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em🌶🪩❤️‍🔥✨🤡

@emcluvin

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following

cute & chaotic🧚‍♂️
@rodeoclownmag
@letstakeshotzz

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amy’s film from the summer :) #lucky

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PHO REAL 🔥

Uncommon take on a bánh mì with a pho broth to dip and slurp. The two best friends that anyone could have.

#yycfoodies #sandwich #uncommondrip #yycnow #calgaryeats

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nothing like a fridge cig to take the edge off. 🚬

served cold, best enjoyed on your coffee break.
fridge cigarettes at uncommon for a limited time only.

get ’em while you can!!

#FridgeCigarette #UncommonDrip #YYCCoffee #CalgaryCoffee #YYCEats

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🫶 @emcluvin

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Some nice faces from Sled Island at the @onelegionyyc - featuring @feeblelittlehorse @jedarbour @shunkland and many more!

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Loophole Coffee Bars’ intimate atmosphere was the perfect venue for Reverie Magazine’s spring release show featuring performances from Rae Spoon, Kue Varo and The Only Hopes, and pinksnail. Celebrating a stream of new releases from Canadian artists deeply rooted in indie, folk, and country sounds, the audience seated in chairs, closely packed around the stage, supported by moody lighting and warm conversation, created an evening that felt both deeply personal and shared as a collective.

Read @emcluvin full review on reverie-online.com with photos by @damaann_ - thanks to @loopholecoffeebar for hosting our event!

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15 seconds. A constraint I’d never worked inside before.

When you’re pulling from A24 and Michael Haneke for inspiration, you’re thinking in silence, tension, weight. No dialogue. Just frames that have to do all the talking.

How do you make someone feel something without a single word? How do you compose a sequence of images that tells a story subconsciously, where the audience doesn’t even realize they’re being guided through something?

That’s what we were chasing. Directing and shooting this myself with a skeleton crew, finding the vibe in every frame and trusting that it would land.
The lesson? You don’t always need words to communicate. Sometimes the most powerful thing you can do is shut up and let the visuals carry the weight.

Learn the language of imagery and you can say everything without saying anything at all.

So proud of what this team brought to life for Luke’s Drug Mart x CUFF 2026 with the Nobles fam holding it down. Uncomfortable in the best way.

This one’s going to live in people’s heads.

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Okay so basically what happened was

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love the sun, love the earth, love my friends, love my family, love my job, love my home, love myself, love my life; thx to everyone who makes it all up <3

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Tomorrow @prettyoldclothes will be set up in the sun on Stephen Avenue for @seconds.collective 2nd birthday!!! 🎂🎉🎈

Come celebrate with us and shop the hottest Y2K and vintage in YYC 🥳🛍️🔥

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honestly, hell yeah

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