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Jelly | Marketing Strategist - Bay Area, CA

@marketingbypoderosa

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Helping women-led brands grow organically
Social media marketing & creative strategy
+ Travel & hospitality content 🎥
✉️ [email protected]

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Our last night in Panama City called for a special celebration at El Santuario! 🇵🇦

After spending an incredible week in Bocas del Toro, we came together to celebrate our girl Ilyanna’s birthday over some of the most delicious food and traditional desserts. Such a beautiful way to end our trip!

But I also want to take a moment to celebrate the woman behind this retreat. Ilyanna, thank you for bringing together such an amazing group of like-minded women in marketing, entrepreneurship, and content creation. From the workshops to all the wisdom you shared, the conversations, and the friendships we built, I truly cannot thank you enough.I’m so grateful our paths crossed and that I got to experience this retreat with you.

Happy birthday, Ilyanna! We love you sooooooooo much! ❤️

Panama, you truly have my heart🇵🇦

I also want to acknowledge that while I’m sharing moments from this trip, there are communities in Panama still recovering and in need of support following the recent earthquakes. My heart is with everyone affected, and I will continue to advocate for and support these communities however I can. Sending so much love to Panama and its people ❤️

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Day 2 (aka the first full day) of our content creator retreat set the foundation for the week ahead. 🎉

Workshop 1 was all about pre-production processes including most used gear, top filming tips, creative direction & content focus, production schedules, and shot lists.

In the afternoon, we took what we learned in the morning workshop and applied it to a hands-on content shoot — practicing filming techniques, camera movements, composition, checking shots off our shot lists, and getting real time feedback on all of it.

The retreat group learned that the work for any hotel or Airbnb shoot begins long before getting on property and that strategic pre-production is an integral part to the success of any content project!

The day wrapped up with a beachside dinner as we reflected on the day, continued to get to know one another, and prepared for a full next day ahead 🥹🤍

📍 @casabotanicapanama

#creatorretreat #airbnbcreator #hotelcreator #hospitalitymarketing #creativeretreat

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Arrival day at the Casa Social Creator House in Bocas del Toro, Panama. 🇵🇦

Getting to know one another, a private yoga class and intention setting, private dinner at the @casabotanicapanama villa & a welcome toast of course.

The perfect way to settle in before the workshops & shoots for the week begin! 🥥

#hotelcreator #airbnbcreator #hospitalitymarketing #creatorretreat #creativeretreat

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This is why I LOVE what I do. 🥹🔑
Happy clients mean the world to me 🫶 but hearing these words from a client hits differently. 🤍

There’s nothing more rewarding than helping a family navigate the journey of finding their dream home and being trusted to be part of such a special chapter in their lives. 🏡✨

I’m so grateful I got to be a part of your journey and help you find a place you can truly call HOME. 🤍

Cheers to new beginnings, new memories, and your dream home! 🥂🏡

#BayAreaRealEstate #BayAreaRealtor #BayAreaHomes #SanFranciscoRealEstate #DreamHome

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6AM birthday workout party 🪩

Thank you to all the beautiful ladies who came out early to celebrate with us & move your bodies together. There was so much love in the room & we’re so grateful to everyone who shared this morning with us.

The theme was SO beautiful. Aundria’s vision was chrome, futuristic, birthday energy & it was beautifully executed from beginning to end.

May today also be a reminder that you can honor yourself on your birthday in so many ways. Today we did that through movement of the body & being in community with one another!

One of the most special things we can do is hold space for one another & I’m so grateful we got to do exactly that together. 🤍

Thank you again to everyone who came, celebrated & made this morning so special.

Content: @marketingbypoderosa
Cake: @dore.cakesf
Event Coordinator: @artistry.experiences
Mini Pancakes: @thecravecarte
Embroidery: @deztacaapparelplaza
Beauty Services Promo: @labeautylabs
Reformer Pilates by: @chelisagem
Mat Pilates: @strengthstretchsam

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What if your facial cared for more than just your skin? 🤍

This experience was intentionally created to support both your skin & your nervous system.

Throughout your appointment, you'll experience our signature facial paired with electromyopulse, sound healing, & calming modalities that encourage you to slow down, reconnect, & simply be present while we care for your skin.

It's one of those services that people leave talking about. Many tell us they feel more relaxed, sleep better, & notice their skin looking refreshed, hydrated, & rejuvenated after their appointment.

If you've been craving a moment to truly pour back into yourself, this is your sign.

Book your Holistic Facial with Luna at THE GEM & experience it for yourself!

#bayareafacials #soundhealing #holisiticfacials #holisitichealing

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Watching these women leave with more confidence than they walked in with will never get old. 🥹

My makeup masterclasses are about so much more than learning how to apply makeup. They’re about understanding what works for you, asking questions in real time, connecting with other amazing women, and finally feeling confident enough to recreate your own glam at home.

If you’ve been wanting to level up your makeup skills, this is your sign. ☀️

Join me for my Summer Makeup Masterclass
When: Saturday July 18, from 10-2pm
Location: @thegemwellnesscollective
Where I’ll be teaching my signature bronzed, sultry summer glam; perfect for weddings, vacations, brunch dates, and all your summer events!

✨ Beginner-friendly
✨ Hands-on guidance
✨ Personalized tips
✨ Luxe experience
✨ Goodie bags & refreshing açaí bowls provided by @thecravecarte

Seats are limited, and once they’re gone, they’re gone.

Comment SUMMER below or tap the link in my bio to reserve your spot. I can’t wait to glam with you! 🤎💄
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Filmed by the 🐐 @marketingbypoderosa | @themujerpoderosa

#bayareamakeupartist #bayareamua #makeupmasterclass #bayareaevents #sfmua

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BAY AREA LADIESS…. 💄

Your summer makeup is about to eat!

Join us Saturday, July 18 from 10–2 PM for our Summer Makeup Masterclass where you’ll learn a bronzed, glowy makeup look perfect for literally any summer event.

✨ Pro makeup tips by @artistrybydre
✨ Goodie bags
✨ Acai bowls from @thecravecarte
✨ photoshoot opportunity!

Bring your bestie & save with our bundle tickets!

See you here at THE GEM, ladies 💋

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Two classic Palomas coming right uppp… 🥂✨

Palomas are always a crowd favorite for good reason!

Tequila
Grapefruit Juice
Lime Juice
Sprite
( pinch of salt if you like that! 😜)
Chamoy + Tajin Rim

Our guests absolutely loved this cocktail & kept coming back for more!

Are you a fan of the classic Paloma? Let me know in the comments! 😚

Now booking all Nor Cal / Bay Area events!

#mobilebartender #bayareabartender #womenbartenders #cocktailoftheday

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Squats + Sprinkles 🎀✨

Good company, a great workout & a birthday worth celebrating.

Thank you for spending your special day with us, @hilcastro93 🫶🏼 We hope you had an amazing time & felt celebrated every step of the way. It was an honor to have you & your besties at THE GEM.

Happy Birthday 💗

📍 Location: @thegemwellnesscollective
💪 Coaches: @aundriaisagem + @cyclewithemma
🎥 Content Creator: @marketingbypoderosa
🥣 Acai Bowls: @thecravecarte
🎀 Decor: @artistry.experiences

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Women’s Embodiment Workshop here at THE GEM Wellness Collective in Burlingame, CA

This past week our gem @lindsayfano led our ladies in a 90 minute workshop of inner child healing, embodiment, and discovery. Featuring our gem @labeautylabs who supported the space with a sound bowl session.

Thank you to our ladies for holding such beautiful space for one another this past week! 🫂

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Still smiling thinking about our Mother’s Day Makeup Masterclass: A High Tea Experience 🌷🫖💄✨

My heart is so full!! Thank you to every beautiful woman who came out, poured into themselves, and spent the day learning, laughing, sipping tea, and celebrating beauty together 💞

From the soft glam secrets and makeup tea being spilled 🤭 to the sweetest moments shared between moms, daughters, and solo attendees; this event was truly one for the books.

One of my favorite parts? Our Build-Your-Own Charcuterie Board experience by @thecravecarte 🍓🧀✨ It was the perfect luxe touch to our high tea vibe!

And of course, every attendee left with a Certificate of Completion because baby… we’re leveling UP our makeup skills in 2026 💋👏🏼

I’m beyond grateful for the love, support, and energy in the room. Seeing everyone leave feeling more confident and inspired reminded me exactly why I do this 🥹

And trust me… this is only the beginning 👀☀️
I’m already SO excited for the upcoming Summer Masterclass and it’s going to be even bigger, better, and EXTRA glam.

If you missed this one, make sure you’re ready for the next 💌 @thegemwellnesscollective

Comment “SUMMER” or send me a DM to be the first to know when tickets drop!
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Filmed by the 🐐 @marketingbypoderosa | @themujerpoderosa

#bayareamakeupartist #bayareamua #makeupmasterclass #bayareamakeupclasses #bayareaevents

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