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Michael Peterson

@peterson_block

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From the Archives - Jacksonville, FL - Mike Peterson @peterson_block May 29, 2008 Back Disaster at Kona Skatepark kona . . 🔸F2.8🔹1/250 🔹15mm 🔹 ISO 200.🔸 . . . . #fromthearchives📷 #photoarchives #saturdayarchives #skateboard #jacksonvilleflorida
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Chapter Two: Illenium. And the Hoods. 🖤 Creature pulled the plug. I wasn’t going to quit. Eddie was riding for Sector 9 at the time — they wanted to start a shortboard company, Sector 9 being known for longboards. I saw the opportunity in Creature’s fallout and started going to the factory, developing shapes, concaves and eventually graphics. My marketing background, love for skateboarding, and everything I’d built with P.U.P.I.L. made it seem like second nature. I landed on the name Illenium — we were on the verge of the “ill millennium,” a few months before Y2K. The brand was originally meant to be mine and Sam’s. He wanted to call it “Mentors” — which would’ve been sick too — but I was thinking bigger, more universal. Illenium made sense. Our slogan, “Now Is The Time,” was a reflection of the world we were living in. Sam’s art was instrumental from the start. He’d always draw silhouettes of the crew on top of a vert ramp — that raw Hesh Crew vibration. I asked him to draw something that captured it, and he came back with the original group of hoods. I gave it meaning: the hoods represented the nameless, faceless skaters who represent all aspects of skateboarding — and eventually we’d find teammates to fill each one. Early on, we took a trip to Vancouver in Sector Nine’s “9 Ball” van, got a small write-up in Thrasher. When we got back, there was a discrepancy over the photo incentive payment, and Sam quit the team on the spot. I was bummed — I’d thought this was going to be our brand — but I wasn’t going to quit. Sam went on to ride for 151. I pushed Illenium forward. (continued in comments 👇)
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@makalassiposse 🔺◼️ In store and online. RIP everybody. #makalassiposse #theblockskatesupply #jacksonville
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#hickhop • The Mayflower Musical Curated by: Al Gore Rhythm It’s the mighty, mighty @wcrponskateboarding stay tuned • stay dangerous #hickhop #videos #mayflowermusical #goarguewithyourmama
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LOOK OVER HERE! We’re now offering screen printing services to go along with our embroidery. Reach out if you need anything. #beegoodembroidery
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Issue 8: when we started this zine we had three goals 1. 10,000 copies 2. Skate Livingstone Scotland 3. Independent ad. This issue was the triumph of one of those goals. When I skated Livingstone, I talked to some of the guys I had been skating with, I handed them a copy of Truckstop. One of the dudes, goes no way Truckstop! I have this issue! (It had just come out). The other 2 goals were accomplished but that’s another story! Cover; Aaron Mitchell noseblunt slide in demand. Photo by Joshua Curry! #truckstopsk8zine #skatezine #skatersover50 #lepthastewartlivin
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Our Summer Skate Camps start in just a few weeks. Have you signed up yet? Full details at theblockskatesupply.com 👈🏼 Directed and Edited by Gustavo Cooper Director of Photography Nicholas Lorini Starring: Ethan Alves Mike Peterson Owen Alves Penelope Stevenson Niko Stevenson @peterson_block @lgustavocooper @nicholaslorini #summerskatecamp #theblockskatesupply #jacksonville
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It’s been a minute! Life’s Rad 🤙
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Dinger Approved 👍 thanks @peterson_block . Did y’all know Duval Water Conditioning custom builds each system for your water needs? Call/Text today for free quote 904-532-2650
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Issue 6, my Granny lost her battle with cancer while I was on a snowboarding trip. She visited me in a dream on her way to God. My mom called to tell me she passed, I said I know, she came to me. One of the most important people in my life. I swear she watches over me. Besides Peggy O’Brien Cleaves, there was lots of skateboarding, punk rock and the usual suspects in this issue. I cherish the time I got to spend with my Granny and the friends and god times we had making this zine! #zine #sk8zine #truckstopsk8zine #skatersover50 #lepthastewartlivin
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Directed this little spot for The Block Skate Supply. We leaned into the chaotic “bio-exorcist” commercial energy from Beetlejuice. The one where Michael Keaton was dancing around swinging a lasso.. those vibes. Thanks to the Block Crew for letting me run with the idea and to Mike for going all in.
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Shop’s open 12-7 today. Come holler at us or hit theblockskatesupply.com. 👈🏼 😎 🎥: @nicholaslorini 🎬: @lgustavocooper #theblockskatesupply #jacksonville
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