early EMI microphones in a semi-circle around and above them and a 3-way mic tree overhead to capture the ambience of the room. We sourced a period drum kit of the type that would have been used in the original recording, which had calf skin drum heads from the era. That kind of attention to detail was really important to us, we wanted it to be authentic but with a more modern sound. Being able to separate the rhythm section gave us more control in the overall mix between brass and rhythm instruments, which was crucial as there would be a dense layer of foley and sound design to fit in. It was important to have that level of control over the elements so that we could create moments within the final mix." #RealRecordsforMedia
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