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maribel

@marbstudiio

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⭐️brand design & illustration
turning ideas into visual worlds ♡ from spain
@betweenustudio
✉️ DM for work
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Part 2 of Thérapeau, a softer side of clinical skincare 🤍 @designerbriefs @studiostandard_ #designerbriefs [ Branding · Skincare Branding · Beauty Branding · Brand Identity · Packaging Design · Skincare Packaging · Visual Identity · Art Direction ] #branding #skincarebranding #beautybranding #brandidentity
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Clinical skincare, with a little more love 🤍 With Thérapeau, we wanted to bring a softer, more human side to clinical skincare. Because good skincare should do more than work. It should feel like care, too. The colour palette plays a big part in this idea, bringing warmth and softness to the brand’s clinical feel. Each step of the skincare routine has its own colour, creating a visual language that carries through the whole identity. @designerbriefs @studiostandard_ #designerbriefs [ Branding · Skincare Branding · Beauty Branding · Brand Identity · Packaging Design · Skincare Packaging · Visual Identity · Art Direction ] #branding #skincarebranding #brandidentity #packagingdesign
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L’IRON 🧇 Part II We brought L’Iron to life through a playful mix of bold colours, hand-drawn illustrations and refined typography. Made for the pleasure of it. #dbliron @designerbriefs @mockup.asia #brandingstudio #visualidentity #graphicdesign [ brand identity • creative direction • illustration • packaging design • menu design ]
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For L’Iron, we built the concept around pleasure. Something sweet, something delicious, simply because you feel like it. We wanted to bring together the refinement of French culture with a more playful and daring side. That contrast became a big part of the brand, from the bold colour combinations and relaxed illustrations to the more classic and elegant feel of the typography and logo. A brand that feels refined, but never too serious. Because sometimes, you just want a waffle because it tastes really good. Pleasure, please. 🧇 @designerbriefs @mockup.asia #dbliron #brandingstudio #visualidentity #graphicdesign [ brand identity • creative direction • illustration • packaging design • menu design ]
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Praline — part II 🍰 We brought the idea to life through a mix of refined typography, warm colours and hand-drawn illustrations. We wanted the result to feel handmade but considered, playful but not childish, and modern without losing the charm of a French pâtisserie. From the menu to the packaging and all the little details in between, this was our take on Praline. #bcpraline #briefcorp #brandingstudio #visualidentity #graphicdesign [ brand identity • creative direction • illustration • packaging design ]
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Praline 🥧 For this brief, we imagined Praline as a French pâtisserie with a little extra. We wanted to keep that feeling of traditional French pastry, while giving it a more playful and contemporary personality. From there, we built a simple language around the idea of “A little extra”, with small unexpected phrases, a warm and approachable tone and a visual direction that feels refined without taking itself too seriously. A little extra in the details, a little extra in the personality, and a lot of love for good pastry. #bcpraline #briefcorp #brandingstudio #visualidentity #graphicdesign [ brand identity • creative direction • illustration • packaging design ]
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An illustration project we loved working on 💫 Thank you to @marlo.studios for trusting us to create these illustrations for @suzumatcha.ca . It was such a fun collaboration, and we loved bringing this world to life. We hope you enjoy the final result as much as we enjoyed creating it :) #graphicdesigner #illustration #brandingstudio #matcha #branding
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CLIENT BRAND REVEAL — WANDERLIGHT PT II 📷 For Wanderlight, an ant became the perfect way to tell the brand’s story. Small enough to turn the ordinary into something worth noticing, it reflects the curiosity and sense of wonder that inspired the brand from the very beginning. A gentle reminder that the smallest shift in how we look at the world can reveal something beautiful. Branding, Creative Direction & Illustration #brandingstudio #brandidentity #visualidentity #photographybranding #graphicdesign
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CLIENT BRAND REVEAL — WANDERLIGHT ☁️ Wanderlight is a photography workshop for children built around a simple idea: wonder begins when we take the time to notice. Inspired by the way children naturally experience the world, the brand encourages curiosity, observation and discovery through everyday moments. The slogan, "Through a lens of wonder", became the heart of the identity, expressing photography not simply as a way of documenting the world, but as an invitation to slow down, look closer and rediscover the extraordinary in the ordinary. It’s always special to collaborate with people behind such meaningful projects 🫶🏻 Branding, Creative Direction & Illustration #brandingstudio #brandidentity #visualidentity #photographybranding #graphicdesign
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Vega Vita 🥕 part 2 With Vega Vita, we built a colourful world full of playful details, unexpected applications and plenty of personality. The more we designed, the more ideas appeared, which made this project an especially fun one to work on. @briefcorp #bcvegavita #briefcorp . Fonts by @alt__tf : ALT Nadrey for the logo, paired with ALT Systema for body text. Mockups by: @bendito.mockup #visualidentity #illustration #brandingstudio
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Vega Vita 🌱 part 1 We imagined a brand that feels colourful, playful and full of flavour, bringing the same energy to its visual identity as it does to its menu. From bold colours and hand-drawn illustrations to a world of unexpected details, every element was designed to feel fresh, vibrant and a little curious. More from this project soon! @briefcorp #briefcorp #bcvegavita Fonts by @alt__tf : ALT Nadrey for the logo, paired with ALT Systema for body text. Mockups by: @bendito.mockup #visualidentity #brandingproject #brandingstudio
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Finale part II — client brand reveal 🪡 A big part of this project was building a visual identity around the feeling of softness and comfort that defines Finale’s weighted scarves. We explored calming colours, woven-inspired patterns, tactile textures, and handwritten typography to create a world around the idea behind the slogan “Where the noise ends”. So happy we got to help shape this world visually 🫶🏻 @finale.wear #graphicdesign #graphicdesigner #branddesigner #brandingstudio #visualidentity
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