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If you had told me 10 years ago, I would find myself occasionally doing the public speaking thing, I would have rolled my eyes a good few times. 

But here I am getting prepared to speak about one of my favourite fragrance genres at Johannesburg's magnificent Rand Club on Saturday 17 October. 

Although I do get nervy about these things, it helps that I'm talking about something I feel strongly about. This time it's all about greens. 

We're in spring mode in Johannesburg and with a revoltingly hot summer on the cards, greens have even more appeal for me. 

If you're in Johannesburg, please join me. Tickets, R100 each including a Mimosa, from Quicket. 

In the meantime, some foliage and fragrances to get in the verdant mood.
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Philip Hillege Interview: The Skins Co-Founder On 25 Years Of Niche Retail

Okay, so Skins officially came to be on 11/11/2000. But I’m increasingly lousy at remembering birthdays, so I’m celebrating the 25th anniversary of the niche retailer well in advance.

I’m sure many of us have fantasised about owning our own perfume store. The ambience, the brands we’d stock, how we’d do things differently…

Well, Philip Hillege did just that in 2000 with Skins Cosmetics (shortened to Skins in 2024) when he and his business partner pioneered niche fragrance and skincare in the Netherlands.

Twenty-five years later, the original store in the “9 Streets” shopping area of Amsterdam’s Runstraat is well on its way to expanding to 16 in the Netherlands, three in Belgium and two in Germany.

I’m based in Johannesburg, where I’ve got to know @skins.sa through its franchise deal with African Sales Company. Starting out with one store in Sandton City shopping mall in 2016, the local Skins tally now stands at six stores.

In my interview with the creative director, he talks about 25th anniversary plans, how the market has changed, how they select brands for the Skins portfolio and why large investment was necessary for the growth of the business.

If you’re not going to read the whole interview, some quotes below:
+ “The customer loyalty from honest advice is one of the key factors in our service.”

+ “The biggest change is the shift in the consumer’s mind. People want something different from the well-known brands.”

+ “The word ‘niche’ is not the right word anymore. I always talk now more about artisanal perfumery because there’s so many big groups in the sector.”

+ “Building one new store takes, like, a million euros, cash, and, and then it’s dead cash because part stock and part just your interior, it takes a long time to earn it back.”

READ MY INTERVIEW WITH PHILIP HILLEGE ON MY BLOG:
https://fragroom.com/2025/05/13/philip-hill

📸 Pics of Skins stores from Skins NL.

#FickleFragranceLover #Fragroom #fragrance #perfume #parfum #profumo #duft #scent #cologne #skins #niche #philiphillege #meetthecreators
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Q&A WITH SIMONE ANDREOLI
(SIMONE ANDREOLI) 

The Italian perfumer / founder is an unashamed lover of all things sweet and tropical. But there’s more to his brand than that popular style.

Q: YOU SEEM TO GO FOR THE SWEETER SIDE OF THINGS. IS THAT SOMETHING YOU PARTICULARLY ENJOY?

A: We’ve become a popular brand for tropical and exotic fragrances because I'm a traveller. I love to discover tropical paradise places, so I’ve had several trips to the Caribbean and Africa as well. This has an impact on my stylistic approach, for example, Leisure in Paradise and Malibu – Party in the Bay.

They’re a celebration of life, while in the Poetry of Night Collection, you can indulge in more transcendental, contemplative experiences.

Q: YOU STARTED IN 2011. HOW HAS YOUR STYLE CHANGED SINCE THEN?

A: I started in 2011 as a fragrance creator, but the brand was born in 2014 when I was 24 years old. 

SO THIS IS THE 10TH ANNIVERSARY OF THE BRAND. CONGRATS! 
Thank you. I never wanted to be a perfumer for another brand. I wanted to impart my own vision of creativity with my own brand. 

So I created fragrances which could truly embody my frame of life, my experiences around the world that are made of people, places, emotions and feelings. Intense feelings because I'm not interested in light stuff or ordinary and trivial things.

Q: WHAT HAS BEEN THE BIGGEST CHANGE FROM WHEN YOU FIRST STARTED?

A: Maybe in 2017 when I released Don't Ask Me Permission. It's about losing yourself in the crowd of the wildest nights in Rio de Janeiro. So don't think too much, just go with the flow and lose yourself without asking permission to experience novel feelings.

That was probably the changing spark and we started doing tropical and exotic fragrances, a first in the industry. 

I'm now focusing on creating different fragrances. Because I'm a creative nose, and I like to challenge and prove myself.

Available @skins.sa_

#FickleFragranceLover #Fragroom #fragrance
#perfume #parfum #profumo #duft #scent #cologne #simoneandreoli #MeetTheCreators
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Never mind Christmas in July or even September, for that matter.

There’s something fabulously festive about Baciami, a 2022 addition to the Italian jewellery brand’s top-notch Allegra Collection.

In Jacques Cavallier’s skilful hands, notes of gardenia and vanilla are given the creamy treatment, with just the right amount of sweetness, while the amber accord brings sensual powderiness.

The bottle is gorgeous too, making this perfume the perfect example of style and substance. 

Wouldn’t expect anything less from the company. 

Available @arcstoreofficial @woolworths_sa

#FickleFragranceLover #Fragroom #fragrance #perfume #parfum #profumo #duft #scent #cologne #baciami  #allegra
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