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EDER BY ANNA

@ederbyanna

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Crafting considered, timeless, quality pieces.
SPRING “Sa Vie” | Drop 1 Live Now

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SO… I did a thing! Your girl did a TV interview!

I nearly crapped my pants beforehand lol BUT I pushed myself and stepped out of my comfort zone.

A HUGE thank you to @wellnessaustralia for having me and giving me the space to share my story. I somehow managed to talk about Crohn’s disease, desire, disability, why representation matters and—of course—my spicy books without forgetting every word in the English language. I think. We’ll find out tomorrow 😂

Tune in TOMORROW—Wednesday 21 October—on @channel7 and @7plus from 9.45pm. Check your local guides for details.

EEK! I’m equal parts excited and terrified. Please be kind 💜 x

Dressed by @ederbyanna and @__hi.jack

@penguinbooksaus

#authorjademay #romancebookstagram

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Anyone who knows me, knows I live in my trackies.

I wear trackies most days. Not cute matching sets, either. I mean trackies from fifteen years ago that should probably have been thrown in the bin many moons ago.

For tour, I absolutely needed help because I have no idea what I’m doing in the fashion sense.

Enter the lovely Alana from @__hi.jack, who is an incredible stylist and pulled together pieces that made me feel comfortable, special, and yet still very much like myself.

A huge thank you to @ederbyanna and @joeythelabel for the most gorgeous outfits. I felt so lucky wearing them all week. 🥰

Stylist: Alana from @__hi.jack
Outfits: @ederbyanna & @joeythelabel
Shoes: Mine!
Photographer: Husby :)
HMU: @teddygbeauty

#booktour #fashionstylist #romancebookstagram #authorjademay

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I had the absolute pleasure of attending a special screening of #PracticalMagic2 tonight! I was going to post about it tomorrow but I just couldn’t wait! This film…. 🥹 made me super nostalgic and a bit teary too. Beautiful message about sisterhood & fierce strong women. Loved it!!

And the best part? NICOLE KIDMAN showed up to intro the film!!! 🤩 What an icon.

Thank you @warnerbrosau for the invite and @this_panda_reads for being my date!

Gorgeous blazer by @ederbyanna.

Live a little, love a lot Xx

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OMG, what a way to kick off the launch of Unleashed by Eden!

Monday night at @romancing.the.novel was super special. Thank you to everyone who came along, raised a glass with me, and absolutely smashed those cupcakes.

And can we please take a moment for the actual ART that went into these cupcakes from @cupcakesprinklesco. They were genuinely one of the highlights of the night.

A huge thank you to Scarlett for having me. You’re such a fun Q&A partner, you crack me up. 😆

And a massive thank you to @wildsecrets.official for providing a gift for everyone, as well as the major door prize. Such a fabulous way to start the tour.

I didn’t think I could pull of wearing red, but @__hi.jack and @ederbyanna convinced me otherwise. And the pants…I’m obsessed 😍

One launch down, a full week of events to go! X

#authorjademay #romancebookstagram #booklaunch #spicybookstagram

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It’s here, it’s FINALLY HERE!!!

Unleashed by Eden is officially OUT in Australia and New Zealand!

Last night’s launch was soo much fun. A proper post about that is coming later, I promise! I’m exhausted, emotional but so freaking happy. 💜

And thank you for all your beautiful posts today. I’m always blown away by your creativity and the time & effort you put into them.

From the bottom of my heart, thank you. xx

#unleashedbyeden #releaseparty #romancebookstagram

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A very, very great white shirt

#capsulewardobe #minimalchic

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#ilovekingstreet

📷 @ederbyanna

A small Fashion Week moment we’re very grateful for. Thank you @lizsunshine for capturing our co-founder Marlene, and to Vogue for including us amongst this year’s street style highlights.

Swipe to view the feature 🤍

Captured attending @esse.studios special show.

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THE SENSUAL SKIRT has arrived in store.
Stunning in both colour and style.
Designed and made in Sydney.
Limited sizes available.
Coming to our online store later this week.

#frontroomfashion #newarrival #instorenow #boutiquestyle #style

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Our Uncovered Layers in Brown, made for moments by the sea breeze, and all those still to come.

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Sydney 2025 • ❤️‍🔥✨ Discover the Australian Independent Fashion Scene at The Big Design Market!

From statement pieces and artistic prints to everyday staples with a twist — The Big Design Market Sydney is your go-to destination for standout style, all crafted by some of the country’s most exciting designers.👌

This spring, explore a curated lineup of bold, innovative fashion labels bringing fresh perspectives, premium fabrics and plenty of personality to your wardrobe.

🛍️ Whether you're refreshing your look or hunting for something truly unique, you'll find inspiration at every turn.

🎟️ Tickets: $8 + booking fee via the link in bio. Free for kids 12 & under.

~~~~~⁠
The Big Design Market ⁠
19-21 September 2025
Carriageworks, Eveleigh⁠
Sydney/Eora Country

Friday 19 Sep, 11am–8pm
Saturday 20 Sep, 9am–6pm
Sunday 21 Sep, 9am–5pm

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