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A rising creator’s Incubator 🧿
लेबल जो संगीत खरीदना चाहता है i👀
#Rukusavenueselect 👑
Logo design submission open🗣️🗣️

POSTS STORIES REELS TAGGED

Meet Sid Seth💛

Moving between Ahmedabad and New York City, Sid is a singer-songwriter and multi-instrumentalist who found his footing at the Manhattan School of Music. Usually behind a piano or a guitar, he writes the kind of songs where you can hear the person, not just the performer. That honesty has carried him from Rockwood Music Hall and Feinstein’s/54 Below to Sofar Sounds stages across the US and India.

His new single, “Precious Gift,” is his most personal yet. Sid wrote the chorus years ago, while watching his mother’s health slowly decline, and he couldn’t bring himself to finish it. After she passed, he came back to those words. The song became his way of talking to her and saying everything he never got to say out loud.

Releasing it also helped him find his way back to the stage. Now when he plays it live, people come up to him after the show to share their own stories of loss. A song he wrote for one person is becoming something many people hold onto, and we are too. 🫶🏾

“Precious Gift” is out now on all streaming platforms.

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Tonight on The Bridge 🌉
Nihaarika sits down with Sammy Chand for an exclusive conversation about her music, her journey, and what’s coming next. Delhi and Los Angeles connect- Catch it tonight.💛

🎙 Exclusive Interview: Nihaarika
📻 The Bridge with Sammy Chand
🗓 Tonight, Tuesday, October 20th, 9pm PDT
🎧 RukusAvenueRadio.com and the iHeartRadio App and in rukusavenue.com

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Tomorrow on The Bridge 🌉
Nihaarika sits down with Sammy for an exclusive conversation about the music, the journey, and what’s coming next.

Tune in to The Bridge, where music, culture, and real conversation meet.
🎙 Exclusive Interview: Nihaarika
📻 The Bridge with Sammy Chand
🗓 Tuesday, October 20th, 9am PDT
🎧 RukusAvenueRadio.com and the iHeartRadio App
@sammychand @nihaarikax.x

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WORLD PREMIERE 🌍 “Unlimited” by Mahlan Wala 59 is out today.
This one isn’t holding back. “Unlimited” is big and confident, made to be played loud, and it’s premiering right here on Rukus Avenue Radio.

@mahlanwala59

#WorldPremiere #MahlaWala #Unlimited #TheBridgeWithSammyChand #RukusAvenueRadio iHeartRadio

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Some of Bollywood’s most unforgettable songs belong to the bad guys. 🖤
Tonight on GEET FM, DJ Geet is stepping into her Villain Era, spotlighting the dark, obsessive, revenge-driven roles that still had us singing along. From Shah Rukh Khan’s early run in Baazigar and Darr to Priyanka Chopra owning the screen in Aitraaz, these are the characters we were never supposed to root for, with soundtracks we never stopped playing.
🎧 Villain Era on GEET FM with DJ Geet
🕖 Tonight at 7PM PT
📻 Only on Rukus Avenue Radio, iHeartRadio’s South Asian network

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Nihaarika had a Sony Music India deal before she knew who she was.

Most artists would call that the dream. She calls it the problem.

Tuesday on The Bridge, I sit down with her to get into why.

Here’s where she’s coming from. A middle-class girl from UP, her words, making music out of Delhi. A family full of doctors and engineers, where the degree matters more than the education. Nobody in that house knows a thing about music. She’ll tell you she thought this dream was “only for big people.”

Her Instagram bio says “multi-grain artist.” If she were a bread, she’d be the multi-grain one. Won’t be boxed into one genre. Won’t take social media as seriously as everyone else does.

Then the label comes early. Big break, right? She says it cut both ways. She had the platform. She had the craft. What she didn’t have yet was the clarity. Where she grew up, most of a girl’s decisions get made for her, and the moment called before she had the chance to know herself.

So when the contract ended, she went independent. Not against labels. For herself.

Now, an artist walking into the independent space isn’t new. It’s been happening as long as there have been labels. But autonomy has its value, and hers is specific. What Nihaarika figured out is that she wants to be clear on how she presents herself. Not just the sound. The person. And maybe, she’ll admit, she didn’t give herself enough time to figure that out before the first big yes.

Her theory on why most artists don’t last: ten lakh people are making good songs every day. The rare thing is standing for something. And you can’t give words to a struggle you’ve never felt.

That’s the story here. Early success, then the hard part: going out to find her own identity, and coming back in a form that’s actually hers.

What I want to know Tuesday: who did she find out there? And what does she sound like now that she’s the one writing the narrative?

The break came early. The artist is arriving now. @nihaarikax.x

🎙️ Tuesday, 9 AM PT | The Bridge with Sammy Chand
📻 Rukus Avenue Radio & iHeartRadio

#TheBridge #Nihaarika #IndependentArtist #Delhi #IndianMusic #RukusAvenueRadio #iHeartRadio

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“Bada rakhdi khayal ikk Kaur mera”
tag the #kaur in your life

tag your bebe ohne nahi rkhna khyaal jehnu tag krn baare soch rahe ho🗣️ tag your bebe 👀
Jackpot by Cheema Y × Gur Sidhu 🔊

Cheema Y and Gur Sidhu’s Bermuda Triangle debuted at No. 6 on the Billboard Canadian Albums chart, with all eight tracks on the Canadian Hot 100.

Song: Jackpot
Singer: Cheema Y
With: Gur Sidhu
Lyrics: Cheema Y
Music: Gur Sidhu
Mix & master: B Sanjh
Album: Bermuda Triangle
Label: Brown Town Music

▶ YouTube: https://youtu.be/6FlzfMazffY

Activate Your Listening: music with a cause. We celebrate South Asian music and show up for our community at the same time. Stay tuned to Rukus Avenue Radio for our partner segments while you enjoy the music.
Visuals: @ys00seriouss
Independent southasian musician?👑
Dm @rukusavenueselect to get your music featured

#ActivateYourListening #RukusAvenueRadio #iHeartRadio #Jackpot CheemaY GurSidhu BermudaTriangle SouthAsianMusic PunjabiMusic LatestPunjabiSong Community Trending

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A torn knee ligament is the reason you know Mahlan Wala 59.

He was 17. Middle-class family in Punjab. He’d watched how hard home was working just to hold together, so he left. Landed in Auckland, New Zealand. Worked. Played kabaddi for four, five years.

Then the knee went.

For an athlete, that’s usually the end of the story. For him, it was the first time he had to sit still long enough to think.

Nobody in his family made music. No training. Just a kid who used to sing along at kirtan in the village gurdwara, a head full of UK Punjabi records, and lyrics he was writing for his friends to sing.

Then the question hit him: if I’m putting this much energy into other people’s songs… why not my own?

Corona. He starts posting freestyles on Instagram from New Zealand. They go viral.

First session with producer Spy Boy. First beat Spy plays. Ten minutes later, “Scenario” is written. That song is now sitting around 30 million streams.

Now here’s why this week matters.

He went to Bombay, linked with Kolkata rapper Jatriks, and wrote his verse for “Unlimited” in 15 to 20 minutes. The hook tells you everything:

“Limited bohot hai circle sada, unlimited ne vair mere.”
My circle is small. The people against me? Unlimited.

That’s not a flex. That’s the math of a guy who left home at 17, lost the sport he came for, and built a career with no blueprint. The circle stays small because he knows exactly who was there.

What I want to know Thursday: when the knee went, did he think it was over? Or did he already know?

Thursday we world premiere “Unlimited” on The Bridge, one day before it drops everywhere on Friday, Oct 16. And Mahlan Wala 59 makes history as the first guest we’ve EVER had from New Zealand.

Sometimes the injury is the assignment.
@mahlanwala59
🎙️ Thursday, 9 AM PT | The Bridge with Sammy Chand
📻 Rukus Avenue Radio & iHeartRadio

#TheBridge #MahlanWala59 #Unlimited #WorldPremiere #PunjabiHipHop #NewZealand #Auckland #RukusAvenueRadio #iHeartRadio

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Movie : Tamasha

Starring : Ranbir Kapoor, Deepika Padukone

A man who has spent his whole life becoming what the world expects him to be, and a woman who sees the person hiding underneath.

What begins as a fleeting encounter in Corsica slowly becomes a confrontation with identity, expectations, love, and the stories we tell ourselves just to fit in. Ved’s journey is not simply about finding love, it’s about finding the courage to become who he was before the world told him who to be. Tamasha is less about a love story and more about the battle between the life we live and the life we were meant to live.

It’s emotional, restless, beautiful, and painfully human , a story about losing yourself, breaking apart, and finding your way back.

Directed by Imtiaz Ali
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#tamasha #imtiazali #fyp #instagram #explorepage
(Tamasha, movie edit, music, relatable, movie, Imtiaz Ali, Ranbir Kapoor, Deepika Padukone, Agar Tum Saath Ho, video edit, creative, explore page, video editing)

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