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A little late to the @logoarchive.now party. I was busy designing logos.

Here’s a small selection from 20+ years of creating marks, icons, wordmarks and identities for all kinds of people, companies and brands.

Logo design has always been one of my favourite parts of what I do. It starts with getting to know the people behind the business, understanding their audience, what they stand for and where they want to go. You build a relationship, become invested, and together create something that represents all of it.

Then comes the challenge I love: boiling that big story down into something simple, meaningful and memorable. Something that works just as well in black and white and hopefully stands the test of time.

Every one of these represents a client, a story, a relationship and a lot of time spent getting it right. They’re badges of honour for the businesses that wear them, and for me too.

There are a lot of logos out there. Make yours worth remembering.

@logoarchive @logoarchive.now

#logoarchive #logoarchivenow #logodesign #branding #brandidentity graphicdesign brandoncreative
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Golf. Art. Good times. Thank you @oakley 

📸 @isami_kiyooka
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Rider: @eddiewall Photo: @fotomaxizoomdweebie Location: Snowpark, New Zealand 2007 *This was shot during filming for the DC Mtn Lab 1.5, with the amazing @kblock43 behind the wheel.
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