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phoebe

@phbblcke

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“I refuse to let my dad die in vain.”

Phoebe’s words say so much about what it means to watch someone you love live with dementia.

When her dad was diagnosed with Alzheimer’s, Phoebe found herself having to navigate the reality of a terminal diagnosis, the uncertainty of what comes next, and the heartbreak of watching someone you love change.

But there’s another frustration she shouldn’t have to carry…

“How old is he?” - It’s a question many are frequently asked when they tell people about a dementia diagnosis.

And it highlights something we desperately need to change.

Dementia does not discriminate.

It is not simply a condition that comes with getting old. Dementia can affect people in their 30s, 40s, 50s, 60s and beyond. When it happens earlier in life, families can be left facing years of uncertainty, disrupted careers, caring responsibilities and a future they never expected.

We need to do better.
We need to understand dementia better.
We need to recognise it earlier.
We need to support families better.
And we need to stop treating dementia as an inevitable part of ageing.

Phoebe, along with our incredible team, are taking on Mount Kilimanjaro not just as a physical challenge but as a chance to make dementia visible.

Together, we’re raising awareness, challenging misconceptions and helping shine a light on what dementia really means for families.

And behind every step up that mountain is a reason to keep going. For Phoebe, it’s her dad.🩷

We’re incredibly proud to have you on this team, Phoebe. 🫶

#FTDBrothersFoundation #MakingDementiaVisible #DementiaAwareness #AlzheimersAwareness #DementiaDoesntDiscriminate

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Amelja All Around The World 🧚🏽🌈🎁
I am in love with the pictures you send to me showing your canvases up around the world 🌎
From London to Dubai, Manchester to the Netherlands, Scotland to USA and many,many more 🫶🏼
Watching Amelja grow before my eyes this year has been one of my fave moments, I love seeing where my art can reach you 🩷🥰
If you want a special gift for Christmas NOW is your time 🎁
Shop our bespoke canvases on our website now
www.Amelja.co.uk ❤️
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For guaranteed Christmas delivery shop by the 16th - all order placed after this date for canvas art can’t be promised to arrive in time for gifting season but will be tried 🧚🏽
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Hello@amelja.co.uk to chat 💋
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#canvas #canvasart #gold #goldart #silverart #bespokeart #customart #commission #commisionsopen #giftideas #happyhome #happyhouse #loveyou #loveyouart #golden #mirror #colourfulart

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July archives 🤎

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Might be a public safety hazard on the slopes but smashed the après. 10/10 trip for the bday gal @leabroc

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we do it for you 🫶🍪🤎

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iPhone needs to cool down 🎯

#femalecyclist #eurosummer #cooked

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J O Y // B I K E S

Same thing right? Lately has been a good reminder that even though I pinned so much on race season; pushed my physical and mental health way too far (only to get crashed into so badly I can’t race), I lost sight of the fun bit of the thing I love.

🎥: @samtbrt @ashleyfa3ey @clazwatson

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Some magic moments ✨

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GOOD TIMES ❣️❣️❣️❣️

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Spent Sunday chasing the sun with Phoebe 🌞

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personally slowing down traffic in SW London, same again next weekend x

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Celebrating The Cullens 🤍

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