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Menuka De Silva

@menuka.desilva

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Creating fragments from a Lost World
Observational logs

POSTS STORIES REELS TAGGED

Chasing London Moments ✨
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#Holiday #Friends #Fam #MSenanayake

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A Summer day & A summer night 🌞 - props to the Fuji 📷

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#sunnydays #familyandfriends #childhood #fuji #pictureperfect

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Pitch fatigue is something our industry doesn’t talk about enough.

Not losing pitches, the exhaustion that comes from constantly pitching while still delivering high-level work for existing clients.

Our ECD, Stuart Button, reflects on the waves of pitching and the challenge of keeping teams motivated, energised and creatively sharp.

“Recently, we’ve been lucky enough to be involved in some of the most exciting global pitches in the industry, while navigating the realities of delivering projects: tight production timelines, movement restrictions, visas, geopolitical uncertainty and countless factors outside our control.

“One of the biggest pressures is how much is expected before a project is even won. As pitching becomes more competitive, teams are investing huge amounts of creative and strategic energy upfront, often without any guarantee of return.

“There’s a difficult balance between giving clients enough confidence in the thinking, taste and production approach, while still protecting the value of the work itself.

“Then there’s the challenge of maintaining standards when budgets don’t always match ambition.

“These conversations are happening quietly across agencies, production companies and creative teams every day.

“The real challenge isn’t only winning pitches, it’s protecting the well-being of the people delivering them.

Especially off the back of Mental Health Awareness Week, it feels important to keep talking openly about how we manage pitch fatigue, burnout and sustainable creative performance in such a high-pressure industry.”

We’re curious to know how others are approaching this right now.

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Brandfuel Life lately 📸

1. Ops at the 02 🎤
2. Mathilda’s main character moment in Palo Alto 📍
3. On-site Fueller first: In-N-Out Burger 🍔
4. Hi-vis ✅
5. Sue, Jim and Paul take Davos ❄️
6. Walking for David ❤️‍🩹
7. When in WEF ⛷️
8. R&R 🍻
9. Heavy on the R 🍾
10. Capturing the moment 🎥
11. ❄️ 😇
12. Our Creative Meuka at a UV block print workshop
13. #eventprof
14. 🛷
15. Zurich bound 🇨🇭
16. Best way to travel in Davos 🗻
17. Vegas Production selfie
18. Berlin Android Bot 🤖
19. Bloomin chaos 🪴
20. Unseen Christmas Party pics

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Ugh 2025 has come to an end but I gained so much from this year!✨ Amazing memories with friends and family for which I’m super grateful.❤️✨ I learnt a lot this year from tattooing to new art forms but the ultimate thing was loving to learn food and having a healthy relationship with it. ❤️ I’ve grown so much this year and I can’t wait to see what I achieve next year ❤️ I’m super grateful for everyone along the way and I’m sending you all so much love and positive energy I hope the new year brings you everything in h you deserve✨❤️❤️

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A peaceful bunch 💙🤍🖤🤎

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#family #shadesofblue #peace #celebration #pretty #handsome #happy

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I made this super fun illustration for a gift.. a mouse mat in particular🖱️ (SPOT THE MAT IN THE ILLUSTRATION👀) The illustration tells a story, that inspires, that’s a goal, that’s a reminder✨

Every piece of detail including the objects and positioning is made with intent✨
#dinosaur#dino#dinosaurart#jurrasicpark#londonunderground#illustration#digitaldrawing#procreate#madebyhumans#cinema4d#dinosaurtattoo#trippyart#trippy

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Intrusive Thoughts

For our anniversary we decided to collab on an animation. The best way we could celebrate, by doing what we love to do..together ❤️✨

#stopmotionanimation#animation#graphicdesigner#stopmotionvideo#animators#madebyhumans#stopmotion

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Brandfuel life lately 📸

1. Client Cuddles 🌈
2. All about the gradient 🎨
3. Serving that UNO reverse card 🃏
4. Disney stop! 🎢
5. Sharing the how 👨‍💻
6. Beebombs 🐝
7. Exec tour at FC Bayern Munich ⚽️
8. Coming soon 🤐
9. Easter treats 🐣
10. Destination pub 🚊
11. Arrived 🥂
12. Company meeting 💭
13. Two heads…
14. Are better than one ✏️

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Gangsta creative. @menuka.desilva

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Lately… 💫

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#Journey #MSenanayake

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Life onsite can be an eye-opening experience as our Mid-Weight Designer, Menuka De Silva, recently found out from his visit to the Mobile World Congress in Barcelona.

He said: "The best moment from my trip was seeing the 2D work I had designed come to life, a bit of a surreal experience for me as it was my first time being involved in MWC.

"It was great seeing the dedication from the team supporting each other during those early mornings and late nights."

Roll on MWC 2025!

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