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Rob Ruscher ☕️ 🎥

@robruscher

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🎥 Cinematographer | Producer | Editor |
☕️ Home Barista
🤖 AI Explorer
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Snacks & the City 2
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Snacks and the city #nyc #pigeons #frevo #lovebirds
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Last week, I posted about one of the freelance creative director and producer projects that I worked on in a private canyon in Southern Utah! Here is a behind-the-scenes video of how we made the magic happen! Special thanks to Nikola Cline and her agency, @brandettes, for bringing me on! And here’s the list of the other creatives who were part of our team: Agency: @Brandettes Project Lead: Nikola Cline Producer and Creative Director: @alishylishy Photographer: @denisecrew Videographer: @robruscher Wardrobe and props: @christylmele Editing: Jim Maitland 1st photo assist: Paolo Alfante @shakeyladders 2nd photo assist: @erincpetersen Digitech: @justinruhl Video assist: @tristanweaverr BTS and Drone Footage: @tsivideo Talent: @tngagency @miichellemason @aliedavis_ @alemarino Hair & MUA: @bymakall Location: @cavelakescanyon
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Last year, I worked on a project that required me to rent a private canyon (yes, that’s a thing!) in Southern Utah and recruit a team of 18 people to help bring the project to life. Most of the time, I work for my own agency and clients, but for this project I was hired as a freelance creative director and producer for @brandettes . Brandettes was working with Trace Minerals to help launch a full-scale rebrand campaign. We decided on Southern Utah as the location for the campaign content because the brand is headquartered in Utah and relies on natural resources from the state for some of their core products. While in Utah, we captured photo, video and drone footage of the products in various sports and lifestyle setups, around the grounds of a private canyon. We delivered a library of studio product photography, lifestyle photography, a campaign video, and multiple shorter cuts and digital animations for use in ads across social and digital media. The final assets are stellar, but don’t just take it from me. We won 2 National Digital Design Awards from Graphic Design USA (GDUSA) and an award from the Creative Communication Awards (C2A) for our work. A huge thanks to Nikola from Brandettes for bringing me on, and bravo to our entire creative team: Agency: @brandettes Project Lead: Nikola Cline Producer and Creative Director: @alishylishy Photographer: @denisecrew Videographer: @robruscher Wardrobe and props: @christylmele Editing: Jim Maitland 1st photo assist: Paolo Alfante @shakeyladders 2nd photo assist: @erincpetersen Digitech: @justinruhl Video assist: @tristanweaverr BTS and Drone Footage: @tsivideo Talent: @tngagency @miichellemason @aliedavis_ @alemarino Hair & MUA: @bymakall Location: @cavelakescanyonranch
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First she’s sweet, then she’s sour about interior design choices and is happy to tell you “what they should have done”. 👼🏼 I then got a history lesson on the origins of the decor from a fantastic bartender. Imports from all over the globe. - This information only exists in the employee handbook, another missed opportunity. I’m ready when you are @archdigest.
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Spent last weekend identifying birds and plants on a Disney Resort. This weekend will be spent doing dishes in my bathroom sink because the pipes are frozen to the kitchen. Counting my blessings of heat, hot / cold water in other locations in my house (hot showers bless), my home is in one piece, and I have a home. Stay warm and help a neighbor if you can. . : . #merlin #birds #plants #flora #fauna #bemorekind
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Did a lot of backseat coaching and had a great time doing it. #letsgopens #getyourshittogether #cmonboys
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A little recap of a few days working on-location as a producer and creative director for @brandettes and one of their clients.❤️ I shared more on stories for now and will be sharing more about the project in a few weeks once our editing team works their magic and the project is launched. Thanks for making me feel like a yoga and running model (see first and last pic) for a hot sec @denisecrew. The best part was bringing together such a talented crew of creatives who I’ve met and worked with in all different stages of my career: Agency: @brandettes Producer and Creative Director: @alishylishy Photographer: @denisecrew Videographer: @robruscher Wardrobe and props: @christylmele 1st photo assist: @shakeyladders 2nd photo assist: @erincpetersen Digitech: @justinruhl Video assist: @tristanweaverr BTS and drone: @tsivideo Talent: @miichellemason @aliedavis_ @alemarino hair & MUA: @bymakall Location: @cavelakescanyonranch
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For those of you who know me, you know that I love to host gatherings of all types. Even the smallest gatherings have a touch of the ol’ Amanda sparkle. In addition to getting my interior stylings out there in the web - I am also going to be posting some tips and tricks on being a modern day Martha Stewart (without the insider trading). I hope to inspire you I wish for you to be able to create special moments that turn into memories to laugh about years later. The environment, refreshments, nourishment, music, and conversation starting magic that you conjure for your guests is the recipe. I aspire to bring our generation closer together in a time where we have become too distant, superficial, over worked, and burnt out. We all deserve it. Party on Wayne. 📸Thank you @robruscher for the pro-bono video work and trusting me with your best camera. 🤓💖 #gathering #hosting #hostingtips #gettogether #party #dinnerparty #decor #design #interior #interiordesign #interiorstyling #interiorstyle #summertime #disco #vibes #hangout #tips #tipsandtricks #pittsburgh #pittsburghplanner #planner #social #diningroom #plants #pretty
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People buy your story, not your products. In a world where everything is automated, the differentiator is your story. Your experiences and challenges separate you from 99% of people. Podcast: On Camera On Brand with Rob (unreleased)
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Opportunities don’t just happen, you need to create them. The times when I’ve been the ‘luckiest’ are when I took chances: - Left my cosy tech job - Flew around the world for guests - Moved to a new country every year - Sent that cold email on a Sunday morning There are no rules in the game. You can create your own. Podcast: On Camera On Brand with @robruscher (unreleased)
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I used the FEAR of failure to my advantage… I started my podcast from 0. I wasn’t a startup founder with a flashy seven figure exit. I didn’t even have a background in content. That wasn’t the point. The goal wasn’t to be perfect. The goal was to get better. You don’t need a scripted story to get started. You just have to get moving. Podcast: On Camera On Brand with @robruscher (unreleased)
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