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Gentefy

@gentefy

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We invest in transformative retail & hospitality projects that ignite economic development, build community & help revitalize Latino neighborhoods

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As Hispanic Heritage Month comes to a close, we honor the people and stories behind the places that bring our community together.

For BLVD MRKT, that story starts with our founders, Barney and Evelyn Santos. Latino-owned and partners in life and in work, they’ve poured their hearts, souls, and countless hours into these four walls, building something that’s become so much bigger than a food hall.

Today, BLVD MRKT stands as a community hub where local businesses grow, people connect, and memories are made.

But behind their 5 year milestones are the untold stories, the unseen faces, and the moments most people never get to see.

As Barney and Evelyn reflect on the last five years, they’re also looking ahead to what the next five could bring. Stay tuned for the full story ✨

Wishing you all a beautiful weekend. Be good to yourself and others. Con mucho amor.
BLVD MRKT

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✨ SAVE THE DATE – Sept 22 @ Plaza de la Raza ✨
What does it look like when we don’t just rent space, but OWN the block? 💪🏽
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At the Eastside Hustle & Heart Entrepreneur Summit, my good friend @barneysantos will share how he bought the building where his business is located, turning vision into legacy. 🏢🔥
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This conversation is more than real estate - it’s about economic power, community roots, and buying back the block so our dreams have a permanent home.
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🎟️ Don’t just double-tap. Be in the room where this game-changing knowledge gets shared. Tickets are moving! Secure your spot today and invest in your future. Link in bio.
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👉 Drop a ✊🏽 in the comments if you believe our community deserves ownership, not just survival.
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#EastsideHustleAndHeart #BuyBackTheBlock #SmallBusinessPower #EntrepreneurSummit

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🔥🙏🏽✨Gracias @delosangelestimes for adding our Montebello safe haven to the DE LOS 101: The best places to experience the best of Latino L.A.!
🤍@blvdmrkt Top 10 places for creating community for Latinos in Los Angeles.
🍻@alchemycraft 10 places to explore the best of L.A.’s Latino nightlife

Grateful to be along the list of other Latino-owned businesses and organizations. We’re just getting started ✨

Saludos

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Thankful Thursday shoutout from…

@gentefy 👨🏻‍💼

“In the hospitality business our guests and great community mean everything to us. Because of this, we look for partners to work with who understand that details matter, quality matters, pricing matters and community really matters. I know I can speak for my team when I say that working with InkHead has been an absolute joy for us because we feel the owners, their staff and their product all align with our values as a company. We highly recommend them for any and all of your printing needs!”

Thank you @gentefy for your kind words and for trusting us with your branding in helping others as well!

#branding #thankful #thankfulthursday #screenprinting #screens #inkheadprints #thanks #printshop #printing

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OMG! 🤯🙏🏽 There are no words to describe how honored & extremely humbled I am to have been selected as one of Los Angeles County’s 100 social change agents for our work launching @gentefy @blvdmrkt & @alchemycraft.

Alta is a project by @marcus_lyon and @ahumanatlas that aims to tell the life stories of 100 extraordinary social change agents living or working in Los Angeles county. These individuals are driving social change in all its forms, from public servants to entrepreneurs, and from non-profit leaders and activists to artists and scientists. People like Father Greg Boyle from Homeboy industries, Dolores Huerta, Cheech Marin, and many others.

The project will feature an art book and an exhibition at the Getty Museum showcasing ultra-high-quality portraits which are enhanced with image-activated oral histories and ancestral DNA maps. The project seeks to explore how we create powerful communities and positive change, while conserving the key narratives of our time for future generations.

Follow @ahumanatlas & @marcus_lyon & @camila_pastorelli for more information about the project and to see the other amazing projects they’ve made in Brazil, Detroit, and San Francisco.

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🚨 GIVEAWAY ALERT 🚨

This #HispanicHeritageMonth, Startup to Storefront is teaming up with @catfootwear to giveaway a pair of Men’s Excavator Superlite! 🤩

Here’s how you can win:
1.) Like this post
2.) Follow @startuptostorefront and @catfootwear
3.) Tag your friends! (1 tag = 1 entry)

BONUS ENTRY: Subscribe to our YouTube Channel and let us know in the comments you’ve subscribed!

This giveaway ends next Wednesday (10/19) at 12pm PST! Must be 18 or order. Open to US residents only. This giveaway is not endorsed or affiliated with Instagram.

Good luck everyone! ✨

#giveaways #giveawayalert #giveawayusa #giveawaycontest #giveawaytime #catfootwear #workboots #bootseason #constructionwork #constructionworkers #shoegram

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In honor of #HispanicHeritageMonth, today’s episode is sponsored by @catfootwear. 💪

Change is constant. It’s inevitable. But it doesn’t always have to be bad.

Gentefiers aren’t strangers to the neighborhood. They are from the community, and they are trying to build up the community that is near and dear to their hearts.

From gentefication, we get @gentefy, a development company founded by @barneysantos.

The goal is to act as a catalyst to stimulate economic growth through entrepreneurial activities. 🚀

Their first project is @blvdmrkt, a carefully curated food hall in beautiful Downtown Montebello.

In this episode, we talk with Barney Santos about:
👉 The difference between gentrification and gentefication
👉 Keeping money local
👉 And being greater than the sum of the stereotypes as a community

Listen in as Barney shares their story!
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#urbandevelopment #development #develop #developers #developerlife #developing #developments #developerslife #developerspace

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In honor of #HispanicHeritageMonth, tomorrow’s episode is sponsored by @catfootwear. 💪

Change is constant. It’s inevitable. But it doesn’t always have to be bad.

Gentefiers aren’t strangers to the neighborhood. They are from the community, and they are trying to build up the community that is near and dear to their hearts.

From gentefication, we get @gentefy, a development company founded by @barneysantos.

The goal is to act as a catalyst to stimulate economic growth through entrepreneurial activities. 🚀

Their first project is @blvdmrkt, a carefully curated food hall in beautiful Downtown Montebello. It’s committed to serving up good food, good drinks, and good vibes.

Listen in TOMORROW as Barney shares their story!
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#urbandevelopment #development #develop #developers #developerlife #developing #developments #developerslife #developerspace

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SVA Architects Inc. and City Ventures, Thomas Safran & Associates, and Gentefy (collectively known as Uptown Community Partners), are working together on the development of the 6.4-acre site north of Philadelphia Street and west of Bright Avenue in Whittier, CA!
Ryan Aeh, SVP, City Ventures, stated, “Whenever there’s an opportunity to work on a multifaceted project like this, you want to pull together a best-in-class team, so we were really looking for groups that perform on a high level.”

Ernesto M. Vasquez, FAIA, SVA Architects, states, “We can create pedestrian corridors and cohesion from the street level. Wide sidewalks will be activated with public art, landscaping, and gathering spaces, allowing Uptown to become a place of human connection where community is built. We envision the Uptown district becoming the jewel of Whittier.”

Thank you LABJ & UrbanizeLA for your great features!

Read more here:
https://labusinessjournal.com/real-estate/mixed-use-whittier-project-in-the-works/
https://la.urbanize.city/post/mixed-income-housing-retail-coming-city-owned-sites-whittier
#cityofwhittier #svarchitects #uptowncommunitypartners

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Fast forward two years later and now you have a beautiful establishment @blvdmrkt
Proud to be part of your vision 💪🏽 #socialimpact #gentefy #socialentrepreneur

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There is something truly magical about creating physical spaces in underserved and overlooked communities to harbor the exchange of ideas and opportunities to collaborate.

We were joined on the pod by our friend and community builder Barney Santos, the CEO and Founder of Gentefy, a commercial real estate company building strong local communities by investing in programs that empower entrepreneurs like you!

Growing up Latino, Barney was inspired to innovate and build uplifting creative communities that would honor the people within them. Latinx being the ethnic majority in Los Angeles, it’s this community that Barney’s efforts in creating economic opportunities are designed to help.

He knows first hand how gaining investors can feel impossible. But Barney is tackling entrepreneurship barriers by cultivating connections between investors and community members. He shared with us how you can develop your small businesses by investing in the overlooked community spaces right in front of you.

Podcast link in bio.

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Still on the fence about applying to this year's Social Venture Coaching Competition?

Barney Santos, Founder of Gentefy says, "Give yourself the space to dream big and carve out the time to work on your business vs working it. Align yourself with the right mentors and give yourself permission to enter this program because there’s absolutely no downsides to entering. At worst you’ll learn way more about your business and meet great mentors and peers. At best you’ll win funding and get amazing support from the program. There’s no loss in this scenario."

Don’t pass up this opportunity! Link in bio. Question? Email usc.svcc@gmail.com.

Swipe right for pictures of Barney’s artisan food hall market, BLVD MRKT ➡️

#SVCC #SVCC2022 #BSEL #USC #uscmarshall #socialimpact #socialenterprise #socialventure #socialentrepreneurs #socialentrepreneurship

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