Instagram story viewer> @jose.va> Tagged

Jose Pepe Vega Alatriste

@jose.va

3.1K

followers

3340

following

1h15’03
2h40’04
@bursbuildup

POSTS STORIES REELS TAGGED

PowerShot G9 Core

156

11

Junio merecía su propio post❣️

3

35

Another first half of a year lived through the sport I love: running.

There’s something about structuring your whole life around training blocks, and yes, +7 years now living like that. Marathon training is raw.

Every day at your edge, hunting that threshold, holding the tipping point, stretching it a little further.

Then Copenhagen came. From the day the block began, not a single day passed without thinking about everyone running it: close friends here in Mexico who’ve lived this alongside me for years, the ones just adopting it now, the ones across other countries on the same energy. All of us pointing at the same dates: a shakeout on May 9, our best versions on May 10.

Something I keep realizing: arriving to a marathon as athlete, coach, and friend carries its own particular weight. You don’t engineer that. You just live it. And I love it.

Watching all of them, insanely committed every week, but also fully living: jobs, families, travel, noise. We each carry different buckets, and every one needs water. The real art isn’t just performing. It’s balancing all of it at once.

There is one thing I want for the athletes close to me: don’t let a marathon goal or time become your whole identity. That’s the fastest way to lose the very thing that made you fall in love with running.

Some days in Spain came, back to the magic island, one of my favorite places in the world.

Some chapters don’t unfold the way you drew them; they just surface what you already knew and hadn’t said out loud.

I feel good about that.

What I’ll carry most from these two weeks isn’t a race or a city.

It’s the certainty that some presences in your life, rare, real, completely irreplaceable, are the actual structure holding everything else up.

Grateful more than I know how to say for that -> Chutzpah

Half a year ahead, aiming to live by transcending. Dad, coach,link, entrepreneur, athlete.

Still curious. Always curious.

The mess is the point. The learning is the reward.

More of this life. With all of these people. Always.

240

64

Same loop. Same distance.

3k is simple. Not easy.

A circle you return to.

A check in, not a performance, not a validation.

A confirmation.

Full moon energy is about exposure.

Nothing hidden.

You show up with what you’ve got.

The body answers. The mind negotiates. The truth shows up.

No faces. No noise.

Strides, breath, rhythm, and light hanging above us.

152

9

“Whatever makes you feel alive”

Sending a bunch of passion, dreams and expectations in an all out effort in the most vibrant and amazing marathon in the world is what perfectly works for me.

2:41:51

@bursbuildup
@nycmarathon

322

37

Nevado- Valle con Gradient.

@bursbuildup

108

4

Gradient started as an experiment, a muscle for experiences within BURS more than anything else.

Over time, as we’ve grown as a training platform and team we’ve realized the element that matters most isn’t mileage charts or performance markers. It’s whether our athletes carry purpose and joy into their running.

We’ve learned we want to continue coaching people who love this sport for real. Not just the medals, the PRs, or the Instagram proof.

People who run for reasons that live deeper than that.

The goal, always, will be to enjoy the process. To build belief inside a training block. And when you do that, performance tends to show up on its own, as a byproduct.

Gradient isn’t a trail running project, or a road running project, or a track project.

It’s the overlap.

The blurred space where categories stop mattering.

Edition 2 of Gradient will be coming to our athletes sooner than expected.

Keep seeking. Stop showing.

📷 @carlosgilstudio

176

9

Entre lluvia, montañas y cielo azul 💚!!

3

22

Se casaron los Lics!
Mucho loveeee 💌🎞️

3

26

Boulder, pleasure was mine :)

274

37

Turn what you love into your daily passion. The journey is better when shared. @bursbuildup ⛰️

3

20

Boulder 2.0

942

31