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@proof0flyfe

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the Kosta56 ‘vest test shoot’. this shoot had 2 main purposes: firstly (and most obviously) test the translation of the upcoming vests and our ideas to media, and secondly to produce a bunch of media to be used for a variety of purposes across our platforms. I believe it was a success in both of these respects. there were 2 different but coexisting shoot ideas we wanted to do for this test, a more casual & traditional living room shoot (see moodboard on 2nd to last slide), as well as a boxing themed shoot (see moodboard on last slide) to lean into the athletic application of the vests as well as the shoot coinciding with Ben’s boxing match. the media was shot and directed by myself, @archiew12, and @proof0flyfe. edited and graded by myself. with the vests being modelled by @benburnhamjones. also thanks to @freyanicee for letting us use her living room for the shoot. slides 1-4 -> film shots slides 5-9 -> digital shots slides 10-13 -> iPhone videos slides 14-16 -> posters edited by myself about as successful as you can get for a test shoot, excited for the main shoot.
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