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Lachlan Catt

@lachlancatt

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Sydney, Aus
@dallastheiggy 🐶
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“BECAUSE I’M WORTH IT” The slogan – “Because I’m worth it” – is still the longest-running ad copy in history and has been translated into over 40 languages. It continues to unite and motivate women worldwide. So incredibly honoured to produce this event. Guests experienced a grand red-carpet arrival and were immersed in the brand’s 110+ years of history in a bespoke heritage art gallery display. Followed by a curtain reveal of a movie cinema for the Australian screening of the new documentary The Final Copy of Ilon Specht, a powerful 17-minute film that pays tribute to the creative genius behind the iconic L’Oréal Paris slogan, “Because I’m Worth It.” Directed by two-time Oscar®-winning filmmaker Ben Proudfoot. Guests then heard incredible words from @madeleine_madden @jessjrowe on Worth, hosted by our girl @rileyj A black-tie celebration concluded the evening. So proud of everyone involved in such an inspiring event. @twobirdstalking @lorealparis
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Wholesome end to the year with my boy, now for a holiday away 🥰
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Spring has sprung
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🖤 @lachlancatt . . . . . #handsome #speedo #guy #cuteboy #instaboy #instagay #machoalfa #beardedmen #thebeardedway #hoscos
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