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31 Weeks. 3 Formats. One Hell Of A Run | Inside The Clash Franchise Machine

Creative work is weird because sometimes you look up and realize: Oh… we actually built a giant thing!

31 consecutive weeks
3 recurring formats
A ridiculous amount of teamwork

Over the past year, we’ve had the privilege of helping bring Fan v Hater, GOAT Bracket, and Last Fan Standing to life with @houseofhighlights Clash

A lot of people only see the final upload

What they don’t see:
- producers creating and executing formats in real time
- PMs and PCs handling countless moving pieces
- editors shaping sports debate into repeatable franchises
- casting teams constantly searching for new voices
- endless thumbnails, edit reviews, notes, exports, rewrites, and call sheets

They also don’t see the production systems, creative trust, repeatable workflows, and collaborative process that made weekly execution possible

We helped take a channel from 0 to 30K subscribers and 50MM views with long-form sports debate and trivia formats at the center

Massive gratitude to every producer, editor, PA, coordinator, creative, talent wrangler, camera op, designer, and partner who helped move this thing forward every single week

Special shoutout to the Mindjam crew who helped build this run:

Showrunner: @mostlypointing 
EP: @zekethomasisrad 

Producer / PM: @itsnikkicoble 
PC: @jennplotzke
Researcher: Alexis Christina
PAs: @danajwatkins 

Camera Team: 
@mediumformatdt 
Jeremy Batchelor
Chloe ramos

Audio: 
James di Pretoro
Andrew Day 

Post: 
@rvmitch 
@mrandrewgaul 
Tyler Milligan 
@jeurdz (who also edited this reel)

Casting: 
@brentlydic 
@laurenwaterscasting 
@haylastewart 
@kellyashanley 

Proud of this team. 
Proud of this run. 
Excited for what’s next.

— Mindjam Media

#YouTube #SportsMedia #ContentStrategy #DigitalMedia Production
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