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Focus Lab

@focuslabllc

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We’re a global B2B brand agency building brands that lead and inspire.
👉 Our work: focuslab.agency

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The Rows rebrand is still a favorite of mine from the @focuslabllc crew.

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In the ever-evolving digital age, where technology seamlessly blends with artistic expression, graphic design continues to push boundaries and offer a dynamic canvas for creativity. Whether you're a seasoned designer or a budding enthusiast, keeping your finger on the pulse of the latest trends is essential for staying ahead of the curve.

As we step into 2024, let's dive into some of the hottest graphic design trends that are set to reshape the visual landscape:

〰️ Modern Natural
Breathe in the fresh air of earthy tones, organic textures, and handcrafted illustrations. Think clean lines, botanical patterns, and colours that reflect the beauty of nature.

〰️ Playful
Unleash your inner child with vibrant colours, unconventional typography, and quirky illustrations. Embrace the unexpected and leave a lasting impression with a touch of lightheartedness.

〰️ Retro
Relive the charm of bygone eras with rich amber tones, grainy photography, and vintage fonts. This trend injects a nostalgic touch into the present, reminding us of the timeless allure of vintage aesthetics.

〰️ Serif Fonts
Add a touch of elegance and personality with stylish serif fonts. From sharp geometric styles to rounded and approachable ones, there's a serif font for every mood and message.

〰️ Doodles
Unleash the artist within! Doodles add a touch of human personality and authenticity to designs. Embrace the charm of the imperfect and let your doodles tell a unique story.

〰️ Bold Minimalism
Bold minimalism is still going strong! Strip away the unnecessary and reveal the essence of your design with clean lines, ample white space, and a focus on functionality. Less is definitely more.

These are just a few graphic design trends poised to make their mark in 2024. As the year unfolds, expect to see these trends evolve and blend in unexpected ways, pushing the boundaries of creativity and shaping the visual landscape we experience. So, keep your eyes peeled, embrace experimentation, and let your imagination run wild as you explore the exciting world of graphic design in 2024 and beyond!

#graphicdesigntrends2024 #graphicdesign #graphicdesigntrends #graphicdesigner #littlebirdcreativenz

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First two books of the year!
Conquer your rebrand ✅
Emotion by Design ⏳

What are you reading?

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This issue we've got a range of things to share from:

@grandarmy - @vacationland identity
@thisiscollins - @figma motion design
@kith - Kithmas geeeeeeear 🔥
@focuslabllc - Voice & Tone
Smol Press - smolpress.xyz books & more

Check it out and don't forget to comment with your favorite inspiration from this week!

#creativeinspiration #weeklydigest

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#rebrand v/s #refresh

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A Book for B2B Clients
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Written by Bill Kenney — co-founder, partner, and CEO of @focuslabllc, a global branding agency specializing in B2B projects — Conquer Your Rebrand goes in-depth into what clients should expect from embarking on a rebranding journey. It’s also a great read for designers who are trying to establish what they can (and should) offer to clients.
—
LINKED

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The next batch of personally signed books are ready for shipment!

ConquerYourRebrand.com ✍️

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Fresh review from Germany on my new book! This captures exactly what I was trying to achieve. 🙌 🙌

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Getting ready to write some personal notes and send some books out to our closest relationships. The vibe of these @focuslabllc materials is chefs kiss 👌

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