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Golin Canada

@golin.canada

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If I was REALLY honest about heat damage, I’d tell you that your hair can look healthy, feel soft, and still be damaged.

Your curls might not bounce back the way they used to. Certain sections might look looser than others. Your hair might straighten easily but struggle to revert after washing.

And no, using a good deep conditioner won’t magically reverse heat damage.

I had to learn that healthy hair isn’t just about how it looks after styling. It’s also about how it behaves when the style comes out.

Sometimes, the hardest part is accepting that the hair you have now isn’t behaving the way it used to, and your routine needs to change.

If you’re trying to recover from heat damage, be patient with your hair. Focus on gentle handling, moisture, reducing heat, and protecting your ends. And remember, damaged hair doesn’t mean you’ve failed your hair journey.

Let’s be honest. Have you ever ignored the signs of heat damage because your hair looked good straightened?

#HeatDamage #NaturalHairJourney #HealthyHair #NaturalHairCare #CurlyHair

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If I was really honest about heat damage… 👀

Your natural hair doesn’t have to be heat free to be healthy, but we need to stop pretending that using heat without understanding how it affects your hair is harmless.

As someone with 4B/4C natural hair, I know how frustrating it is to see your length stall, your ends become thinner, or your curl pattern stop looking the way it used to.

Heat damage can happen when excessive heat or improper heat styling permanently alters your hair’s natural curl pattern. And no, deep conditioning alone cannot reverse permanent heat damage.

But here’s what I want you to understand: the goal isn’t to be afraid of heat. It’s to learn how to use it responsibly.

That means using a heat protectant, choosing an appropriate temperature for your hair, avoiding excessive passes with hot tools, and paying attention to how your hair responds.

And if you’re already dealing with heat damage? You don’t need to panic. Focus on preventing further damage, caring for your hair, and trimming damaged ends as needed.

Your natural hair journey doesn’t have to be all or nothing. You can love your curls AND enjoy a silk press. You just need to understand the risks.

Let’s talk 👇🏾 Have you ever experienced heat damage on your natural hair? Or are you still scared to use heat?

#HeatDamage #NaturalHair #4CHair #4BHair #NaturalHairCare HeatStyling HealthyHairJourney SilkPress HeatProtectant LengthRetention BlackHairCare NaturalHairTips

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I’m calling you out. 👀 If I was really honest about heat damage, we’d talk about more than just how often you use heat on your natural hair.

Because with 4B and 4C hair, it’s not just about getting a smooth silk press or a stretched style. It’s about understanding heat, protecting your hair, and being intentional about how you style it.

Heat damage can show up as curls that don’t revert, changes in your natural curl pattern, or sections of your hair that suddenly behave differently. And once that damage happens, you can’t simply reverse it with a deep conditioner.

That’s why I’m paying attention to how I use heat and the tools I reach for, including the Shark Ninja SmoothStyle.

Because healthy natural hair isn’t about never using heat. It’s about knowing your hair, understanding the risks, and making informed decisions.

Natural hair girls, let’s talk. Are you avoiding heat completely, or have you found a way to incorporate it into your routine?

Comment SMOOTH if you want the link to the Shark Ninja SmoothStyle!

#HeatDamage #NaturalHairCare #Type4Hair #4CHair #4BHair NaturalHairTips HealthyNaturalHair SilkPress SharkSmoothStyle

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My favourite kind of travel souvenirs? The ones I find in the pharmacy. 💅🏼✈️

Consider this your sign to add a little skincare shopping to your travel itinerary. From skincare staples to beauty finds, these are the products coming on the road with me every time. 🧴🤍 (this is not a sponsored post 😊)

Products shown in video are:

Blue lizard sunscreen @bluelizardsunscreen

@korres.athens poreless skin cream

@biotherm Blue Peptides
Thayers Milky toner

@vivierskin Kine C Serum

@garniercan Fructis Sleek and Shine Moroccan Oil

@neutrogenacanada All in One makeup wipes

@secretdeodorant in Mango Tango

* always consult your dermatologist before starting tretinoin!

The majority of these items I just pick up at my local @shoppersdrugmart

#travelbeauty #skincarefinds #beautyjunkie #skincareroutine #torontoinfluencer

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when we were little we asked santa for a brother named luke skywalker… i guess this will have to do

thank you @legocanada for making this happen

#markhamill #starwars #fanexpocanada #lukeskywalker #jarjarbinks

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La rentrée s’annonce tellement le fun avec @legocanada ! 🧱✨

Sofia a reçu son tout nouvel ensemble LEGO Friends aujourd’hui et le déballage était magique ! Résultat : plus de 3 heures de pur plaisir, de concentration et de créativité à construire cette magnifique cabane dans les arbres. 🌳💖

Parce que la rentrée, c'est aussi le moment parfait pour apprendre en s’amusant et développer l'imagination des minis !

👉 Découvrez notre sélection de 5 ensembles LEGO parfaits pour la rentrée sur le blogue @meveetcie

Est-ce que vos enfants sont aussi fans de LEGO que Sofia à la maison ?

#MeveEtCie #LEGO #LEGOFriends #RentréeScolaire #ActiviteEnfant @golin.canada @agenceinfluence.art @lego

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Come run 12km with me - training for my 2nd half marathon + hyrox mixed doubles! Easy long run goal 6:00-6:15 pace

Wearing all @lululemon & @asicscanada nova blasts 10/10

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If you’re a fan of golden hour views & questionable wake-up times, stick around and hit follow🌞🎯⬇️

Planned with @PhotoPills & @TheWeatherNetwork
The real deal-NO AI or Photoshop

Shot on 📷Nikon Z6iii
Nikkor 28-300mm F3.5-5.6+FTZ adaptor
📆July 31, 2026
⌚️6:16-6:33 am
1000 images processed with @lrtimelapse

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THEY’RE BACK‼️‼️ @missvickiesca

The viral @missvickiesca Ristoranti chips are back for a limited time only at retailers so stock up!!!

✨ Vodka Sauce Pizza (@pizzeriabadiali)
✨ Cacio e Pepe (@askforluigi)
✨ Spicy Pepperoncini & Focaccia (@noragrayresto)

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#Torontofood #missvickies #torontopizza #kettlecooked #kettlechips

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@pizzeriabadiali new location celebrates the return of the iconic @missvickiesca Ristoranti Series! 🍕🔥🤤

Enjoy Chef Ryan Baddeley’s signature Vodka Pie paired with Miss Vickie’s Vodka Sauce Pizza kettle-cooked potato chips from 1-4 today for FREE! 🙌

📌Try all three Ristoranti Series flavours: Cacio e Pepe, Spicy Pepperoncini & Focaccia, and the fan-favourite Vodka Sauce Pizza, back by popular demand! 😍

📍581 Markham St. Toronto

#PizzeriaBadiali #MissVickies #TorontoFoodSpots #TorontoFoodies #TorontoFood

Thank you for the invite @golin.canada @missvickiesca @pizzeriabadiali ❤️

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@pizzeriabadiali new location is serving up more than just incredible pizza... it’s bringing back the iconic @missvickiesca Ristoranti Series! 🍕🔥🤤

📍Grab all three flavours:
🧀 Cacio e Pepe
🌶️ Spicy Pepperoncini & Focaccia
🍅 Vodka Sauce Pizza (the fan-favourite is BACK! 😍)

📍581 Markham St. Toronto

#torontolifestyle #torontofoodies #torontofoodspots #torontorestaurants #torontofood

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@missvickiesca Ristoranti Collection is back back BACK again #canada 🇨🇦 #missvickies #chips #foodie #foodielife

Which one are you trying first? ⬇️

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