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Sawubona Magazine

@sawubonasaa

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South African Airways’ official in-flight magazine ✈️
Follow us for the best of South Africa, the continent & the destinations we fly to!

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Club Med South Africa you owe me nothing 🥹This trip was transformative, IYKYK. Magic aside, they pulled out all the stops to keep this true to the Club Med ethos but steeped in South Africa and I love that. I gained so much on this trip and I got to spend time with some amazing people. Thank you. Read my full story in the upcoming issue of Sawubona. (The full story is not the whole story but for that we need a TT story time 😂)

#clubmed #clubmedsouthafrica #sawubona

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Another month, another strong media presence for our clients.

August brought coverage across leading travel, lifestyle and hospitality titles, including Sawubona, House & Garden, Premier, Getaway, Travel Noire, Culture Trip and Africa Freak.

We’re proud to see the brands we represent continue to earn meaningful editorial attention, both locally and internationally.

Here’s a look at some of our August coverage.

#TravelPR #SouthAfricanTourism #PRAgency #HospitalityMarketing #DestinationMarketing

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Another month, another strong media presence for our clients.

August brought coverage across leading travel, lifestyle and hospitality titles, including Sawubona, House & Garden, Premier, Getaway, Travel Noire, Culture Trip and Africa Freak.

We’re proud to see the brands we represent continue to earn meaningful editorial attention, both locally and internationally.

Here’s a look at some of our August coverage.

#TravelPR #SouthAfricanTourism #PRAgency #HospitalityMarketing #DestinationMarketing

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The September/October issue of Sawubona is here! 🌻

Travel deeper with stories from Accra, the wild beauty of the Lower Zambezi–Mana Pools region, Nigeria’s contemporary art scene, Turkey’s bustling bazaars, Windhoek’s rich culinary heritage and UNESCO-listed wonders around the world.

Closer to home, explore South Africa’s wildflower season, a scenic journey from the Cape to Mpumalanga, and smarter ways to plan your next stay. Plus, enjoy the latest from SAA, aviation history, motoring and more.

Read onboard or download a copy here | bit.ly/4gwV4jG

#FlySAA #SAA #SawubonaMagazine

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Finally found some time in my schedule to head out to Amazon and it was well worth the drive. Everything was so good. 100% going back, plus I hear she transforms on Saturday nights and we all know how much I love a sit, eat, move your feet vibe 👀

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Throughout June, our clients' stories were featured across respected local and international publications, including Travel Southern Africa, Prestige, House & Garden, Sandton Times, Signature Magazine, Joburg Style, Estadão and Sawubona.

Here's a look back at some of June's media highlights.

#PublicRelations #MediaRelations #TravelPR #HospitalityPR #earnedmedia

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@grootconstantia’s wine and chocolate pairing belongs on your Cape Town plans 🍷🍫.

It pairs 5 selected wines with 5 handcrafted chocolates, so it’s a proper tasting experience, not just a quick sip before lunch.

Add the Visitors Route Experience if you want the full day out: museum access, a guided cellar tour and the estate’s history all in one visit.

Wine tasting and gift shop: 09h00 to 18h00 daily Last ticket sale: 17h00

🔗 Explore more Cape Town Big 6 ideas via the link in bio.

#CapeTownBig6 #GrootConstantia #WineTasting #ThingsToDoInCapeTown #CapeWinelands

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Superbloom Success for Grootbos Private Nature Reserve

Following the Overberg wildfires, Grootbos is currently enjoying a rare and vibrant post-fire bloom — a once-in-two-decades event that is lighting up the reserve with stunning flora.

This ecological renewal is drawing significant media attention, showcasing the reserve’s remarkable biodiversity and unique visitor experiences during this special time.

The Sunday Times UK’s Chris Haslam will be visiting the property to experience the spectacular fynbos superbloom firsthand.

Exposure secured by Phoenix Collective – turning a challenging season into a powerful, positive story of resilience and natural beauty.

#Superbloom #PRSuccess #PhoenixCollective #westerncape #mediaplacement

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You'll find multiple of our brands in all of these magazines this month! 💥👊🏻💗🧡

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08.02.2026 SA359
#flysaa #saa #saavoyager #capetown #rainbow

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I haven’t posted my print work in over a year. As a refresher, these are the titles I still contribute to:

Forbes Africa - Dec/Jan:
⚡️ Upcoming new energy vehicles for 2026
⚡️ Annual tech lifestyle gift guide

Brainstorm Magazine - Jan:
⚡️ A fun piece on flying cars
⚡️ My column about the Oura ring

Sawubona, SAA’s in-flight mag - Jan/Feb:
⚡️ The Connected Traveller gadgets page

Grab a copy on your next flight or at book stores, otherwise find some of them online! 📖

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From the thrill of the game drive to the calm of a sundowner under endless skies—at QWABI, every moment is an adventure wrapped in relaxation.

Discover more—link in bio.

#newmarkexperiences

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