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the best reason to stay in bed
a ready-to-lounge line by @paige_desorbo
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It’s not that often that an event comes together with such ease and grace! @alexis_elmurr and @itskatiestone are the best cohosts a girl could ask for 🥹💗 especially with about a week of prior notice. An intimate gathering of online friends who are now IRL friends fueled with @goopkitchen pizza, tongue readings by @empyrealsubstance latest and greatest robes by @daphne and BIG goodie bags because we all could use a bit more TLC (especially in New York!) We got to debut a sauna oil scent I’ve been working on with @sangredefruta and today is launch day for the new botanical mist with the spa at hotel chelsea. Too blessed to be stressed but above all the slumber party series is liiiiiterally just getting started
 👙🧴🥵🍕🛀
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Part 2 of my gifting series | Gifts for the Homebody 💘⭐️
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Here are the hottest things that happened in brands and marketing this week.

Comment “NEWS” to stay up to date on the latest marketing campaigns, trends, strategies, and brands.

This week’s stories:

Lifeway took its ACL sponsorship beyond the festival.
Magna reimagined the Shirley Temple.
Saie recreated Hannah Chody’s discontinued eyeshadow.
Barbour took over a New York pub.
Oner Active responded to gym-wear backlash.
Daphne launched an Everything Shower collection.
Poppi founder Allison Ellsworth teased her next brand.
Adanola collaborated with Hailey Bieber.
Gymshark tapped Megan Thee Stallion.
Hotel Lobby Candle took its shop on the road.
Starbucks tapped Paige Paul for Protein Cold Foam.
J.Crew collaborated with American Girl.
Madhappy collaborated with Lucky Brand.
DoorDash made Skims available in under an hour.
Erewhon turned Zara Larsson’s album into a smoothie.
818 Tequila and Champion launched a tailgate collection.
AORA was named a TIME Best Invention.

#marketing #news #trends
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Do you gehl gehl gehl
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