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Shift Group

@shiftgroup_hq

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Career Coaching for Athletes & Veterans
💼 Empowering excellence in your next uniform
💼 450+ Hiring Partners | 3000+ Candidates Placed

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Being all-in on your sport and thinking ahead can exist at the same time.
I’ve seen the difference preparation makes. @shiftgroup_hq

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🚨 JUST DROPPED: AFTER THE FINAL WHISTLE | JR Butler
What happens when the sport that has defined you your entire life comes to an end?
JR Butler grew up in a competitive hockey family in Massachusetts. His father was a Hall of Fame hockey coach, and both of his younger brothers played college hockey. At College of the Holy Cross, JR was part of the team that pulled off a historic NCAA tournament upset over top-seeded Minnesota.
Almost nobody expected Holy Cross to win—except the players in their locker room.
But JR’s hardest challenge came after his final game. At 23, he lost the structure, teammates, and sense of purpose that hockey had given him. In this episode, he speaks openly about that grief and how his struggles led to alcohol and drug use.
JR went on to build a successful career in tech sales. He saw how the resilience, coachability, discipline, and team-first mindset athletes develop could carry them into the workplace. He also saw how easily employers could overlook those strengths on a résumé.
That experience led him to found Shift Group, which helps former athletes and veterans transition into new careers. JR says the company has helped place more than 3,000 athletes with employers.
He shares the guidance he wishes someone had given him when hockey ended: get clear on the life you want, understand your strengths, and build a new playbook to get there.
We talk about the Minnesota upset, identity loss after sports, JR’s journey into business, and why he wants athletes and veterans to know their best years can still be ahead of them.
Click on the link in this Instagram bio to hear the full episode or go to the RU Strong YouTube page to watch the interview.
#RUStrongPodcast #JRButler #LifeAfterSports #AthleteTransition #Veterans ShiftGroup CollegeHockey HolyCross Resilience CareerTransition

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The @cflpa Academy is here to help ALL of our members (AND FAMILIES) beyond the field.

If you or your partner/spouse is interested in learning about one of our #University, #College, #Polytechnic or #ProfessionalDevelopment partners... CONTACT US TODAY - Academy@CFLPA.com!

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#TeamCFLPA Academy Announces Partnership with Shift Group to Support Player Career Development.

For more information, click the link in our story.

@cflpa.academy | @shiftgroup_hq

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🎙️ The first episode is officially in the books.

Had an awesome time sitting down with JR Butler for the very first taping of The Professor of Sales Podcast.

What started as a conversation about sales turned into something much bigger - faith, family, kids, technology, hockey, upbringing, life experiences, and curiosity.

That’s what this podcast is about.
Interesting people. Real conversations.
And letting curiosity spiderweb the discussion into places you never expected.

Because the best conversations aren’t forced.
They evolve naturally.

Huge thank you to JR for the time, energy, and authenticity.

🎥 Podcast clips coming soon
🎧 Full episode dropping shortly

Stay tuned. We’re just getting started.

#theprofessorofsales #podcast #curiosity #sales #conversation

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For a lot of us, one of the hardest parts of being an athlete is not just when the game ends. It’s figuring out who you are without it.

When your sport has shaped your routine, identity, community, and confidence for years, that transition can feel disorienting. It can bring questions and uncertainty that a lot of athletes are not fully prepared for.

That’s why this conversation matters. Through our partnership with Shift Group, we’re committed to helping athletes navigate that transition with more clarity, confidence, and support.

#NDUR #Leadership #MentalWellness

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Who are the real heroes of our Academy's Employment success? Amazing, supportive partners that value the experience and talent that our #CFL athletes bring from the gridiron!

If you are a current or former CFLPA member looking to start a new chapter in your life, contact Academy@CFLPA.com today!

#CFLPA #TeamCFLPA #Employment #Work #Jobs

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ICYMI - Senior Marketing Exec, Jen Matthews shares what it was like building iconic brands in sports like @fanduel

Link in bio 💫 available wherever you get your podcasts

@jenniematt14

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You have 100 problems. Until you lose your health.
Then you only have one.

Autoimmune disease doesn’t just affect your body.
It tests your identity. Your energy. Your resilience.

This Autoimmune Awareness Month, we’re not staying quiet.
We’re naming it. Sharing it. Standing in it.

Awareness matters.
But community changes everything.

#TheGrittyGirlsClub
@changingthegamepod

💜

#womenshealth #womenshealthmatters #autoimmunedisease #autoimmunediseaseawareness

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New episode with @jenniematt14 is live!

Jen is a former d1 volleyball player and has helped build and protect some of the biggest brands in sports like @sportsillustrated, @espn, @nbc and @fanduelsportsnetwork

For anyone who wants to “work in sports” or wants to learn from an absolute badass leader… this is a must listen 🔥

Thank you so much for joining me Jen!

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For too long, women’s pain has been normalized.
Minimized. Dismissed. Silenced.

At Group of Grit, we’re here to change that.
Because your pain is real.
And your story deserves to be heard.

❤️

#womenshealth #womenshealthmatters #autoimmunedisease #autoimmunediseaseawareness #autoimmuneawareness

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New episode with @meredithhuds ⚡️ founder and CEO of @shopsidelinebags ⚡️is now live!

From Yale to @snapchat and @rokuplayer to founding something of her very own, we talk all about the journey and trusting the pull to start before you’re ready!!!

Link in bio ✨

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