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Schaefer Outfitter

@schaeferoutfitter

109.5K

followers

1989

following

𝗙𝗼𝗿 𝗟𝗮𝗻𝗱. 𝗙𝗼𝗿 𝗟𝗶𝗳𝗲.
Outfitting The West Since 1982.

POSTS STORIES REELS TAGGED

Nice rack.
#modernwestern #westernmenswear #menswear #westernwear #reels

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Pre-party? I’m there! 🤠 #ianmunsick #fortworth #countrymusic #concert #texas

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What happens when you stop treating women’s products as an afterthought?⁠
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Schaefer’s women’s business went from just 3% of sales to nearly 30% by rethinking the product from the ground up.⁠
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Episode 13: Jason Smith on Building the Next 45 Years of Schaefer Outfitter is now live.⁠
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Listen wherever you get your podcasts or watch the full conversation on YouTube.

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What a cowboy wears moving cattle in the rain. Not in video: Shirt @deviumusa flannel, wild rag from @shortyscaboyhattery, and wool vest from @schaeferoutfitter.

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A HUGE WESTERN WEAR SAMPLE SALE is coming to Austin this weekend! 🤠🛍️

@schaeferoutfitter is hosting an exclusive 3-day sample sale with major deals on Western wear, including past-season styles, one-of-a-kind production samples, vintage finds, pearl snaps, jackets, vests & more!

Plus, enjoy FREE beer and sparkling water while you shop! 🍻

📍 1601 W 6th St, Austin, TX
🗓️ October 22–24
- Thursday: 1–6 PM
- Friday: 10 AM–5 PM
- Saturday: 8 AM–12 PM

🤠 A few things to know:
- First come, first served, so get there early for the best finds!
- Card payments only
- Limited parking available behind Donn’s Depot

Tag your shopping bestie & save this for the weekend! 🛍️

#365thingsaustin #austintexas #atxshopping #westernwear #thingstodoinaustin

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Some things take decades to build.⁠
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For Schaefer, that means 40 years of trust, a product people believe in, and a heritage you can’t manufacture overnight.⁠
⁠
Episode 13: Jason Smith on Building the Next 45 Years of Schaefer Outfitter is now live.⁠
⁠
Listen wherever you get your podcasts or watch the full conversation on YouTube.⁠

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How did today’s gear do? Pretty awesome. Hat was great and did its job, the waxed jacket is a tough canvas and great for riding through brush, wool vest kept me warm, under the vest a had in a wool button up and thermal shirt, thermal underwear, canvas pants, chaps, wool socks, boots. Also tool wise had fixed blade and .357 Pietta. Most of the brands are tagged. Ask me any questions.

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Daily Frame:
archive of my life
•••••••••••••••••••••••••••••••••••
if ya’ll know me, I don’t like intentionally photographing and filming myself.
but for those of you that don’t know me,
here I am.

I’ve been working hard on a project.
Daily Frame isn’t done,
I just need to focus my attention elsewhere for the moment.

I’m really excited and can’t wait to share what I’ve been working on.

for those thinking that my life, the life on the road is easy.
full of time like this... sitting at a high alpine lake at sunset.
but work, projects, and more projects are keeping me more than busy.

I could have been too busy to hike up the 4 miles in the cold to this lake,
but I’m not going to let “life” get in the way of my “life.”
it’s these moments that I love and cherish,
knowing well that they won’t last forever.

and thats what Daily Frame has turned into,
an archive of my life.
•••••••••••••••••••••••••••••••••••
10/18/26
colorado
#selfportrait
#alpinelake
#coloradoskies

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Sonora, her desert tones and gritty spirit hold a torch in my heart. My very first horse to start from the beginning and put the first ride on. She has taught me in ways I never expected. Here’s to good horses and the places they take us.

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Midland rocked at Rockin Rodeo this weekend

Next shows are
10/23 CORPUS CHRISTI, TX @brewsterstreet
10/24 BROWNWOOD, TX @wildduckbarandgrill with @joshwardmusic

📸: @kmprecision

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Not sponsored just things I love & wear everyday.
Vest: @schaeferoutfitter
Sweater: @patagonia
Scarf: @wildwestragco
Hat: @twisterhats
Jeans: @brandeddenimy4
Belt: @rockinoleatherworks

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