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This week five years ago I was asked to join @obeyclothing. Getting on board this brand that has accompanied me since my teenage years of wack graffiti and big dreams was the ultimate proof for me to follow the path I chose many years ago. I had worked with many big brands before, but for the first time I could really bring in creativity, vision and of course all the business knowledge I acquired since I started working in retail in 2008. Way too much stuff is missing in this post, but this is a little glimpse into the projects I could produce and work on during this time (Over 25 events, over a dozen campaign shootings and video productions and of course all the sales appointments.) I’m sure some of you have noticed the moves we at OBEY have been doing over the last years and I am very proud to have introduced and re-introduced this brand and its principles to many people. Some of the most interesting and creatives minds that are making big moves in this country have stepped foot in our showroom / Art Space and are wearing our brand now proudly… 
During those five years I could work with and meet people I have looked up to and wanted to work with for many years and I have met new people and friends, always expanding our circle. Always learning. Always listening. Everything I’m doing is build on trust and good relationships. I am thankful for every magazine, creative and store we are working with or have worked with in the past. If you ever met me you might know that I live by the principles of the Inca: AMA SUA, AMA LLULLA, AMA QUELLA (“Do not steal, do not lie, do not be lazy”).

If you ever meet me, you know that there is no bullshit involved.

Thank you to @chubby_stoutenbeek and @nicogoerhardt for getting me on board. I’ll never forget that. Thank you to @madeleinemachold, the most creative mind I‘ve ever met, for always having my back and being the reason why the Berlin showroom nowadays is a dream made out of red carpets and sexy leather furniture. 
Thank you to the international @obeyclothing posse.

@vinckurt, @jannikdietz, @philipp_gladsome, @sneakerqueen, @luisfrederik, @portaday, @till.tinsky, I see you and love each and everyone of our campaigns.

T
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