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The Second Serve

@the2ndserve

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🎾 Pure, original tennis culture.
🌏 Home of OPEN Tennis magazine
📍 Brooklyn / Los Angeles / The World
💻 thesecondserve.com

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New York doesn’t let you watch from the sidelines.

Spent a few days building community for @yonex_usa during the US Open.

This one’s our love letter to New York, tennis, and the Yonex community that continues to teach us something new about how people come together.

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What a tennis weekend in Charleston looks like!

🎾 Daily training with top LTP Tennis pros at Mount Pleasant & Daniel Island, home of the WTA 500 Charleston Credit One Open
🏆Level-based, friendly match play against Charleston locals
🍽️ Group dinners at some of the city’s best restaurants
🛌 Luxury 5-star stay at the Charleston Place in the historic district
🚐 VIP group transportation to and from the courts
☀️ Free time to explore Charleston your way

Want in on the next trip? Comment Atlas and we’ll send you a DM with more info!

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Our favorites are now theirs.

Welcome gifts in Charleston kicked off the trip, equipping everyone with the essentials for the perfect weekend:

🧢 Staying protected in the sun with @boast hats
🎾 On-court @get_adv essentials: grips, wristbands and court towels
📖 Reading @the2ndserve at changeovers and by @thecharlestonplace pool
💧 Staying hydrated in the heat with @acefittennislife replenishing electrolyte mix

Sharing what we love with our guests. Can’t get enough of this gear!

Thank you to our partners for making this possible. 🙌

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Underground Art x Rally Racquet x Served Podcast friend, JonnyD! @mtaartsdesign, the station needs some art!

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All the tennis community will miss you @stanwawrinka85 #yonex #stan #nyc #tennis #matcha

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Photographing @rafaelnadal at the @rafanadalacademy was a truly one-of-a-kind experience.

I started playing tennis watching Rafa.
I still remember getting my first racket after seeing him play, convinced that having the same one might somehow make me play like him… Surprisingly, it didn’t. Maybe it was something to do with the shoes.

Beyond that, Rafa has been a constant source of inspiration. on and off the court.

To now photograph him, in a place so closely connected to his legacy, and to be part of this celebration, was very special.

🎾

Thanks for such a fun day @agoslarocca @pepedemicoach @camilaneves

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Love means nothing in tennis, but everything in a handwritten note. Introducing the Court Classics stationery boxed set, made in collaboration with OPEN Tennis Magazine (@the2ndserve) equal parts sport, style, and nostalgia. AND: the matching puzzle is finally back in stock 🎾

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Hurray! I’ve finally got my hands on the long awaited Open Tennis Vol. 4 by @the2ndserve So happy to be part of it. Thank you @dshaftel for listening to my story and hearing the whispers of the courts I’ve visited so far.

Inside, you’ll find my photos of the Warszawianka tennis courts which are just a short walk from my home. There’s something rewarding about flipping through the pages and seeing the photographs in a physical publication.

Long live print!

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Oh hey there, @the2ndserve. Thanks for the 🔌!

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USA🪡

#setinn #paperboy

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TFW they thought tennis season ended with the last Slam.

Mmm… ok.” 🙄

#Tennis #TennisLife #TennisCulture #TennisStyle #TennisFashion

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