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@fcb_canada

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Canada’s 7x Digital Agency of the Year
#2 North American Agency at Cannes 2023
Agency of the Year at Effies Canada 2023

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@bomanizer certainly took it upon himself to sound the alarm about missing Blue Rewards points! @bmocanada

Take a look at the finale directed by Noble’s @marnivandyk Van Dyk for @omnicomproductioncanada ’s @tiktok_canada campaign for BMO Blue Rewards. Marni executed an incredible XX social posts shot over two days this summer.

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@bomanizer experienced a serious injustice at the food court. Someone nearby got 42 Blue Points for the exact same lunch he had just eaten. But Boman? He got zero. Playing against himself in the launch video, Boman makes it his mission to right this wrong, given how seriously he takes his Blue Rewards!

That's the setup for a campaign launch video made for @bmocanada Blue Rewards, in partnership with @tiktok_canada , @producedbymakers and @omnicomproductioncanada , directed by Noble Content's @marnivandyk Marni's comedic chops were a perfect match for Boman and the Blue Rewards creative.

It's the beginning of a much bigger campaign for BMO Blue Rewards.
Stay tuned, there could be more!

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Directed by SNL icon and Adweek Creative 100 Visionary Director Hannah Levy 🙌🏽🎬🍎

A blast in the making from beginning to end with @handlevy @krisandkaracast @skipperfilm @morecowbellmore @triskotalent @aaronmalexander @amelia.r0ss 👏🏽

Thank You @safeway @safewaycanada 🙏🏽

Client: Safeway
Client: Creative Integration
Director: @handlevy
Casting Directors: @krisandkaracast
Casting Associate: James Kirk
Casting Assistant: @lcvecathy
Casting Cam Op: @kassideec
Agency: @fcb_canada
Agency: @tbwa @tbwacanada
Productions Services Co: @animals.tv_
Prod. Coordinator: Natasha Pleszkowycz
Talent Agent: @aaronmalexander
Talent Agent EA: @amelia.r0ss
Talent Agency: @triskotalent

So happy to reunite with my old camera crew 🙌🏽

Director of Photography: John Houtman
B Cam Op: Bill Dalgleish
A Cam Op: Richard Dalgleish
A Cam 1st AC: Justin Bergler
A Cam 2nd AC: Lake Hughes
B Cam 2nd AC: Connor Scognamillo
DIT: Kelly Fennig
VTR: Art Jampolsky
VTR Assist: Jeff Doughty
Script Supervisor: Glynda Fitzgerald

Wardrobe Stylist: Mica Kayde
Wardrobe Assist: Zara Huntey
Hair & Makeup Stylist: @shanniereynolds

Gaffer: Chris Rumak Key Grip: Abel Fotheringham
Production Designer: Gus Ward
Art Director: Mark Gribbon
Locations Manager: Dave Pink

Thank you to everybody involved! 🎥

#actor #commercial #workingactor #actress #fyp

💌DM for 1:1 Coaching✈️

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it’s true, i’ve been slacking with my cooking… luckily @safeway always has me covered 🙌🏽🍢🥗🍅

@triskotalent takeover with the brilliant @morecowbellmore 👏🏽

#actor #commercial #workingactor #actress #fyp

💌DM for 1:1 Coaching✈️

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SICKKIDS FOUNDATION - THE COUNT (Case Study) | Campaign

The film, featuring a cast of more than twenty real SickKids patients, portrays an emotionally charged and visually complex tapestry that depicts the fight for every birthday for patients, families and hospital staff. It artfully weaves birthday imagery with athletic metaphors and surrealistic imagery alongside real life moments of children and their families.

Credits:
Client: SickKids Foundation
Creative Agency: FCB Canada
Production House: Iconoclast
Music & Sound Company: Soundtree Music
Media Agency: Cairns Oneil

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Fiers d'annoncer qu'AJ Poirier, notre directrice de création adjointe, rejoint le jury création publicitaire des IDEA! Une reconnaissance amplement méritée. Bravo AJ ! 🎉

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Proud to announce that AJ Poirier, our Associate Creative Director, has joined the IDEA Advertising Creative Jury! A very well-deserved recognition.
Congratulations, AJ! 🎉

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strategy spotlight (of the week) → Agencies ‘Briefstorm’ to wish us a Vibey Code-mas in this year’s first batch of Holiday Cards; we take a look at how brands are celebrating the holiday season, from Air Canada to the B.C. Nurse’s Union; and the Toronto Tempo unveil the team’s jerseys ahead of their inaugural WNBA season. ⁠
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🔗 Check our link in bio for the full articles.

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CA Winner: @fcb_canada. “Air Canada”
Ticket to Dream is an emotional story about an athlete achieving her Olympic dream. But it’s also the story of so many Canadians, achieving their dreams of creating a better life in Canada for their family. In this film, one dream leads to another.
#CAWinner #CAMagazine #Advertising

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The North American leg of judging at The Immortal Awards 2025 wrapped up on Friday November 14th, with the North America jury held in partnership with @whitehousepost.

The finalists are:

• @dove - ‘Most Likely To’ (entered by @ogilvy Toronto)
• IKEA - ‘U up?’ (entered by @rethinkideas)
• @nutterbutter - Nutter Butter, You Good? (entered by @dentsucreativeus)
• Rakish Entertainment, Academy of Motion Picture Arts & Sciences, Chicago Hearing Society - Caption with Intention (entered by @fcbchi)
• @sickkidsvs - ‘The Count’ (entered by @fcb_canada, Merchant and @soundtreemusic)
• @uber One - Cox Goes to College (entered by @unioneditorial)

🔗 To find out more about this year's competition, click the link in bio.

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Say hi 👋 to some of our brilliant creative minds from across FCB who are joining the @clioawards juries this year!

They’re ready to help spotlight the most inspiring ideas in the industry and celebrate boundary-pushing creativity.

See the full line-up of FCB jury members for 2026 via the link in our bio!

#ClioAwards #BetterTogether #NeverFinished #Creativity

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