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A major career update for Tyler Rutstein.

Tyler is joining the PGA Tour as Chief Marketing Officer, where he’ll lead the organization’s marketing strategy and help shape how one of sports’ most established brands connects with fans and reaches new audiences.

He joins the Tour after most recently serving as SVP of Global Brand & Americas Marketing at Under Armour, following previous leadership roles at Overtime and nearly a decade at adidas. Across each stop, Tyler has built experience at the intersection of sport, brand, culture, commerce, and consumer engagement.

We’ve had the opportunity to get to know Tyler and follow his career, and we’re excited to see what’s ahead in this next chapter.

Congratulations, Tyler!

#SportsBusiness #PGATOUR #SportsMarketing #SportsCareers #GolfBusiness
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2026 so far…people keep getting married and having babies and I keep attending the celebrations and taking bad pics. 🤷🏻‍♂️
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italian summer
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a western welcome 🤠
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🤍
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THE RUTSTEINS
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Honeymooners @tylerrutstein 🤍🤍🤍
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safari scenes 🦁🐘🦒🦓🦏
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Winelands 🍷
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back to up