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Chris & Victoria
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it’s national estheticians day 🤎🪩✨

feeling so grateful to be part of an industry filled with talented women changing skin, building confidence & making a difference 

a few milestones along the way 
✨ starting my own business
✨ buying a hydrafacial machine
✨ becoming a acne expert
✨ expanding my knowledge, education + certifications
✨ bringing in brands i believe in
✨ investing in treatments that deliver results
✨ opening + expanding my suite
✨ attending industry events, shows + conventions
✨ made mistakes, learned lessons & kept growing

built from a whole LOT of passion and support by the best clients, family & friends 🤎

so proud of how far i’ve come & excited for the future 

love,
your esti T
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Happy National Esthetician Day 🥹🤍

This industry has changed so much for me over the years, from working hands on with clients, to becoming completely obsessed with acne, clearing clients virtually worldwide, building my own skincare line, educating other estheticians, and getting to make a career out of something I genuinely love.

But I think my favorite part will always be the people.

The clients who trusted me with their skin when they felt like they had tried everything. The estheticians I’ve met and become friends with along the way. And now getting to watch other estheticians use Mixi in their own treatment rooms with their own clients will probably never stop being surreal to me.

This industry has given me so much more than I ever expected when I first became licensed.

Very grateful for this little career of mine 🥹

And happy National Esthetician Day to all my fellow estis 🤍
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Step #1 to book clients through social media is to get them to follow you! 

Then we can start talking about funnels, content, and conversion. 

You’ve gotta nail this piece first before we talk about the rest! 

🤍 Shaylee

P.S. Black Friday will be here before you know it girl! Comment WAITLIST and I’ll let you know when my $25 Black Friday Marketing Prep Challenge opens! It’s 10 days, I’ve hosted this for four years now, and my participants have made over $85k on their BF promos 😳
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Sharing because I’ve been telling a lot of new aestheticians this: find your community! If you’re an aesthetician needing some mentorship, helpful advice on certain subjects, or just encouragement, @optimizedaesthetics is an account you have to follow and a community you need to be apart of! There is something so special about being surrounded by aestheticians who genuinely want to see each other succeed, who share knowledge, encourage each other, celebrate the wins, answer the random questions, and remind you that someone really is paying attention. 😂

And Optimized Aesthetics is such a perfect example of that. Consistently showing up, supporting, encouraging, and making people in this industry feel seen.

This career can feel isolating at times, especially when so many of us work solo. But the community I’ve found within aesthetics and because of them has made it feel anything but lonely.

I’m just really grateful to be part of an industry filled with people who keep showing up for one another. 🖤
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