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Mike Lawson

@lawson23

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Life Man. Doin Life.
Sendero Provisions Co.

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Nothing better than getting photos like this from our clients!

A huge thank you to Mike for sending us this shot of an awesome Bighorn brown—and for the kind words about his time on the water with guide Dave Hoffman.

We love hearing when our guides help make a trip one to remember, and Mike had nothing but great things to say about Dave. Great fish, great company, and another great day on the Bighorn.

Thanks for fishing with us, Mike! We hope to see you back on the river soon.

#BighornRiver #BighornAngler #BrownTrout #FlyFishingMontana #MontanaFlyFishing

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I ❤️ this team! What a crew. Lots of exciting new fun things from the Sendero family, coming at you for Spring 27 🤠

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Between every two Juniper trees, there is a door leading to a new way of life.
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#outdoorlife
#flyfishing
#pnw
#outdoors
#rioproducts

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I like my number 1 with cheeese please. 👋 just wanted to take a quick moment to share a few of the doodles I worked on for the whataburger x senderopc collaboration. What started as sketches on a sticky note in a conference room turned into one of the biggest projects we’ve ever been a part of to date. A Privilege to create the branding and these designs. Scroll away 🤠

It’s wild to think how far a small team from Waco can go when the heart’s in it. Holds a special place for me seeing these little drawings live out in the world, tied to a Texas icon like Whataburger, feels unreal.

Super Proud moment for the entire crew and Proud moment for Waco. 🤍🍔

Check out the full collection at senderopc.com or shop.whataburger.com

#whataburger #illustrations #vintage #slowroastedco #artist #graphicdesign #adobeillustrator

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No rio party’s complete without the amigos.

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Streamer Slam Day 2: Got all our amigos on the rio for a rowdy day of fishin’ with @colorado_angling_company. Loudest slam was the Jefe splash by about a billion decibels.

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Volume 2 kickin’ off Rancho style. Streamer Slam Night 1 scoreboard:

Briskets slammed: a smoker’s worth
Beers slammed: uncounted
Windshields slammed: no comment
Streamers slammed: gotta stay tuned for day two for that one.

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heard y’all needed something to wear this summer so I made a couple patterns and @senderopc slapped’em on everything. these are some of my favorites

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“El Águila y la serpiente”
An embroidery design I made for this amazing new cut at @senderopc . This symbol lives on as a reminder of strength, wisdom, and resilience.According to legend, the Mexica people were guided by their god, Huitzilopochtli, to find their new home. Their sign? An eagle perched on a nopal cactus, devouring a serpent. When they finally saw it, they built Tenochtitlán—the great city that became the heart of their empire.

AVAILABLE AT @senderopc

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👋 Hello. Here to share some pretty feelings. First @senderopc season is out now as Creative Director and couldn’t be prouder of everything and everyone’s hard work. 💪🏼 I’m lucky to say I get to do what I do. Being able to dream things up and see the vision come together is a powerful thing to witness. A lot of heart has gone into every piece, every photo, every video, every piece of art. It’s true what they say - when you allow heart to lead the way, perspective and focus naturally aligns with it. I hope that everyone feels that energy. Here are a few things I had the privilege of creating. To everyone involved, thank you 🙏 for your late nights, early morning. ✌️
So far so west
#senderoprovisionsco #creative #art #designdaily #slowroastedco #photography #portrait #animation

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“My new shiny hat”

Hello 👋 Here kicking off 2025 with some exciting news to share. My time at Sendero over the past few years has been one of the most creatively rewarding chapters of my career. There have been plenty of late nights and early mornings, but it’s all been worth it—especially seeing our ideas come to life. I’ve had the privilege of building and leading an amazing team that makes it all happen.

I’m happy to announce that I’ve been promoted to Creative Director. I’ve worn many hats over the years, but this is one I’ll wear proudly. I’m looking forward to pushing boundaries, inspiring new ideas, and leading the way creatively. Thank you to Hunter, Mike, Nate and the @senderopc team for trusting me with this opportunity.

Here’s to more creativity, collaboration, and big things ahead!

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Well the past 13/14 years have been amazing working for brixton. But the times they are a changing. I finished my last day as a full time employee there and it has been an absolute honor to design and create and travel the world with my best friends. When all is said and done it’s the people I will miss the most. I will still be working with the creative team consulting and designing but I am also looking forward to new projects. To everyone I’ve had the chance to work with and collaborate with over the years…thank you and I love you.

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