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last week, my NYU class pulled up to the NBA office to get an inside look at how the league drives engagement through content, works with influencers across across social media, truly understand the value of AI in sports.

shoutout to @rinaprel for the alley oop!

#CallYourOwnShots
#SportsMarketing
#SportsBiz
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Shopping 🛍️ 🤪
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Calling Ken ✨💞

📸 @pdbym
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